Constant Contact vs MaxBulk Mailer

Brevo

Mailchimp

ActiveCampaign

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. 

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

A/B Testing

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Alerts/Notifications

Attendance Management

Audience Targeting

Automated Publishing

Automated Responses

Automated Scheduling

Autoresponders

Calendar Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Channel Management

Click Tracking

Commenting/Notes

Contact Database

Contact Management

Content Management

Conversion Tracking

Customer Engagement

Customer Segmentation

Customer Surveys

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Questions

Customizable Templates

Customization

Data Analysis Tools

Data Import/Export

Design Management

Drag & Drop

Drip Campaigns

Dynamic Content

Electronic Payments

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Reminders

Email Templates

Email Tracking

Employee Management

Engagement Tracking

Event Calendar

Event Management

Event Marketing

Event Scheduling

Event Ticketing

Event Triggered Actions

Feedback Management

Form Builder

Forms Management

Image Library

Inbox Management

Interaction Tracking

Keyword Filtering

Landing Pages/Web Forms

Lead Capture

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

List Management

Live Chat

Location Tracking

Mailing List Management

Marketing Automation

Marketing Calendar

Mass Texting

Media Library

Meeting Management

@mentions

Message Personalization

Mobile Access

Mobile Optimization

Mobile Survey

Monitoring

Multi-Account Management

Multi-Campaign

Multi-Channel Distribution

Multi-Channel Management

Multi-Channel Marketing

Multi-Language

Multiple User Accounts

Multivariate Testing

Newsletter Management

Performance Metrics

Post Scheduling

Preview Functionality

Reviews for Constant Contact come from a wide variety of industries, including non-profit organization management (11% of reviewers), marketing and advertising (9%), and health, wellness and fitness (5%). The most frequent use case for Constant Contact cited by reviewers is email marketing (84% of reviewers).

Users and use cases

Some users say Constant Contact offers reasonable value for money, especially with useful features in basic plans and helpful discounts. However, some reviewers feel pricing rises quickly with larger lists, and they find competitors offer better value.

Value for money

The Constant Contact integrations most frequently cited by reviewers are: WordPress (a website builder product rated 4.6 out of 5 for its integration with Constant Contact), DonorPerfect (a fundraising product, 4.7), and Canva (a graphic design product, 4.4).

Integrations

Constant Contact is an email marketing tool offering key features such as email campaign management, contact management, engagement tracking, and mobile optimization, among others.

Constant Contact

iPad

Android

iPhone

Web-based

Emma by Marigold

HubSpot Marketing Hub

MailerLite

SendGrid

SurveyMonkey

Campaign Monitor by Marigold

GetResponse

Acumbamail

Moosend

Salesforce Marketing Cloud

SendPulse

Salesforce Sales Cloud

Lite

Standard

Premium

Cumbersome account and unsubscribe processes

Blogger

We are a no refund company". Since constant contact only allows cancellations by phone, and they refused send a cancellation email until the following month, I could not dispute the charge with my credit card company.

Manager

The account was not used for over close to a year, as the entire company was shut down from covid, with all employees furloughed.   When we went to cancel the account upon reopening, they would not work with us at all to find a middle ground for a refund.  

71% of reviewers feel negative about Account and Unsubscribe management. Reviewers find account cancellation and suspension processes frustrating, often requiring phone calls and lengthy support interactions. They say unsubscribing contacts is difficult to manage, and once someone unsubscribes, it is challenging to re-add them. Users mention billing issues, lack of flexibility in user management, and problems with inactive accounts being billed. Some reviewers highlight the inefficiency of managing fluctuating subscriber lists and the lack of online options for account changes.

Deliverability and spam challenges

President

Your account gets flagged if import a lot of contacts at once or get more than 0.1% spam reports on a blast.   Once we uploaded a list of contacts and they weren't satisfied with our explanation of how we got them so they blacklisted the contacts and made us unable to ever contact those people again.   If you get more than 0.1% spam reports your account can be suspended or you may get a little scolding.  

Marketing Manager

Also there are a number of emails that default to end users spam files so our entire contact list does not receive emails.

75% of reviewers feel negative about Email Spam issues. Reviewers report frequent problems with emails being flagged as spam or blocked by recipient firewalls, which limits their reach. They say account suspensions can occur even with low spam complaint rates, causing business disruptions. Users express frustration with strict list management policies and difficulties reinstating unsubscribed contacts. Some reviewers mention that deliverability issues lead to lost business opportunities and that customer support can be unhelpful when accounts are flagged or suspended.

Limited and glitchy text editing

68% of reviewers feel negative about Text and Formatting features. Reviewers report frequent frustrations with the text editor, including limited font choices, unpredictable formatting changes, and difficulties with spacing and layout. They say templates are basic and not easily customizable, and editing can be unintuitive or glitchy. Users mention problems with mobile and browser compatibility, and some find it hard to maintain brand standards due to these limitations. Multiple reviewers note that the removal of the HTML editor has made customization more difficult.

Image handling limitations

Ast Project Manager

We use it for a newsletter mostly and contact management, it doesn't allow you to edit the pictures to fit, which is annoying.

47% of reviewers feel negative about Images and Photos management. Reviewers find image placement and resizing tedious, with limited flexibility in design. They say uploading and managing images is cumbersome, with strict file size limits and a small image library. Users report inconsistent image quality, difficulties with mobile formatting, and challenges in integrating photos and videos smoothly into templates. Some reviewers mention that deleting images can break links in past emails, and that adding or editing images often requires extra steps or external tools.

Frequent glitches and stability problems

Program Manager

Additionally, landing pages are often glitchy when you want it to be slightly more sophisticated than a simple page. Despite requesting help from Constant Contact two times on the glitches, they did not respond to me with a solution.

67% of reviewers feel negative about Bugs and Issues. Reviewers frequently encounter glitches, slow load times, and unexpected crashes that disrupt their workflow. They say autosave problems and random logouts can lead to lost work. Users report issues with syncing, template errors, and platform unresponsiveness, sometimes requiring repeated refreshes or support intervention. Some reviewers highlight that bugs persist over time without resolution, and technical support is often unable to provide effective solutions, leading to ongoing frustration.

Effective client relationship management

Web Developer

We love how versatile CC is with being able to manage different lists for different clients and accounts.

94% of reviewers feel positive about Client Support features. Reviewers appreciate being able to easily stay in touch with clients, manage contact lists, and send targeted communications. They say the platform helps maintain relationships with current, past, and potential clients, which is important for ongoing engagement and lead generation. Users highlight the convenience of managing communications for multiple clients or accounts and value the analytics that show client engagement. Some reviewers mention that these features help drive business growth and maintain a professional image.

Comprehensive performance analytics

Marketing specialist

It includes powerful tools for tracking email opens, clicks, and bounces, so you can see how your campaigns are performing.

95% of reviewers feel positive about Email Tracking. Reviewers appreciate detailed reporting on open rates, click-throughs, bounces, and unsubscribes, which helps them refine their strategies. They value the ability to segment audiences and track individual engagement, allowing for more targeted follow-ups. Users say the analytics are easy to understand and actionable, making it simple to measure campaign effectiveness. Some reviewers highlight the convenience of automated reports and real-time data, which supports ongoing optimization of their email marketing efforts.

Streamlined multi-channel messaging

Owner, Editor, Publisher

Constant Contact revolutionized the way we communicate with our clients to let them know what's coming up in our issues and how they can participate (our magazine is 100 percent supported by advertising) and our readers (each month we create an email "alert" with Constant Contact which lets our readership know that our free digital issue is now available online).

92% of reviewers feel positive about Communication and Social Media features. Reviewers appreciate being able to efficiently reach large audiences through scheduled messaging and group segmentation. They say automation tools help deliver timely, targeted communications and that built-in analytics allow them to gauge engagement. Users find it valuable to manage both email and social media outreach from one platform, saving time and ensuring message consistency. Some users highlight the professional appearance of communications and the ease of sharing content across channels, which they feel strengthens brand identity and improves overall outreach effectiveness.

Flexible campaign management tools

Founder

It has a versatile email template library to help us get started and with the A/B testing feature we can tune the campaigns to beter resonate with our audience.

94% of reviewers feel positive about Email Campaigns. Reviewers appreciate the wide variety of customizable templates and the ability to segment contact lists for targeted messaging. They find campaign scheduling and automation features save time and help maintain regular outreach. Users value the robust analytics for tracking campaign performance and making data-driven decisions. Some reviewers highlight the integration with other tools and the ease of managing multiple campaigns for different audiences. They say the platform’s user-friendly interface makes it accessible for both beginners and experienced marketers.

Robust email marketing platform

Service Manager

What I like most about this handy software is the user-friendly interface and guidance that allows even newbies to manage their email marketing efforts.

91% of reviewers feel positive about Email Marketing capabilities. Reviewers appreciate the user-friendly interface and the range of tools for creating visually appealing, professional emails. They value the platform’s automation, segmentation, and integration with other business tools, which streamline their marketing processes. Users mention improved customer engagement and increased deliverability as key benefits. Some reviewers note that the platform supports both small businesses and larger organizations, making it versatile for various marketing needs.

Administrative Coordinator

Constant Contact allows us to design interesting and beautiful emails for our donors and allows us to easily communicate effectively with them.

Ops Coordinator

It is a reliable and user-friendly platform that is well-suited for consistent email communication and basic marketing needs. Although it may lack some advanced features found in more complex systems, it is an excellent choice for organizations looking for a straightforward and effective solution without a steep learning curve.

Legal Assistant

It offers reliable performance and helpful reporting tools, though it can feel somewhat limited in customization and advanced automation as needs grow.

Foundation Manager

Easy contacts and mailing list management, and enables tracking opens and interactions with minimal lag times.

Director of Sales and Marketing

For me, we struggle with email deliverability, so I'd like to see more features to help us get in the main inbox, cleanse lists, etc.

Some customization options—particularly for layouts, automation, and segmentation—felt restrictive as needs became more advanced.

Owner

The drag-and-drop email builder is simple to use and allows us to quickly create professional-looking emails to promote new flavors, events, and seasonal specials at our business.

Constant Contact is a very user-friendly platform that makes email marketing easy to manage, even for small business owners who are not marketing experts.

Content Creator

The ease of use combined with powerful features makes it a solid choice for businesses looking to improve their email campaigns. While there's room for improvement in pricing and advanced features accessibility, the platform offers great value for most users.

It’s ideal for managing contact lists, segmenting audiences, and maintaining communication consistency.

Office Manager

What I like least about Constant Contact is that you are charged according to how many emails and/or contacts you have stored in their program ... whether they are all used or not.

Real estate agent

It has a built in crm which allows you to add new clients to your database

Spa Director

Using constant contact for email marketing and contact with my 2500 to 3000 client base was highly effective.

Board Advisor

I use Constant Contact to manage our newsletter, donor, and fundraising email campaigns.

Digital Marketing and Growth Strategist

Tracking open rates and clicks gives me enough insight to evaluate what resonates before scaling

Constant Contact vs MaxBulk Mailer Comparison (2026)

Constant Contact

MaxBulk Mailer

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives