Name: Salesforce Platform
Rating: 4.36 (389 reviews)

Salesforce Platform vs Zapier

Zoho CRM

Odoo 

HubSpot Sales Hub

Make

Pabbly Connect

Workato

Compare Salesforce Platform and Zapier based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

Odoo is an all-in-one, open-source business platform covering CRM, Sales, Accounting, Inventory, Manufacturing, and Projects. It’s fully integrated, customizable, and scalable for companies of any size or budget.

HubSpot Sales is a suite of inbox-based email tracking & productivity tools with which sales teams can build, automate, and accelerate their sales processes

Salesforce App Cloud is a platform for developing enterprise & customer-facing apps to store data, connect to any system, automate processes, and create reports. App Cloud is a single, unified ecosystem of tools and services including Force, Heroku Enterprise, and Lightning.

Access Controls/Permissions

Activity Dashboard

Alerts/Notifications

Approval Process Control

Business Process Automation

Code Development

Code Editing

Collaboration Tools

Compatibility Testing

Configurable Workflow

Customizable Fields

Dashboard

Data Management

Data Modeling

Data Security

Database Support

Debugging

Deployment Management

Document Management

Drag & Drop

ERP integration

For Developers

For No-Code Development

Geolocation

Graphical User Interface

Integrated Development Environment

Integrations Management

Iteration Management

Mobile Development

No-Code

Performance Management

Reporting & Statistics

Reporting/Analytics

Software Development

Source Control

Task Management

Task Progress Tracking

Third-Party Integrations

User Interface

Version Control

Visual Modeling

Web App Development

Web/Mobile App Development

Workflow Configuration

Workflow Management

Salesforce Platform

Android

Linux

Web-based

Windows

iPad

iPhone

Sr. Manager, Strategic Developement

I love it's customizability, the app exchange, and the Salesforce Community. The app exchange is great for free (or sometimes paid) solutions to add to your Salesforce instance and its capabilities.

Marketing Manager 

It is very user friendly, offers great customization, and is great when it comes to keeping all tasks organized and on track.

Business Technology Analyst

The clear sections and adaptability of the platform is really amazing. Its hopeful that its shortcomings will be taken care of in the near-future releases.

Founder

The sheer number of native integrations is a huge advantage over any other solution. The reporting you get with Salesforce is remarkable.

Salesforce Administrator and Developer

Just after logging in, the wait time is considerably higher than Classic's and is very annoying to sit around while it loads with the latest update's mascot watching your frustration.

Sales Associate

I love the new layout of Lightening vs. Salesforce Classic. The homepage really helps me focus on my tasks at hand, and I find Sales Path to be extremely useful.

Admin

Seems to work great at integrating the entire company. Love the customization tools.

Developer Team Lead

New user interface is, by far, greater than the last one. Creating custom list is a really nice feature of this platform.

Marketing Tech Leader

M a big fan of Salesforce and have used it for about 6 years in a variety of roles. If you are willing to make the investments in customization it can be a business expansion tool.

Marketing Manager

Its robust features and integrations make it a powerful tool for creating a wide range of business applications.

There are something things that I dislike about creating quotes.

Salesforce Manager

Excellent experience with Salesforce for our complex business needs.

Software Engineer

The need for >80% of our Apex code to be covered by unit tests is also nice, as it forces the development team to write unit tests for the custom code.

Salesforce keeps your Account and Sales teams up-to-speed, organized, and ready to report on success.

I do not think this version of Salesforce and layout is functional at all. It is actually much more difficult to maneuver than the regular Salesforce classic platform.

Regional Sales Manager

Once I was forced to use lighting and got used to it. I don't know why I was punishing myself using the other view.

Salesforce Consultant

The initial learning curve was steep, but resources like Trailhead and the supportive Trailblazer Community made the journey smoother.

Overall, Salesforce App Cloud is an effective solution for enterprises looking to streamline their application development process, particularly those already invested in the Salesforce ecosystem.

Salesforce Platform screenshot

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Make is a visual automation platform that lets you send information between [App Name] and thousands of apps with just a few clicks.

Pabbly Connect is a web-based platform designed for everyone, with no technical skills required. Connect multiple applications and automate your tasks with seamless ease. Businesses trust Pabbly because we take care of the technical details so you can focus on making an impact in your field.

Workato Enterprise MCP is a Message Control Protocol platform for agentic AI that connects AI agents to various business applications. Built on the Workato integration platform as a service, the platform enables organizations to construct secure and scalable agentic AI workflows capable of executing complex business processes across multiple systems.

Zapier connects the web apps SMBs use every day so you can save time, automate tedious tasks, and focus on what matters most. In just a few minutes, you can set up automated workflows using 6,000+ of the most popular web apps—no code required. 


Accounting

Accounting Integration

Application Management

Compliance Management

Data Import/Export

Data Integration

eCommerce Management

Email Management

Forms Automation

Integration Management

Monitoring

Multiple Data Sources

Payroll Management

Point of Sale (POS)

Pre-built Connectors

Process Modeling & Designing

Project Management

QuickBooks Integration

Real-Time Notifications

Rules-Based Workflow

Sales Management

Single Sign On

SMS Messaging

Social Media Integration

SSL Security

Templates

Usage Tracking/Analytics

User Management

Web Services

Website Integration

Zapier

Business Developer

It has been an excellent software for us to use. Our business model is focused on automating as many processes as possible and Zapier is integral to our success.

CEO/CMO

This is probably the greatest automation program in the whole game. The amount of integrations with other apps is amazing so automating tasks between softwares is incredibly easy.

Data Analyst

I have been using Zapier for years now and it has always worked great, their support is very responsive and kind and I would strongly recommend it for small automation projects.

Project Administrator

It is so simple to use and the benefits are awesome on the same tasks I had to do over and over again.

Senior Campaign Specialist

Overall, I would recommend Zapier. It has a tiered buying system so you can choose the amount of caps that work best for your business making it a great option for both small and large businesses.

This just one example we have a lot of useful automations like this one and we’re so happy with zapier.

Salesforce Admin

On going nightmare - ZAPs stop working by themselves, no support and here we have live API system not working.

Production Manager

Overall, I've been very happy with Zapier because of the ability it's given me to connect and integrate our clients' systems so easily and quickly, without a web developer's help.

HR Manager

It also has really great documentation available online so if you spend a little time with it (which is worth investing) you can save a lot of time in the future.

doctor

This is the best provider of API automation. It is so easy to use and so effective.

The connectors are great, helping a lot with the information required for the integration. Really huge set of connectors, from Twitter to Flokzu through Google Spreadsheets and Dropbox.

MARKETER

Of course, the explanation was unclear and so does the Manychat. Both sides would not be able to give me an answer to integrate them which is disappointing.

Freelance Web Developer

Overall an excellent product, and well worth considering if you have the budget.

Business Operations

We also use it for a few other software programs that do not connect directly. I like it because it's very easy to use and the UI acts like a guide that gives you step by step instructions.

customer support team manager

It sometimes stops without you knowing, and unless you login into the software everyday to check, you wouldn't know if there's an error or it just decided not to run.

Web designer 

Practically every web app is supported that we have ever needed to integrate. Customer support has been very helpful when needed.

Salesforce Platform vs Zapier Comparison (2026)

Salesforce Platform

Zapier

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives