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EmailOctopus Logo
EmailOctopus
4.7
(268)

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Easy-to-use, affordable email marketing tool.

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EmailOctopus Pricing, Features, Reviews and Alternatives

EmailOctopus product overview

Price starts from

8

Per month

Other

What is EmailOctopus?

EmailOctopus is a low-cost email marketing platform that provides businesses, creators and marketers with the essential features they need to grow their mailing list and engage their audience. Users can build beautiful HTML-rich campaigns or simple plain text emails with the easy-to-use email editor. The email marketing tool also enables time-based autoresponders and drip campaigns for welcoming new subscribers, and segmentation for delivering tailored messages to specific groups of subscribers.

Key benefits of using EmailOctopus

  • EmailOctopus offers powerful automation, which organizations can use to create time-based onboarding and drip sequences to automate campaigns.

  • Send highly targeted messages to your audience with segmentation based on custom fields and campaign activity.

  • Create landing pages to host your sign-up form and add attractive inline and pop-up forms to your website to turn more visitors into subscribers.

  • EmailOctopus provides clear analytics on campaign performance, allowing users to track every open, click, bounce and unsubscribe in order to optimize marketing efforts.

  • Send campaigns using EmailOctopus's library of pre-designed, customisable templates, which help users to create responsive emails that look beautiful across all devices.

  • Via Zapier, EmailOctopus can connect to over 2,000 platforms and services including Salesforce, Shopify, Eventbrite, and SurveyMonkey.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Knowledge Base
    Email/Help Desk
    Chat

    Training options

    Documentation
    Videos

    EmailOctopus pricing information

    Value for money

    4.8

    /5

    268

    Starting from

    8

    Per month

    Other

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    EmailOctopus features

    Functionality

    4.4

    /5

    268

    Total features

    51

    3 categories

    Most valued features by users

    Reporting/Analytics
    Campaign Management
    API
    Activity Dashboard
    Reporting & Statistics
    Third Party Integrations
    Data Import/Export
    Campaign Analytics

    Functionality contenders

    EmailOctopus users reviews

    Overall Rating

    4.7

    /5

    268

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9.31/10
    Rating distribution

    5

    4

    3

    2

    1

    211

    43

    11

    0

    3

    Pros
    Not as expensive! it's easy to use and works great. Never had a problem with it and always have had good success with it.
    Excellent service and feels wonderful to support a smaller alternative service doing as great a job as long established players.
    Ease of use, effectiveness, sends emails efficiently and quickly. The ability to choose from templates or create your own is a great feature.
    Cons
    However, they always get back to me quickly. Also, I'm desperate for list segmentation and have been asking for that feature for a while now.
    The embeddable form are quite ugly, they look at least ten years old.
    Most of the emails end up in spam. So the response rate is very low.

    Overall rating contenders

    AB
    AvatarImg

    Alex B.

    CEO

    Management Consulting, 1-10 employees

    Review source

    Overall Rating

    Best Price performance

    Reviewed a day ago

    Transcript

    Alex B.: Hi, my name is Alex. I used to have a consulting company, but since I'm now retired, I do work...

    AvatarImg
    AvatarImg

    Alfred O.

    Writing and Editing, 1-10 employees

    Used weekly for 1-2 years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Cost-effective Email Marketing Tool

    Reviewed 5 months ago

    I was impressed because this tool is flexible and easy to use. Automation and segmentation have helped us to create and send targeted emails to our subscribers. And this was a great savior to our business because our email list have exploded. And their web-based program is easy and flexible.

    Pros

    I love the email editor because it allows you to build both HTML text and simple plain-text emails. Also, it's affordable. Their customer support is also outstanding. Whenever I have questions they will answer them accordingly.

    Cons

    I like everything about this software. I recommend it to anyone looking for an email marketing tool. It is worth your bucks.

    MJ
    AvatarImg

    Mingjie J.

    Education Management, 1-10 employees

    Used monthly for 6-12 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    Great service for the engineering-focused teams, while better alternatives exist

    Reviewed 3 months ago
    Pros

    It’s a relatively simple service that gets you exactly where you want to be — send campaigns, post emails for subscription, etc.

    Cons

    It’s stuck somewhat in a limbo of not the absolute best experience for non-engineers (products like Mailchimp) and also not the best experience for engineers (products like Postmark)

    AR
    AvatarImg

    Verified reviewer

    Marketing and Advertising, self-employed

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend2/10

    Share this review:

    Onboarding makes no sense

    Reviewed a year ago
    Pros

    It's very easy to build emails and work with forms and landing pages

    Cons

    Before being able to send any communication they sent you a set of questions about your data base and lists, where and how you acquire your contacts. They sent this like two hours before I've signed in. I'm supposed to give them all my info, wait for their approval and only then shoot my emails. This is absurd doesn't happen with any other provider I've used before (mailchimp, hubspot, etc)

    Vendor response

    Hi there, Sorry to hear you weren't happy with our approval process. We have an approval process in place to maintain our industry leading deliverability. During the approval process we look to find out what kind of emails you'll be sending and how the list was grown many companies continue to use purchased lists, which are not only against the law but impact the service massively too so having...

    JP
    AvatarImg

    Jonathan P.

    Nonprofit Organization Management, 1-10 employees

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Moving To EmailOctopus

    Reviewed a month ago

    Overall a very positive experience, and great support.

    Pros

    I checked out EmailOctopus because my previous mail platform was changing it's pricing tiers and I found I was paying for services I didn't want or could not use.The pricing plans for EmailOctopus were better and I was impressed that even the free tier which I used to test the service gave me full access to everything (inc. API). Support has been fast and excellent.The service has a good modern UI and is very easy to use.

    Cons

    Not much I don't like - I had a little trouble changing the standard templates, but got what I wanted in the end.

    SJ
    AvatarImg

    Steven J.

    Retail, 1-10 employees

    Used weekly for 6-12 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Great Value & Features Compared to Competitors!

    Reviewed a month ago

    When we switched over to a cheaper alternative from MailChimp we were not sure what we were getting into. But wow! Glad we chose Email Octopus. Their whole system is flawless and the price is amazing! The customer support is also great. We will be a lifetime customer as long as the system platform and pricing remains the same. Thank you!!

    Pros

    Pricing, features and the customer support!

    Cons

    N/A everything about Email Octopus is great there are no cons.

    EmailOctopus FAQs

    Q. What type of pricing plans does EmailOctopus offer?

    EmailOctopus has the following pricing plans:
    Starting from: $8.00/month
    Pricing model: Free, Subscription


    Q. Who are the typical users of EmailOctopus?

    EmailOctopus has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business

    See alternatives

    Q. What languages does EmailOctopus support?

    EmailOctopus supports the following languages:
    English

    See alternatives

    Q. Does EmailOctopus offer an API?

    Yes, EmailOctopus has an API available for use.

    See alternatives

    Q. What other apps does EmailOctopus integrate with?

    EmailOctopus integrates with the following applications:
    Wufoo, Make, WooCommerce, Campaign Monitor, Zapier, Poptin, WordPress, Gravity Forms, GrowSurf, Salesforce Sales Cloud, SendPulse, Dorik, Ticket Tailor, Eventbrite, OptinMonster, Mailchimp, Carrd, Payhip, Shopify

    See alternatives

    Q. What level of support does EmailOctopus offer?

    EmailOctopus offers the following support options:
    Knowledge Base, Email/Help Desk, Chat

    See alternatives

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