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Zapier Pricing, Features, Reviews and Alternatives

Zapier product overview

What is Zapier?

Zapier provides an integration platform that allows you to automate daily tasks that involve using two or more applications. By creating a "Zap", you can define an action and set it up to be repeated when certain triggers happen. An example of a "trigger" that you could set up in Zapier might be receiving an email in Gmail from a certain address, an "action" might include receiving an SMS notification. The Zap is therefore to receive an SMS notification every time you receive an email from a certain client in your Gmail account.

Key benefits of using Zapier

- Connect over 300 web apps without the use of any code

- Zapier allows you to connect Gmail, Google Docs, Evernote, Google Calendar, Dropbox, Asana, Google Drive, Basecamp, Facebook Pages, MailChimp, Trello, Twitter, HipChat, GitHub, SalesForce, Podio, InfusionSoft, Wufoo, Box, LinkedIn, WordPress, Xer, Quickbooks, Zoho CRM and many more.

- Automate repetitive tasks, such as SMS notifications triggered by incoming emails, RSS feed posting to Facebook, Google Calendar event creation from Google Docs, Create Trello cards from Evernote cards, Save Wufoo entries to Google Docs.

- Choose among thousands of online templates that have been created and shared by other Zapier users

- Manage all your "Zaps" from one dashboard, connect all your accounts and switch Zaps on and off as you please.

- You can upload your own app to Zapier so users can integrate your app with others.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Email/Help Desk

Training options

Documentation

Zapier pricing information

Value for money

4.4

/5

1,8k

Starting from

$

19.99

/momonth
Per Feature

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

Zapier features

Functionality

4.6

/5

1,8k
Total Features21 3 categories

Most valued features by users

API
Third Party Integrations
Dashboard
User Management
Social Media Integration
eCommerce Management
Email Management
Point of Sale (POS)

Functionality contenders

Zapier users reviews

Overall rating

4.7

/5

1,8k

Positive reviews

96%

Write a review
Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.87/10
Rating distribution

5

4

3

2

1

1,284

420

55

11

8

Pros
This just one example we have a lot of useful automations like this one and we’re so happy with zapier.

Yassine A.

Overall, I would recommend Zapier. It has a tiered buying system so you can choose the amount of caps that work best for your business making it a great option for both small and large businesses.

MO

Morgan O.

It is so simple to use and the benefits are awesome on the same tasks I had to do over and over again.

RM

Robert M.

Cons
On going nightmare - ZAPs stop working by themselves, no support and here we have live API system not working.

AA

Asi A.

Of course, the explanation was unclear and so does the Manychat. Both sides would not be able to give me an answer to integrate them which is disappointing.

WC

WENDY C.

It sometimes stops without you knowing, and unless you login into the software everyday to check, you wouldn't know if there's an error or it just decided not to run.

FS

Francis S.

Overall rating contenders

Overall Rating

Great for integrating separate applications

Reviewed a year ago

Transcript

Brynna: Hi, my name is Brynna. I am a personal coach in the health and wellness industry, and I give...

Overall Rating

Necessary but confusing

Reviewed a year ago

Transcript

Jennie Z.: Hi, I am Jennie and I am the marketing operations manager for an ed tech company. I would...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Zapier makes creating integrations fast and easy

Reviewed 10 months ago

There's no secret to use Zapier, all you need to is to play with it, follow simple steps the interface tells you to or read the documentation (that's very abundant). The most recent thing I've learned was to use webhooks and use Zapier to get ou send information directly to apps API. It solves most of the issues I mentioned prior.

Pros

Zapier changed the way I deal with apps and tasks. Now everything I need to accomplish I ask myself: is it possible to use Zapier to make this easier or even totally automated? From simple things like sending happy birthday emails to my clients, to connecting a ERP app with Google Spreadsheets, there's hundreds of apps with thousands of possible combinations possible to make our lives easier.

Cons

Since they revamped the interface for creating and managing Zaps, there's not really anything that I don't like about Zapier. If worth mentioning something, it would be the missing actions, triggers or sometimes apps to integrate, but that's not Zapier's fault, because it depends of the apps making their services available on Zapier. Some apps like Wrike sell their own automating app, so they don't offer many choices inside Zapier. Others like RD Station Marketing lack of possibilities in their own API, so it's not possible to do much too.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Zapier - Taking the extra steps out of extra steps.

Reviewed 2 years ago

Zapier has been a great product to use. The "Zaps" you can setup reply help save time. Right now I use it to automate our workflow for incoming marketing requests. Requests come in through a Google Form that synched the data input into a Google sheet form. Zapier takes all new data rows and parses them into an approval request e-mail, Trello board item, and a current project doc Google Sheet.

Pros

Zapier added extra functionality to existing software and apps we were already onboarded with and saved us time by streamlining our workflow.

Cons

There is a bit of a learning curve between setting up automation and testing it, in some cases it's difficult to determine where the error is.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Revolutionized marketing automation possibilities

Reviewed 2 months ago

I've created so many Zaps, always a lot of fun and excited to connect more and more apps in the future. We use Keap Max Classic so Zapper is a must have.

Pros

Wide range of apps to connect and beautiful interface. I really enjoy using this software. It has opened my eyes to all the automation possibilities that I once thought would require a developer to do for us

Cons

I don't like that in some plans, some Zaps only run once every 15 minutes. Seems like a way to force people to upgrade to plans they don't really need.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Easy-to-Use Automation and Integration

Reviewed 10 months ago

Two things stand out for me: 1) Most support requests were met with what appeared to be an automated apology that they couldn't resolve my issue. 2) Zapier makes money based on the purchases of an allotment of monthly tasks. Some tasks lack flexibility requiring the use of more tasks than one might imagine. They are always happy to sell you more tasks, but requests for more robust functionality always seemed to be met with a shoulder shrug.

Pros

The feature that met our needs was the ability to respond to an http request in a variety of ways (email, save to spreadsheet being the most common). I am an experienced programmer with over 15 years experience and was happy to have a solution that did not require writing a lot of code. In general the ability to rapidly design and implement a solution for a specific requirement was a big time-saver.

Cons

Unfortunately, some common programming tasks such as creating and writing to a spreadsheet seemed in surmountable. In the end, I chose to manually create the worksheets I projected would be used to eliminate potentially complicated workarounds. Also, there is a limit on the number of levels of logical branching which caused some headaches such that I eventually migrated the functionality to Google Scripts which offers a richer feature-set despite the increase in coding.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Automate don't delegate

Reviewed 4 months ago

We've had a good overall experience with Zapier, but think we need to explore it more. If one is starting out and needs automation in their business for repetitive tasks, I would recommend Zapier.

Pros

The ability to create tasks that could be automated without the need for knowing to code. One can avoid hiring a developer to create a code integration between two or more applications. This is great for multi step/multiple apps. Zapier has an extensive list of software that can be integrated and it's the first choice by development teams that their software is available to the platform. We've found it useful for integrating our social media apps with each other email services. Helping build our audience. For those that are new and have few tasks, there is a free option.

Cons

It is limited to products that have an approved API. The number of 'Zaps' is limited by the plan and sometimes but the apps that are being integrated.

Zapier FAQs and common questions

Zapier has the following pricing plans:
Starting from: $19.99/month
Pricing model: Free, Subscription
Free Trial: Available


Zapier has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business


Zapier supports the following languages:
English


Yes, Zapier has an API available for use.


Zapier integrates with the following applications:
Wufoo, Capsule, FogBugz, HubSpot Marketing Hub, Constant Contact, GitHub, Convo, Magento Commerce, WooCommerce, PayPal, Todoist, Microsoft OneNote, Dropbox Business, Zoho CRM, Insightly, Jira, CA Flowdock, Campaign Monitor, UserVoice, LeanKit, Targetprocess, ActiveCampaign, Quick Base, Formstack Forms, 123FormBuilder, Mailchimp Transactional Email, Teamwork, Pivotal Tracker, Recurly, Google Docs, Knack, Unbounce, Microsoft OneDrive, Google Workspace, Streak, Trello, Google Drive, Box, Square Point of Sale, Pipedrive, FreshBooks, Pingdom, Buffer, Yammer, Alchemer, Geckoboard, Kanban Tool, Wordpress, Freshdesk, Contactually, Twitter, Gravity Forms, Help Scout, Stripe, JotForm, Nutshell, Salesforce Sales Cloud, SugarCRM, Harvest, Close, SendGrid, Slack, Toodledo, Microsoft 365, Redbooth, GoToMeeting, Typeform, Nimble, Basecamp, GetResponse, Wunderlist, Zendesk Sell, GoToWebinar, LinkedIn, Bitbucket, Eventbrite, Zoho Creator, Facebook, QuickBooks Online, Clio, Mailgun, Highrise CRM, SurveyMonkey, Keap, Chargebee, Google Calendar, Mailchimp, Twilio, Emma, Wrike, Producteev, Asana, Podio, FreeAgent, NetSuite SRP, Xero, AWeber, Smartsheet, Cyfe, Evernote, Toggl Track, Intercom, BigCommerce, Zoho Invoice, Shopify, Zendesk


Zapier offers the following support options:
Knowledge Base, Email/Help Desk

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