ActiveCampaign vs TAMI

Mailchimp

HubSpot Marketing Hub

Keap

ZoomInfo Sales

Cognism

charles

Compare ActiveCampaign and TAMI based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

Step up to all-in-one sales & marketing solution designed for entrepreneurs, startups and larger teams. The platform organizes customer information and daily work in one place so teams have more time to focus on growing the business and delivering great service.

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. 

A/B Testing

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Activity/News Feed

Alerts/Notifications

Appointment Scheduling

Archiving & Retention

Assignment Management

Autoresponders

Batch Processing

Calendar Management

Calendar/Reminder System

Call Logging

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Canned Responses

Channel Management

Chat/Messaging

Click Tracking

Client Management

Collaboration Tools

Commenting/Notes

Commission Management

Contact Database

Contact Management

Content Management

Conversion Rate Optimization

Conversion Tracking

Customer Database

Customer Journey Mapping

Customer Segmentation

Customer Surveys

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Data Import/Export

Data Recovery

Deal Management

Document Management

Document Storage

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Sequences

Email Templates

Email Tracking

Engagement Tracking

Event Marketing

Event Triggered Actions

Field Sales Management

File Sharing

For iPad Devices

For Sales Teams/Organizations

For Startups

Forecasting

Forms Management

GDPR Compliance

Generative AI

Goal Setting/Tracking

HTML Editor

Image Library

Inbox Management

Interaction Tracking

Kanban Board

Landing Pages/Web Forms

Lead Assignment

Lead Capture

Lead Distribution

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

Lead Verification/Validation

List Management

Live Chat

Marketing Automation

Marketing Calendar

Mobile Access

Mobile App

Mobile Optimization

Monitoring

Multi-Campaign

Multi-Channel Communication

Multi-Channel Marketing

ActiveCampaign

Android

Linux

Web-based

Windows

iPad

iPhone

Founder

The team is great with helping you troubleshoot any problems and my team loves how easy it is to use.

I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.

dietitian

I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.

Great training, support, sales, and customer success people. The training, the consulting sessions, and follow ups have all been very well managed and super professional, but also fun.

CEO & Founder

I like that it saved a lot of my time through automation. It also helped me get a better understanding of the success rate of my campaigns.

Owner

They offer great integration with my Wordpress sites, Facebook fan pages, and Zapier (automations integrated with Eventbrite.) Customer support has always been helpful and friendly.

English Coach

What I love most about Active Campaign is that it is wonderful to use for lead generation, automation, and building your email list.

Project Manager 

I love how I can look after my community with personalised emails, other features like tags and links with website are very useful for CRM.

Spiritual Fertility Coach

Hands down it has the most capabilities that I was looking for, with ability to really customize and tailor your automations and email sequences. It was easy to use and extremely reliable.

CEO 

Features seems comprehensive enough to suit my needs and I trust that my data will be protected. Set up support and training has been fantastic.

Trainer 

The customer service is amazing. I love that you can receive automations from people, you can customize everything.

Co-Partner

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.

educator

ActiveCampaign has integrated easily and perfectly into my business so far - with great success for my first campaigns both in terms of open rates and engagement as well as revenue.

Everything works as it should, their support is great when you need them (which in my experience has been infrequently), and the price is great.

Director

The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.

Music Business Strategist

I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Managing Director

AC provides the best combination of possibilities (features), user experience (ease of use), and pricing (it's affordable!).

I actually gave up on ActiveCampaign - discouraged by the lack of support.

ActiveCampaign screenshot

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

The leader in premium sales intelligence.


ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to help sales and marketing teams prioritize prospects. Intent insights are provided for online research activities, organizational changes, funding announcements, and more.

charles assists companies in pioneering conversational commerce by integrating shop systems, chat apps, and bots in a single platform. Key features include lead distribution & qualification, analytics, human handover, one-to-one messaging, real-time conversations, multi-chat, automation, and more.

Find companies and contacts that fit your ICP. TAMI.ai puts verified decision-makers at your fingertips, with accurate emails and phone numbers ready to go. Whether you’re in Sales or Marketing, TAMI helps you build hyper-targeted lists and reach ideal leads in seconds.

Pipeline Management

Prospecting Tools

Real-Time Data

Sales Activity Management

Sales Reports

Search/Filter

TAMI

Business Developer

I appreciate the ease to use and the great segmentation options in order to get right to your target. It's full of useful lead data and the database is updated often.

Digital Workspace Consultant

An incredibly useful and helpful software and couldn't recommend it anymore. What's better is that it is still in its infancy so I'm excited to see how this product will improve even more with time.

Director of Research

Integration and ability to export leads directly to Salesforce is a great feature and allow us to measure RoI because we can track the progress all the way through.

Head of SDR

Really good, great CSM who is always onboard to help when needed his assistance. Really happy to be onboard with these guys.

Sales Development Representative

The lead search is great and delivers great results, also for the DACH market. The software is able to export leads into the CRM, which saved myself hours of work every day.

The customer service is excellent, and the owners are extremely friendly and professional. They are constantly making sure that we are getting the most out of the platform.

Sales

I appreciate the ease of using the platform to connect with leads that are easily filtered for quick and effective prospecting.

Senior Manager

Easy to deploy, good support team, and ability to improve quickly based on our requests.

Demand Generation Specialist

I struggled a bit at first with pulling data reports, however, I think this was more "user error.

Our teams like the prebuilt integrations with major CRM platforms and the excellent support we receive from the TAMI team.

What I like the most about this software is that its easy to use.

Business Development Rep

It's great that their consultants will walk through with you to teach you how to navigate around the platform.

Business Development Director 

Great service snd a good tool for contact data.

Marketing Operation Manager

User Interface -> it's really easy to use the tool. Great variety of available filters (Locations, Revenue, Industry, Website/Marketing Technologies, Keywords, Hosting Providers, etc.).

With Salesoptimize it was really fast and easy to create a comprehensive list of TAM accounts based on our specific requirements (business location, revenue, industry, etc.).

Strategic Projects Manager

Sometimes emails are unverified and they bounce back. I understand that it is difficult to keep such a database up to date all at once.

Sales Manager

Opened up a new pipeline of established off-the-highstreet online retails that traditional lead generation techniques missed.

Sales & Ops Manager

No postcode look up, we have sales guys in areas around the country and would be handy to search for leads in their area.

ActiveCampaign vs TAMI Comparison (2026)

ActiveCampaign

TAMI

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives