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ActiveCampaign

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Email Marketing, Marketing Automation, CRM/Sales Automation

(158)

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ActiveCampaign Pricing, Features, Reviews and Alternatives

ActiveCampaign FAQs

Q. What type of pricing plans does ActiveCampaign offer?

ActiveCampaign has the following pricing plans:
Starting from: $9.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)

These products have better value for money


Q. Who are the typical users of ActiveCampaign?

ActiveCampaign has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business


Q. What languages does ActiveCampaign support?

ActiveCampaign supports the following languages:
Chinese (Simplified), Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Portuguese, Spanish, Turkish


Q. Does ActiveCampaign support mobile devices?

ActiveCampaign supports the following devices:
Android, iPad, iPhone


Q. Does ActiveCampaign offer an API?

Yes, ActiveCampaign has an API available for use.


Q. What other apps does ActiveCampaign integrate with?

ActiveCampaign integrates with the following applications:
Wufoo, Teachable, Sleeknote, Aimtell, Salesmate, PadiAct, Capsule, Drupal, Adobe Commerce, Formidable Forms, WooCommerce, PayPal, Google Analytics 360, YouCanBook.me, Dropbox Business, WHMCS, Ghost, MailMunch, Zoho CRM, Insightly, Tender Support, FullContact, UserVoice, WishList Member, Quickbase, Formstack Forms, Formsite, 123FormBuilder, Doodle, Calendly, Sumo, Autoklose, Feedly, Bizzabo, vBulletin, Re:amaze, MoonClerk, PrestaShop, Deputy, Zapier, Recurly, Instapage, Google Docs, Survicate, Gmail, FullStory, Segment, Expensify, Mojo Helpdesk, Docusign, Unbounce, Act!, Airtable, Litmus, ClickFunnels, Big Cartel, Pipedrive, Evidence, FreshBooks, Zoom Workplace, LessAccounting, Buffer, Kadence, Alchemer, AccountingSuite, Geckoboard, Acuity Scheduling, Kanban Tool, WordPress, CheddarGetter, Freshdesk, Contactually, Coherent, Twitter/X, Gravity Forms, Jumplead, Mindbody, Help Scout, Woopra, Stripe, LeadsBridge, Genoo, Jotform, Clevertim, SolarWinds Service Desk, Deltek WorkBook, Cobot, Nutshell, Salesforce Sales Cloud, DataHero, Rezdy, SendPulse, SugarCRM, Harvest, Close, Wistia, Marsello, Crisp, Slack, Google Contacts, Getsitecontrol, GoTo Meeting, Viewbix, Typeform, Akita, Nimble, Basecamp, InviteBox, FogBugz, LiveChat, Pipeliner CRM, Antavo, GivingFuel, Kajabi, Zendesk Sell, Feefo, GoTo Webinar, OnePageCRM, Crelate, Bookafy, Bitly, Eventbrite, Zoho Creator, Meta for Business, Fomo, ChargeOver, QuickBooks Online, Olark, Justuno, Batchbook, Donorbox, Highrise, CommCare, Feedier, Leadpages, Apparound, SurveyMonkey, Privy, Chargebee, Skyvia, CallHippo, GoTo Training, Google Calendar, EasyWebinar, OptinMonster, FuseDesk, Call Loop, Braintree, BigContacts, KickoffLabs, Joomla, SuperSaaS, Asana, Podio, Contractbook, Digioh, FreeAgent, CoSchedule Marketing Suite, Xero, eWebinar, Whatagraph, Evernote Teams, Donately, Dasheroo, FireText, OptimizePress, BigCommerce, Operations Hub, Zoho Invoice, CallFire, Shopify, Zendesk Suite


Q. What level of support does ActiveCampaign offer?

ActiveCampaign offers the following support options:
Knowledge Base, Email/Help Desk, Chat, FAQs/Forum, Phone Support, 24/7 (Live rep)

ActiveCampaign product overview

Price starts from

9

Per month

Flat Rate

What is ActiveCampaign?

ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle.

Key benefits of using ActiveCampaign

- Automate personalized experiences across all your customer touchpoints
- Track buyer preferences, behavior, and many custom attributes across the entire customer lifecycle for deeper segmentation and more effective outreach
- Customize sends based on almost any parameter, so your messages are always targeted for the right audience
- Use data from the entire customer lifecycle to choose the best content, send time, and delivery channel for each customer
- Create entirely customized campaigns with minimal effort, then improve your send strategy in real time based on customer behaviors
- Replicate the 1-1 personal experience for every customer, no matter how big your business gets

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Email/Help Desk
Chat
FAQs/Forum
Phone Support
24/7 (Live rep)

Training options

Webinars
In Person
Documentation
Live Online
Videos

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Starting from

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Why am I seeing this?

ActiveCampaign pricing information

Value for money

4.4

/5

2.4K

Starting from

9

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

ActiveCampaign features

Functionality

4.5

/5

2.4K

Total features

139

10 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
Third-Party Integrations
API
Campaign Management
Reporting & Statistics
Data Import/Export
Customizable Branding

ActiveCampaign users reviews

Overall Rating

4.6

/5

2.4K

Positive reviews

94

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.56/10
Rating distribution

5

4

3

2

1

1.6K

637

110

27

20

Pros
The team is great with helping you troubleshoot any problems and my team loves how easy it is to use.
I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.
I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.
Cons
And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.
The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.
I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.
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Justin N.

Owner

Marketing and Advertising, self-employed

Review source

Overall Rating

One-stop shop for more than just emails

Reviewed 4 years ago

Transcript

Justin: My name is Justin. I am the content marketing strategist for a church media company, and I give...

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Rachel W.

Co-Founder + Lead Practitioner

Online Media, self-employed

Review source

Overall Rating

The best ESP out there.

Reviewed 4 years ago

Transcript

Rachel W.: My name is Rachel. I'm a licensed mental health therapist working in the mental healthcare...

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Antonio L.

Human Resources, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

My first marketing automation platform, its about to pay for itself

Reviewed 4 years ago

As a startup founder, It is really difficult to choose the right platform to commit with. You have free options and very expensive ones. So Active campaign was a great option for me, right on the sweet spot. Their customer success team is the best. I have had three on boarding one-on-one calls where they have understood my business and helped me with all the setup, resources and best practices to start using it the best way possible. It is a very robust system, I only use the email automation, segmentation and I am starting to use their CRM, but the posibilites are endless. So far I love it

Pros

It is super easy to setup and use The best customer support I have ever had on any kind of service/product A thorough on boarding process, with personal coaching You can automate every single part of your marketing funnel and still have a nice personal touch with your best leads Endless possibilities to interact with your customers and prospects and track every behavior with you

Cons

It is so wide that I find myself a little overwhelmend on how to take as much as possible from the system without burning out. I am in the 2,500 contacts bracket, and I think its price is fair. But when I have to sacle it up, it will seem pricy

KH
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Kindsey H.

Information Technology and Services, 11-50 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Best email marketing platform out there!

Reviewed 4 months ago
Pros

The ease of use and simplicity of the platform. I've tried many email platforms and this is my favorite one for email marketing.

Cons

Nothing - no complaints whatsoever. Active Campaign is the best email marketing platform I've evalutated.

JM
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Jason M.

Computer Software, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Automation Broken & Engineers Won't Fix

Reviewed 2 years ago

Kind & courteous customer service & onboarding. The chat support is decent & you can get questions answered; however, their achilles heel is that their engineering team is apparently asleep behind the wheel and not only don't fix bugs, but provide zero communication about fixing them.

Pros

Pricing is excellent, features are great, and the company is very innovative. Overall, I really want the relationship to work.

Cons

The automation rules are broken. I have one field update automation that's broken. It's a simple field update automation that says if field a) value = x, then update field b) to be y; however, it's broken and I sent ticket to them ~4 weeks ago. More importantly, I spend all of this time doing the implementation. ,and now their automated emails will not trigger. I submitted tickets to engineering ~4 weeks ago, and I haven't heard a PEEP from the engineers. They are kind enough to give me June service free; however, that's not what i actually want. I want the software to work so that all of the 100+ hours of time I've invested in building landing pages, automations, data imports, etc, can actually be realized.

TH
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Tara H.

E-Learning, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Best Email Marketing Software

Reviewed 3 months ago
Pros

A lot of features, everything you need to do professional email marketing

Cons

loading times are often very long which affects the workflow negatively

NT
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Nathan T.

Real Estate, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Great email marketing tool

Reviewed 3 months ago
Pros

I like that I can have this integrated with LinkedIn to capture email addresses of my contacts.

Cons

I have no serious complaints. It was a bit of a learning curve to get familiar with the software.

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