Google Ads Alternatives &amp; Competitors

Online advertising solution for businesses

Last updated: December 2024

Google Ads Alternatives & Competitors

Top 4 free alternatives

Semrush
Mailchimp
monday.com
MailerLite

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Features

A/B Testing

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Alerts/Notifications

Pricing model

Free

Free Trial

One Time License

Open Source

Subscription

Devices supported

Android

iPad

iPhone

Linux

Mac

Web-based

Windows

User rating

All Reviews

& up

Organization types

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Integrated with

123FormBuilder

1CRM

1ShoppingCart

24metrics

250ok

Industry

Accounting

Airlines/Aviation

Alternative Dispute Resolution

Alternative Medicine

Animation

Company size

myself only

1-10

11-50

51-200

201-500

501-1000

1001-5000

5001-10000

10001+

Semrush

4.7

(2.2K)

SaaS solution for online content marketing

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Features

Total

103

features in common

Semrush user ratings

Functionality

4.6

(2.2K)

Top features

Website Management
5.0
SEO Audit
5.0
Customer Engagement
5.0

Google Ads user ratings

Functionality

Top features

ROI Tracking
4.8
Campaign Analytics
4.5
Multi-Campaign
4.5

Pricing

Starting from

$139.95/month

Value for money

4.3

What users say about Semrush's value for money

The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.

Sunaina K.

Facilitator

It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.

Verified reviewer

Anonymity request

Categories in common

PPC
Campaign Management
SEO/SEM

Mailchimp

4.5

(17K)

Email and advertising marketing automation platform

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Features

Total

160

features in common

Mailchimp user ratings

Functionality

(17K)

Top features

Automated Scheduling
5.0
Search Marketing
5.0
Geolocation
5.0

Google Ads user ratings

Functionality

Top features

ROI Tracking
4.8
Campaign Analytics
4.5
Multi-Campaign
4.5

Pricing

Starting from

$13.5/month

Value for money

4.4

0.1

4.3

What users say about Mailchimp's value for money

I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.

Daniel W.

President

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.

RABEE I.

TA Scheduler

Categories in common

Campaign Management

Taboola

(49)

Web-based content marketing platform for writers & editors

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Features

Total

features in common

Taboola user ratings

Functionality

(49)

Top features

Social Media Monitoring
5.0
Drip Campaigns
5.0
Multi-Campaign
4.8

Google Ads user ratings

Functionality

Top features

ROI Tracking
4.8
Campaign Analytics
4.5
Multi-Campaign
4.5

Pricing

Value for money

4.3

What users say about Taboola's value for money

I like the interface where we run the campaigns and ads, I also like the easy way to create campaign n get started with your ads. I like the support team, if I get any queries they solve it perfectly.

Nikhil B.

Media Buyer

The platform is incredibly easy to use, with great ad formats and support from the onshore team. They are proactive in their suggestions and are very hands-on with us as an agency.

Verified reviewer

Anonymity request

Categories in common

PPC
Campaign Management

monday.com

4.6

(5.3K)

Project Management Made Easy

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Features

Total

464

features in common

monday.com user ratings

Functionality

(5.3K)

Top features

Inventory Tracking
5.0
User Management
5.0
Purchasing & Receiving
5.0

Google Ads user ratings

Functionality

Top features

ROI Tracking
4.8
Campaign Analytics
4.5
Multi-Campaign
4.5

Pricing

Starting from

$12/month

Value for money

4.3

What users say about monday.com's value for money

The best feature of monday.com is its ability to help you integrate your tasks into your calendar. The easy to use tool allows you to efficiently manage projects and meet deadlines.

Verified reviewer

Anonymity request

Visually stunning and satisfying great tool helps in smooth management of our projects, ditching the need for any spreadsheets and manual tracking.

Safeer M.

Business Development Executive

Categories in common

PPC
Campaign Management

MailerLite

4.7

(2K)

Email marketing software for smart business

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Features

Total

features in common

MailerLite user ratings

Functionality

4.6

(2K)

Top features

API
5.0
Search Marketing
5.0
Activity Tracking
5.0

Google Ads user ratings

Functionality

Top features

ROI Tracking
4.8
Campaign Analytics
4.5
Multi-Campaign
4.5

Pricing

Starting from

$10/month

Value for money

4.7

0.4

4.3

What users say about MailerLite's value for money