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Mailgun vs Campaigner Comparison (2026)

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Overview

Mailgun is an email automation service offering a complete cloud-based email service for sending, receiving & tracking email sent through your websites & apps

Advanced yet easy-to-use email marketing platform featuring automation workflows, contact segmentation, multivariate experiments and A/B split testing, drag & drop and HTML email editors, pre-built templates. conversion tracking and real time reporting.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

15

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

14

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.3

197

5

4

3

2

1

125

44

11

4

13

  • Value for money
  • Ease of use
  • Features
  • Customer support
75%
would recommend this app

3.9

428

5

4

3

2

1

144

183

57

18

26

  • Value for money
  • Ease of use
  • Features
  • Customer support
54%
would recommend this app

Pros

“Steep Learning Curve: The sheer breadth of options (dedicated IPs, suppression lists, custom routing) can overwhelm newcomers; the UI feels more like a developer console than a user‑friendly dashboard.”
GP

Gilbert P.

DevOPS

“Limited Built‑in Email Templates: Unlike some competitors, Mailgun doesn’t offer a visual template editor; you need to craft HTML yourself or use third‑party tools.”
GP

Gilbert P.

DevOPS

“They provide backward compatibility with their old API to reduce downtime during upgrades, especially for legacy systems where upgrading to the latest library or source code is not feasible.”
AP

Alan P.

Software Engineer

Pros

“I haven’t used Campaigner for long, but it allows me to automate email marketing.”
JM

Jonathan M.

Business Development and Marketing Lead

“They've really helped modernise our Service and provide us with the capability worthy of our incredible donors.”
Verified reviewer profile picture

Andrew H.

Head of Donor Engagement

“As with any software you buy, the 'sell-in' always goes well, it always sounds exciting and any barrier seems insignificant.”
Verified reviewer profile picture

Andrew H.

Head of Donor Engagement

Cons

“Pricing Complexity: While free tier is generous for low volume, the cost structure (per‑sent + per‑recipient, dedicated IP fees, and extra features) quickly adds up, making it hard to predict expenses without careful budgeting.”
GP

Gilbert P.

DevOPS

“Need your own custom domain which is understandable for the sake of potential email spam which degrades the credibility of the platform.”
EL

Edward L.

Manager

“I didn't like how mailgun disable our account (with over 25 active applications/domains and hundreds of users) and didn't tell use why for over 3 days.”
Nv

Niels v.

CEO

Cons

“I think it needs alot of work with regards to increasing file sizes within the context of the email campaign (increased file size for gifs, email resolution looks pixelated) and the way the files have to be formatted specifically with no dashes or spaces inside the email campaign takes up alot of time for our company.”
KT

Kristen T.

Social Media and Marketing Specialist

“Lack of ability (back end API) to connect to our desktop CRM, no SMS ability, ability to send single emails to certain clients not there. ”
mm

milan m.

CPA

“I emailed asking for our account to be closed only to find that we then started getting billed for a server that not only did we not want to use WE COULDN'T USE IT!”
MR

Mark R.

Director

  • Vendor responds to reviews
  • Last review3 months ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features33
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Bulk Email Verification
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Catch-all Server Detection
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Digital Asset Management
  • Disposable Email Detection
  • Domain Check
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For iPad Devices
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Personalization
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Role-Based Permissions
  • Routing
  • SMS Marketing
  • Sales Pipeline Management
  • Segmentation
  • Simple Mail Transfer Protocol (SMTP)
  • Single Email Verification
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Spam Detection
  • Subscriber Management
  • Subscription Management
  • Syntax Check
  • Template Management
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Automation
  • Workflow Management
  • Total features92
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Bulk Email Verification
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Catch-all Server Detection
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Digital Asset Management
  • Disposable Email Detection
  • Domain Check
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For iPad Devices
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Personalization
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Role-Based Permissions
  • Routing
  • SMS Marketing
  • Sales Pipeline Management
  • Segmentation
  • Simple Mail Transfer Protocol (SMTP)
  • Single Email Verification
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Spam Detection
  • Subscriber Management
  • Subscription Management
  • Syntax Check
  • Template Management
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrationsN/A
  • Adobe Analytics
  • Adobe Commerce
  • Digioh
  • Eventbrite
  • FullContact
  • Google Analytics 360
  • Google Forms
  • Gravity Forms
  • Jotform
  • Meta for Business
  • Ninja Forms
  • Salesforce Sales Cloud
  • Shopify
  • Shopify Plus
  • SurveyMonkey
  • Twitter/X
  • Typeform
  • WooCommerce
  • Total integrations18
  • Adobe Analytics
  • Adobe Commerce
  • Digioh
  • Eventbrite
  • FullContact
  • Google Analytics 360
  • Google Forms
  • Gravity Forms
  • Jotform
  • Meta for Business
  • Ninja Forms
  • Salesforce Sales Cloud
  • Shopify
  • Shopify Plus
  • SurveyMonkey
  • Twitter/X
  • Typeform
  • WooCommerce

Alternatives

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