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Directful Logo

Marketing and communication management platform for hotels

Table of Contents

Directful - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: January 2026

Directful overview

What is Directful?

Directful is the all-in-one marketing and communication platform for hotels. The AI technology empowers hoteliers to automate their marketing efforts, addressing talent shortages by planning hyper-personalized SMS campaigns without any human management needed.

Seamlessly control all guest communication from one tool, ensuring contactless, timely, and hyper-personalized engagement at every touchpoint.

Key benefits of using Directful

  • Leverage the power of AI-automated texts and engage with guests from pre-arrival, check-out to post-stay.
  • Promote, upsell & increase amenity engagement with hyper-personalized SMS campaigns for upcoming guests.
  • Raise your property's rankings by up to 7 places through the acquisition of reviews via SMS.
  • Keep your property top-of-mind and drive more repeat bookings with automated messages to past guests.
  • Convert past OTA guests to direct bookers

  • Starting price

    349flat rate /
    per month

    Alternatives

    with better value for money

    Directful’s user interface

    Ease of use rating:

    Directful reviews

    Overall rating

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    No reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend0.00/10
    Rating distribution

    5

    4

    3

    2

    1

    0

    0

    0

    0

    0

    Directful's features

    Activity dashboard
    Activity tracking
    Audience targeting
    Automated responses
    Autoresponders
    Campaign management
    Campaign planning
    Campaign scheduling
    Chat/Messaging
    Chatbot
    Communication management
    Compliance management
    CRM
    Customer database
    Customer segmentation
    Customizable branding
    Customizable templates
    Engagement tracking
    Group messaging
    Mass texting
    Message personalization
    Real-Time notifications
    Reporting & statistics
    Reporting/Analytics
    Reputation management
    SMS messaging
    Surveys & feedback

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    Directful pricing

    Value for money rating:

    Starting from

    349

    Per month

    Flat Rate

    Pricing details
    Subscription
    Free trial
    Free plan
    Pricing range

    User opinions about Directful price and value

    Value for money rating:

    Directful support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    Chat

    Training options

    Live Online

    Directful FAQs

    Q. Who are the typical users of Directful?

    Directful has the following typical customers:
    Large Enterprises, Mid Size Business, Small Business

    These products have better value for money


    Q. What languages does Directful support?

    Directful supports the following languages:
    English


    Q. Does Directful support mobile devices?

    Directful supports the following devices:
    Android, iPhone


    Q. Does Directful offer an API?

    No, Directful does not have an API available.


    Q. What level of support does Directful offer?

    Directful offers the following support options:
    Email/Help Desk, Chat

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