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Google Ads Logo

Online advertising solution for businesses

Last updated: March 2026

Google Ads Alternatives & Competitors (2026)

Top 10 free alternatives

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Features


Pricing model


Devices supported


User rating


Organization types


Integrated with


Industry


Company size


Brevo logo

Automation, marketing & transactional email, and SMS service

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logo
Brevo
logo
Google Ads

0.2

4.5

Value for money

4.3
9
usage based/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Autoresponders

4.8/5

Activity Dashboard

4.8/5

Alerts/Notifications

4.7/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

MailerLite logo

Advanced email marketing made easy.

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logo
MailerLite
logo
Google Ads

0.4

4.7

Value for money

4.3
10
per user/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Activity Tracking

5/5

Audience Targeting

5/5

API

4.9/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Mailchimp logo

Email and SMS marketing automation platform

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logo
Mailchimp
logo
Google Ads

0.1

4.4

Value for money

4.3
13
flat rate/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

4.4

Functionality

4.4

Alerts/Notifications

4.6/5

Activity Tracking

4.5/5

Activity Dashboard

4.4/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

ActiveCampaign logo

AI-first marketing platform

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logo
ActiveCampaign
logo
Google Ads
4.3

Value for money

4.3
15
flat rate/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Activity Dashboard

4.6/5

A/B Testing

4.4/5

API

4.3/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

HubSpot Marketing Hub logo

All in one inbound marketing platform

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logo
HubSpot Marketing Hub
logo
Google Ads

0.1

4.2

Value for money

4.3
15
per user/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

4.4

Functionality

4.4

Audit Management

4.8/5

Activity Dashboard

4.7/5

API

4.6/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

EmailOctopus logo

Cloud-based email marketing tool

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logo
EmailOctopus
logo
Google Ads

0.5

4.8

Value for money

4.3
9
per feature/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Activity Tracking

5/5

Campaign Management

4.9/5

Campaign Scheduling

4.8/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Omnisend logo

Drives revenue via automated eCommerce marketing

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logo
Omnisend
logo
Google Ads

0.2

4.5

Value for money

4.3
16
usage based/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

A/B Testing

4.4/5

API

4.3/5

Automated Responses

4/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

iContact logo

Email marketing , automation, and landing page software

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logo
iContact
logo
Google Ads

0.1

4.4

Value for money

4.3
14
flat rate/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.3

Functionality

4.4

Access Controls/Permissions

5/5

API

5/5

Automated Publishing

5/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Quartile logo

Software for automating and optimizing e-commerce ads

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logo
Quartile
logo
Google Ads

0.1

4.4

Value for money

4.3
Empty state illustration for "No pricing info"

No pricing info

Starting price

Empty state illustration for "No pricing info"

No pricing info

4.4

Functionality

4.4

API

4.7/5

Activity Dashboard

4.7/5

Campaign Analytics

4.7/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Adalysis logo

PPC ads management solution for Google & Bing search engines

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logo
Adalysis
logo
Google Ads

0.1

4.4

Value for money

4.3
126
usage based/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

API

5/5

Behavior Analytics

5/5

Advertising Management

4.6/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Constant Contact logo

Streamlines marketing to grow loyal audiences

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logo
Constant Contact
logo
Google Ads

0.2

4.1

Value for money

4.3
12
usage based/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.2

4.2

Functionality

4.4

Attendance Management

5/5

Alerts/Notifications

4.7/5

Automated Publishing

4.7/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Klaviyo logo

AI-enabled email marketing solution for B2C companies

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logo
Klaviyo
logo
Google Ads
4.3

Value for money

4.3
20
usage based/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.2

4.6

Functionality

4.4

A/B Testing

4.9/5

Autoresponders

4.8/5

2-Way Messaging

4.7/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Flipcause logo

Flipcause helps nonprofits with online fundraising campaigns

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logo
Flipcause
logo
Google Ads

0.4

4.7

Value for money

4.3
125
flat rate/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Activity Tracking

5/5

Activity Dashboard

4.8/5

Campaign Management

4.6/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Zoho Campaigns logo

Simplified email and SMS marketing management software

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logo
Zoho Campaigns
logo
Google Ads

0.1

4.4

Value for money

4.3
4
flat rate/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.2

4.2

Functionality

4.4

Alerts/Notifications

4.5/5

API

4.4/5

Activity Dashboard

4.2/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Asana logo

Project tracking and workflow management platform

learn more
logo
Asana
logo
Google Ads

0.1

4.4

Value for money

4.3
10.99
per user/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

4.4

Functionality

4.4

Accounting

5/5

Activity Tracking

4.7/5

Access Controls/Permissions

4.5/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

monday.com logo

Project management software

learn more
logo
monday.com
logo
Google Ads
4.3

Value for money

4.3
9
per user/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.5

Functionality

4.4

Accounting

5/5

360 Degree Feedback

4.8/5

Advertising Management

4.8/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Marketo Engage logo

AI-powered marketing automation platform

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logo
Marketo Engage
logo
Google Ads

0.4

3.9

Value for money

4.3
Empty state illustration for "No pricing info"

No pricing info

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.3

Functionality

4.4

Alerts/Notifications

5/5

Activity Dashboard

4.3/5

A/B Testing

4.1/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

AWeber logo

Powerfully-simple online marketing solution

learn more
logo
AWeber
logo
Google Ads

0.1

4.2

Value for money

4.3
15
/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.2

4.2

Functionality

4.4

Alerts/Notifications

5/5

Autoresponders

4.7/5

A/B Testing

4.6/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Salesforce Marketing Cloud logo

Customer relationship management solution

learn more
logo
Salesforce Marketing Cloud
logo
Google Ads

0.5

3.8

Value for money

4.3
25
per user/per month

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.1

4.3

Functionality

4.4

A/B Testing

5/5

Access Controls/Permissions

4.5/5

Activity Tracking

4.5/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5

Braze logo

Customer engagement platform

learn more
logo
Braze
logo
Google Ads

0.1

4.4

Value for money

4.3
Empty state illustration for "No pricing info"

No pricing info

Starting price

Empty state illustration for "No pricing info"

No pricing info

0.2

4.6

Functionality

4.4

App Notifications

5/5

Campaign Management

4.8/5

Channel Management

4.8/5

Top Features

Advertising Management

4.5/5

Campaign Analytics

4.4/5

Campaign Management

4.4/5