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Contentful vs Payload Comparison (2026)
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Contentful
5
37
4
22
3
2
2
3
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews

Payload
5
42
4
6
3
0
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Contentful, the leading content platform for digital-first business. It enables greater speed and scale than traditional CMS solutions. Contentful unifies content in a single hub, structures it for use in any digital channel, and integrates seamlessly with hundreds of other tools through open APIs.
An open-source, TypeScript headless CMS built to catapult your efficiency as a developer. From your config, Payload generates extensible REST, GraphQL, and Node APIs as well as a powerful React admin panel.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.5
64
5
4
3
2
1
37
22
2
3
0
- Value for money
- Ease of use
- Features
- Customer support
4.9
48
5
4
3
2
1
42
6
0
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Kyeshuan H.
CEO
Kyeshuan H.
CEO

Trine K.
Communications Manager
Pros
Mark B.
CTO
Jonas H.
Head of Technology
Michael B.
Software Developer
Cons

Trine K.
Communications Manager

Trine K.
Communications Manager
Piotr B.
Digital Marketing Specialist
Cons
Avin D.
Full Stack Developer
- Vendor responds to reviews
- Last review9 days ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features59
- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Archiving & Retention
- Asset Library
- Asset Lifecycle Management
- Asset Sharing
- Audio File Management
- Calendar Management
- Categorization/Grouping
- Collaboration Tools
- Commenting/Notes
- Configurable Workflow
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Customizable Forms
- Customizable Templates
- Data Synchronization
- De-Coupled Front & Back Ends
- Digital Asset Management
- Document Classification
- Document Management
- Document Storage
- Drag & Drop
- File Management
- File Sharing
- Filtering
- For Developers
- For Marketers
- Full Text Search
- Historical Reporting
- Image Editing
- Information Governance
- Metadata Management
- Mobile Access
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Offline Access
- Personalization
- Preview Functionality
- Rich Text Editor
- Role-Based Permissions
- Rule Based Publishing
- SDKs
- SEO Management
- Scheduling
- Search/Filter
- Single Sign On
- Tagging
- Template Management
- Templates
- Text Editing
- Third-Party Integrations
- Two-Factor Authentication
- User Management
- Version Control
- Video Support
- Web Forms
- Website Management
- Workflow Management
- Total features45
- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Archiving & Retention
- Asset Library
- Asset Lifecycle Management
- Asset Sharing
- Audio File Management
- Calendar Management
- Categorization/Grouping
- Collaboration Tools
- Commenting/Notes
- Configurable Workflow
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Customizable Forms
- Customizable Templates
- Data Synchronization
- De-Coupled Front & Back Ends
- Digital Asset Management
- Document Classification
- Document Management
- Document Storage
- Drag & Drop
- File Management
- File Sharing
- Filtering
- For Developers
- For Marketers
- Full Text Search
- Historical Reporting
- Image Editing
- Information Governance
- Metadata Management
- Mobile Access
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Offline Access
- Personalization
- Preview Functionality
- Rich Text Editor
- Role-Based Permissions
- Rule Based Publishing
- SDKs
- SEO Management
- Scheduling
- Search/Filter
- Single Sign On
- Tagging
- Template Management
- Templates
- Text Editing
- Third-Party Integrations
- Two-Factor Authentication
- User Management
- Version Control
- Video Support
- Web Forms
- Website Management
- Workflow Management
Integrations
- Total integrations24
- Algolia
- BigCommerce
- Bitbucket
- Brandfolder
- Bynder
- CircleCI
- Cloudinary
- Datadog
- Dropbox
- Elastic Stack
- Emporix
- Frontify
- GitLab
- Google Analytics 360
- Google Cloud
- Heroku
- HubSpot CRM
- Jira
- Mailgun
- Okta
- Shopify
- Slack
- Smartling
- Stripe
- Travis CI
- Twilio
- Typeform
- Zapier
- commercetools
- Total integrations6
- Algolia
- BigCommerce
- Bitbucket
- Brandfolder
- Bynder
- CircleCI
- Cloudinary
- Datadog
- Dropbox
- Elastic Stack
- Emporix
- Frontify
- GitLab
- Google Analytics 360
- Google Cloud
- Heroku
- HubSpot CRM
- Jira
- Mailgun
- Okta
- Shopify
- Slack
- Smartling
- Stripe
- Travis CI
- Twilio
- Typeform
- Zapier
- commercetools
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