Instapage vs Elementor

Squarespace

Divi

ClickFunnels

Leadpages

Unbounce

Compare Instapage and Elementor based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

From small but mighty marketing teams that are strapped on time, budget, and money, to enterprises that are looking to scale up and automize. Unbounce is a conversion optimization platform for SaaS, e-commerce, and agencies.

Take control of your marketing with Leadpages website builder, landing page creator, pop-up maker, and more: Fast, reliable, with minimal heavy lifting for users. Start with a free, 14-day trial.

ClickFunnels is a cloud-based marketing automation and web page building solution with which  businesses can design and test landing pages for their websites

Instapage enables you to create, optimize, personalize, and analyze landing pages that improve campaign results and your ROI.

A/B Testing

Account Based Marketing

Activity Dashboard

Activity Tracking

Alerts/Notifications

Audience Targeting

Autoresponders

Behavior Analytics

Behavioral Analytics

Behavioral Targeting

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Segmentation

Categorization/Grouping

Channel Management

Click Tracking

Client Management

Collaboration Tools

Contact Database

Contact Management

Content Management

Content Publishing Options

Contextual Targeting

Conversion Rate Optimization

Conversion Tracking

Cross Channel Attribution

Customizable Branding

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Data Import/Export

Data Security

Data Visualization

Design Management

Display Ad Management

Drag & Drop

Dynamic Content

Email Management

Email Marketing

Engagement Tracking

Experience Management

Form Builder

Forms Creation & Design

Forms Management

Heatmaps

Landing Pages/Web Forms

Layout & Design

Lead Capture

Lead Generation

Lead Management

Marketing Automation

Monitoring

Multi-Campaign

Multi-Channel Campaigns

Multivariate Testing

Online Store Builder

Personalization

Pre-built Templates

Real Time Editing

Real-Time Analytics

Real-Time Data

Real-Time Reporting

Recommendations

Reporting & Statistics

Reporting/Analytics

Responsive Web Design

ROI Tracking

Search Marketing

Segmentation

SEO Management

Split Testing

SSL Security

Tagging

Template Management

Templates

Third-Party Integrations

Visual Analytics

Visual Editor

Web Forms

Website Analytics

Website Personalization

Website Publishing Options

Widgets

Workflow Management

WYSIWYG Editor

Instapage

Linux

Web-based

Windows

Head of Online Marketing

Overall my experience was great, and now they are integrating with even more important software, so it’s getting even better.

Marketing manager

I received this response after I emailed them on the 22 to cancel my subscription (you can’t manually do it yourself) and they acknowledged my email but charged me anyway.

Lawyer and Notary

For the moment I liked it and I found it very useful, it is a tool you need to have in your work to provide a better service, it is very good.

President

The builder is super easy to learn, the integration with WordPress is seamless, and the ability to duplicate pages for scale and to collaborate with your team and/or clients is industry-leading.

Awesome job, and I can see many Romanians in the Customer Service Department, I am Romanian as well, and all I can say , Good Job Guys. And thank you for an awesome product such as Instapage.

Junior Marketing Manager

Especially the support team is helpful with all my challenges. Together we will make landing pages awesome.

Partner

InstaPage got too greedy and may be conducting bad business practice.

Founder

Instapage allows for our team to quickly and beautifully set up landing pages or mini-sites without having to get our developer involved. That alone is a huge win.

Operations Manager

I liked how easy it was to customize a layout. I thought the layouts were clean and looked very professional.

Owner

I recommend Instapage to all my clients and anyone I know looking for a cost effective, powerful landing page tool.

After awhile Instagram gets boring it needs something to bring some light to it.

You have 24 hours after payment is made to claim back your refund. If you didn’t notice then they keep your money and refuse to refund you because of their “policy.

Software is easy to use, easy to set up, nice blocks and features, simple and speed optimization applied.

Consultant

Overall, Instapage has been a breeze to work with. It has numerous features which are extremely helpful to every type of user, and the multiple integrations provide a big bonus.

Software Engineer

Everyone on our team, from novices to experts, has been able to create beautiful pages that convert well and generate a high return on investment.

Digital Project Manager

I recommend it 100% for those people who are starting to manage their company.

We use it to develop our landing pages. Ease of use and simple with enough functionalities.

Technical Director

Instapage's page builder is flexible and powerful.

Instapage screenshot: Your top-performing landing page

Instapage screenshot: Building landing pages on both desktop and mobile

Instapage screenshot: Better understanding of your audience behavior online

Instapage screenshot: Instapage can be easily integrated with other marketing tools

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Small Business

Divi is a WordPress theme and web page builder used primarily by freelancers, agencies, and e-commerce retailers, but professionals in other sectors also use it. It integrates with WordPress CMS to create custom themes, reusable pages, and SEO-friendly content, optimizing them through split testing.

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

Squarespace is the all-in-one platform to build a beautiful website, online store, or portfolio. Drive traffic to your Squarespace website and measure your success with powerful marketing and analytics tools.

Elementor is a cloud-based page builder for WordPress websites that allows users to control their full web design workflow within a single platform. Users can employ prebuilt industry-specific themes, create their own pages through a drag-and-drop design editor, and redesign their site in real time.

Access Controls/Permissions

Animation

Auto Update

Content Library

eCommerce Management

Electronic Payments

Image Library

Media Library

Multimedia Support

No-Code

Post Management

Preview Functionality

Real-Time Updates

Revision History

Search/Filter

Shopping Cart

Social Media Integration

Text Editing

Website Management

Elementor

How you have access to so many fantastic features for free, it's amazing how much you can do within Elementor and how beautiful sites made from it can be.

Musician/Music teacher 

Trying to correct formatting errors or other problems is where elementor fails. You have to pay for premium to perform a lot of functions.

I love elementor as it's very easy to use. It's slick and sharp to use, with great features like copy and paste which makes it a breeze to use elements from other pages.

I started out using Visual Composer because that was the main visual builder that everyone was using. Over time Elementor plugin got better and better and their visual builder got better and better.

Freelancer

It's easy to use, it has many free features and really great premium features for a good price. Its beginners friendly and it makes designing a website so much easier than ever before.

General Manager

It integrates perfectly with Wordpress. The product is mature already and has a great distribution amongst Wordpress users.

IT Consultant

Elementor was made for easy WordPress page creation. Its great for people like myself that just want to get things done as easy and as quick as possible.

Director

The ability to create, save then import templates has been an amazing feature for me.

Designer

Support is very helpful when needed, cost is affordable for using it on many websites. I have used many page builders and this is by far the best.

Event Planner/Producer/Blogger

One of the best things about it: you have more than 90 content elements/modules to use, and +150 templates to choose. It's your best wysiwyg pal.

Co-founder & CAO

Sincerely, I have never turned my back on Elementor every since I started using it. I have gained web design and development satisfaction by developing better solutions for clients.

Elementor is very easy to use, and has a lot of built in elements. It makes building clean and beautiful websites quick and easy.

I hate how every company now wants you to pay monthly fees, and guess what we do it. I don't know why, but many people are used to this model now, including myself.

Writer

Community support is awesome, everone helps community members and Support team. Creating website was never been easy to create.

Product manager

Sometimes there are nasty bugs. You have to do that site again.

UX+UI Designer

Multiple licenses can be purchased at a time so if you own or run multiple sites this keeps costs down. Has great integrations with things like Envato Elements.

Require lots of paid plugin to work with it. Really annoying when you have to pay a separate charge for every single plugin that you plan on usinf.

Marketing Operations Director

Elementor was so quick to learn and easy to use out of the box. On top of that, there's a huge community of support and several widget add-ons you can get, it is an incredibly valuable tool.

Instapage vs Elementor Comparison (2026)

Instapage

Elementor

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives