Bynder vs WoodWing Assets

Canto

Brandfolder

Cloudinary

Asset Bank

THRON

Aprimo Digital Asset Management

Compare Bynder and WoodWing Assets based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Brandfolder is an online digital asset management platform for PR purposes, providing a private and public-facing repository for sharing logos, videos and more.

Aprimo DAM is a cloud-based solution for managing, organizing, and distributing digital assets at scale. With AI tagging, version control, rights management, and seamless integrations, it streamlines content operations and ensures brand consistency across teams and channels.

Cloudinary allows users to securely upload images to their websites and mobile apps. Supports image storage and manipulation.

Bynder's AI-enabled Digital Asset Management (DAM) software is an industry-leading, cloud-based solution for organizations that want to easily manage all their digital content. DAM operates at the heart of your marketing ecosystem. A single source of truth for all your digital assets.

Access Controls/Permissions

Access Expiration Management

Access Revocation

Activity Dashboard

Activity Planning

AI Copilot

Animation

Approval Process Control

Approval Workflow

Archiving & Retention

Artwork Management

Asset Categorization

Asset Library

Asset Lifecycle Management

Asset Sharing

Audio File Management

Audio/Video Protection

Automatic Backup

Automatic Transcription

Brand Guidelines

Brand Management

Calendar Management

Campaign Management

Categorization/Grouping

Change Management

Client Portal

CMS Integration

Collaboration Tools

Commenting/Notes

Configurable Workflow

Content Creation

Content Library

Content Management

Content Publishing Options

Customizable Branding

Customizable Templates

Data Import/Export

Data Storage Management

Digital Asset Management

Digital Distribution Management

Digital Watermarking

Document Capture

Document Classification

Document Management

Document Review

Document Storage

Drag & Drop

File Conversion

File Management

File Recovery

File Sharing

File Transfer

Filtering

Full Text Search

Generative AI

Image Editing

Image Library

Image Protection

Image Recognition

Information Governance

License Management

Location Control

Marketing Calendar

Media Library

Metadata Management

Mobile Access

Mobile App

Monitoring

Multi-Channel Marketing

Multi-Language

Multimedia Support

Multiple Format Support

Multiple Output Formats

Natural Language Processing

Online Catalog

PDF Protection

Project Management

Reporting & Statistics

Reporting/Analytics

Rights Management

ROI Tracking

Role-Based Permissions

Search/Filter

Secure Data Storage

Single Sign On

Social Sharing

Software Application Protection

Strategic Planning

Tagging

Task Management

Task Progress Tracking

Template Management

Templates

Text Editing

Text Overlay

Third-Party Integrations

Time Tracking

Usage Tracking/Analytics

User Management

Bynder

Android

Web-based

iPad

iPhone

Creative Designer

This can leave major functionality missing and features not working while you wait for months if not years for a possible fix that's not even guaranteed.

Graphic Designer

The search functions make it so incredible easy to find the asset you are looking for. Theres also a fun feature of being able to search by colour which is pretty cool.

Asset Manager

We love WebDAM's ability to organize and display our marketing team's assets. They are searchable and there are so many flexible options for downloading, sharing, and collaborating.

Corporate Marketing Brand Manager

Been using WebDAM for a couple of years now and love it. Helped us consolidate our product and beauty photography and other marketing assets into a single place and saved a ton of money and time.

Manager, Network Solutions

WebDAM is an excellent option for organizations to centralize their digital assets quickly and securely. Even better - their customer service and response to questions is outstanding.

Web Specialist

The search is great for finding assets and the input controls when adding assets lets you build a better search into the system.

Mulitmedia Production Coordinator

Ease of use, clean, fast, nice to have a store when we can use it. Support is very helpful.

Communications Associate

The customer service has been nothing less than fantastic. So thank you for this highly recommendable product.

Senior Photographer

There are many here at the Lab who feel that the money spent on the WebDam product was one of the best investments the Lab has ever made. Couldn't be more pleased with the product.

Chief Brand Experience Designer

It's a great place for inspiration that's on-brand because it was created by other designers in our company.

Manager of communications

Intuitive once the approach is understood. The customer service is outstanding.

I understand that the templates for look and feel of the landing page are limited. This restricts creativity from a client's perspective.

Marketing manager

There is nothing to be mention in dislikes of bynder from my side.

But then in all the tool tips it refers to "Orbit. They should have either called it "Bynder Orbit" through out or just stuck to one name.

Attorney

Bynder serves its purpose but they could do some work on the interface as it feels like users have to do more work than should be required.

Owner

As an enrtepenour in a country like Argentina, i cant afford to pay professionals each time i need to make some modification to my social media videos. Bynder was my solution to that need.

Administration

There's simple following highlights which could be improved. The custom API capacities.

Digital assets specialist

Bank asset, search functions, page and sub page integration with collections.

Bynder screenshot: Bynder DAM - organise your files with ease

Bynder screenshot: Bynder Digital Asset Management - customise the look and feel of your portal to match your brand

Bynder screenshot: Bynder DAM - Asset detail

Bynder screenshot: Bynder Asset Workflow - side by side comparison of assets, with easy annotations and approvals

Bynder screenshot: Bynder Asset Workflow - manage content creation and approvals at the click of a button

Bynder screenshot: Bynder Digital Brand Templates - create on-brand assets in seconds

Bynder screenshot: Bynder Brand Guidelines

Bynder screenshot: Bynder Studio - create on-brand videos at scale, in seconds not hours

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Canto is the industry-leading digital asset management (DAM) platform that helps organizations centralize, manage, and distribute their digital content. Canto's powerful search and collaboration features enable teams to quickly find, share, and work with their assets, streamlining workflows and accelerating time to market. With countless integrations, Canto seamlessly connects to the tools your team already uses.

5-star, fully customisable, Digital Asset Management software to help you centralise, manage, showcase and share your brand assets.

THRON is the only AI-SaaS platform that unifies DAM, PIM and Channel Activation. It becomes the single source of truth for assets and product data, keeps workflows fast and connected and automatically updates catalogues, websites and marketplaces, accelerating time to market and freeing teams’ time.

WoodWing Assets (previously called Elvis DAM) provides a digital asset management platform that helps manage the holistic tasks around digital content creation, cataloging, access & distribution.

Click Tracking

Document Automation

Encryption

Performance Metrics

Status Tracking

Version Control

Video Management

Video Support

Watermarking

Workflow Management

WoodWing Assets

Linux

Windows

Professional, Commercial Development, Info Graphics

What I like most about this software is that it is very intuitive, user-friendly and there are lots of opportunities to integrate to or from other applications.

Ecomm Manager

And on that note, Portals is a great feature too for granting larger scale access to assets. Lastly, customer service is superb and engaged, and genuinely seems to care about your issues.

NewMedia Responsable

The implementation experience was excellent. The support is also very good, we were able to adapt the product to our needs quickly.

Director of Photographers Agency

It is also a great solution for people who want to have all their files online, organized and with easy access at any time and anywhere.

Freelance Photographer

It is a fantastic tool to have all my production online and to manage all the files in an easy and organized way.

product designer & Technical support

Another disadvantage is that you cannot "upgrade" your licenses. At the launchwe bought some basic licenses and, after some testing, we concluded that these were too limited for us.

Editorial Staff Member

Customer support also works perfectly, I always got good advice and helpful answers within a short period of time.

Global Marketing and Branding Manager

Last but not least, the affordability of Swivle compared to other solutions on the market was a significant advantage.

The system to share the material with my clients is the quality that I value most, it allows me to deliver and have a return in an easy and intuitive way.

Digital and Shooting

Tagging and filtering the items is a great tool. Possibility to storage lots of materials of any kind.

Swivle is easy to use and offers a great range of useful functions.

Director

The intuitive interface makes it easy for new users to adopt. The comprehensive APIs make it easy for developers to interact with.

Bynder vs WoodWing Assets Comparison (2026)

Bynder vs WoodWing Assets Comparison (2026)

Bynder

WoodWing Assets

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives