EmailOctopus vs Bento

Mailchimp

Constant Contact

ActiveCampaign

MailerLite

Drip

Compare EmailOctopus and Bento based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

EmailOctopus is a low-cost email marketing platform that offers simple yet powerful tools for growing and engaging an audience. Users can create beautiful email campaigns, build email drip sequences, and integrate their mailing list with customised sign-up forms and landing pages.

Activity Dashboard

Activity Tracking

Automated Scheduling

Autoresponders

Campaign Analytics

Campaign Management

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Click Tracking

Contact Database

Contact Management

Content Management

Customer Journey Mapping

Customer Segmentation

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Templates

Customization

Data Import/Export

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Management

Email Marketing

Email Sequences

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

GDPR Compliance

HTML Editor

Image Library

Landing Pages/Web Forms

Lead Capture

Lead Generation

Lead Management

Lead Nurturing

List Management

Live Chat

Marketing Automation

Mobile Optimization

Newsletter Management

Personalization

Preview Functionality

Real-Time Analytics

Real-Time Data

Real-Time Reporting

Reporting & Statistics

Reporting/Analytics

Template Management

Third-Party Integrations

Visual Analytics

Web Forms

Workflow Management

WYSIWYG Editor

EmailOctopus

Web-based

owner

Not as expensive! it's easy to use and works great. Never had a problem with it and always have had good success with it.

founder

Excellent service and feels wonderful to support a smaller alternative service doing as great a job as long established players.

Manager

Ease of use, effectiveness, sends emails efficiently and quickly. The ability to choose from templates or create your own is a great feature.

Being able to see who has been sent an email, see when they opened it, and if they clicked on any links is such a wonderful feature for our school. Great costumer service as well.

Marketer

Real-time statistics: watch in real time how your campaigns perform. Outstanding support: I needed support to use the API and got great help from them.

Author

They responded within hours and were extremely friendly. I have been very pleased with this program and will definitely be recommending it to others.

Journalist

I switched from Mailchimp to Emailoctopus when my mailing list grew and I think it was a good, money saving choice. What's more, Octopus is easy to use and their customer support is great.

District Associate

It has been easy, affordable, and effective to get our email campaigns going with EmailOctopus. It really is the right solution for us.

The thing we love most, is that when you link your Amazon SES account with Email Octopus, you can get a real bargain, esp. when compared to other ESPs out there.

Easy to use and setup with excellent and prompt support if help is needed.

author

However, they always get back to me quickly. Also, I'm desperate for list segmentation and have been asking for that feature for a while now.

Founder

I don't think I've ever had a better experience integrating with an API than with EmailOctopus. Their email support is also one of the best I've ever dealt with.

I like that I have 90% of the functionality as with the more expensive options, like MailerLite. This allows me to build my newsletter list without the hefty price tag.

CEO 

The software and the team behind it are fast, reliable, and responsive.

Business Owner

What I like and appreciate most is the support team. I am always in a hurry, managing various projects and haven't had time to read all the support articles.

The embeddable form are quite ugly, they look at least ten years old.

Most of the emails end up in spam. So the response rate is very low.

It took a minute to get used to the editor, but there's been no email service provider I've come across where that wasn't the case.

EmailOctopus screenshot: EmailOctopus email editor with a library of templates

EmailOctopus screenshot: EmailOctopus Automations with emails, conditions and actions

EmailOctopus screenshot: EmailOctopus Sign-up form and landing page builder

EmailOctopus screenshot: EmailOctopus List segmentation with custom fields and campaign activity

EmailOctopus screenshot: EmailOctopus Real-time campaign reports

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Small Business

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. 

Kit, formerly ConvertKit, is a marketing & lead generation automation solution aimed at professional bloggers, with opt-in forms, drip email marketing, landing pages, and more

Meet Drip: the world’s first direct-to-people platform that enables community-driven brands to take direct control of each stage of their customer’s journey. From collecting a new visitor’s email to rewarding repeat buyers, Drip helps brand-focused marketers automate their growth stress-free.

Bento is an email automation solution for startups to retain customers and boost revenue via improved marketing.

A/B Testing

AI Copilot

Customer Surveys

Generative AI

Multi-Channel Marketing

Multi-Language

Process/Workflow Automation

Product Recommendations

ROI Tracking

Bento

Android

Windows

iPad

iPhone

Great value for the money. Deliverability is the best I've had, help in discord is fantastic.

Consultant

Everything was so easy to setup and once it's up, you can absolutely trust it will work. The flows feature is extremely powerful and helps drive a lot of meaningful conversations with customers.

Creating a flow is really awesome once you get the hang of it. Theres a lot of features in Bento that is impressive.

Software Engineer

You get the entire suite of amazing marketing features that you can use on your entire emailing list. It's great and replaced a lot of other software for us.

Founder of SalesCode System

This system tells you exactly what each user (subscriber) has been doing inside your funnel, it's more like a crm, now I can make decisions perfectly with my team.

Owner

Bento is super easy to use and the support team is extremely helpful and communicative.

Estore owner

It offers powerful features like intuitive task creation, collaboration options, time tracking, and seamless cross-platform accessibility.

Tracking for websites+email is really awesome. The detailed and technical expertise from the [sensitive content hidden] in the Discord for support questions is REALLY good.

Co-Founder

What I like the most about Bento is the ease of designing your email sequences. You can design it in a visual editor or with a traditional editor.

Executive Director

Bento is a unicorn in my eyes: you have a beautiful, highly-functional product that is backed by a support team that replies faster than you can blink.

At first I felt a little lost, as the interface took some getting used to.

Nothing in particular stood out as a downside. Because the platform offers so many features, it takes some time to explore everything it can do.

I started off using them with 1 of my websites but I'm going to use them for all of my websites now. The customer support is top notch which makes it an easy choice.

Director

I have struggled setting up triggers from events but I think that is down to my technical inability. All issues have been resolved via Discord quickly and everything I wanted to achieve is now set up.

It also integrates easily with Zapier to cover pretty much any other platform Bento doesn't have a native integration with.

General Manager

The ability to add multiple sites in just 1 subscription. Analytics out of the box.

It also integrates very well with our other software, allowing us to send emails right when a customer uses our product.

Projektmanager

Deliverability Issues: Not all emails might reach the recipient's inbox; some could be spam. Complexity: The features might overwhelm users who prefer a more straightforward solution.

EmailOctopus vs Bento Comparison (2026)

EmailOctopus

Bento

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives