Semrush vs WebCEO

Ahrefs

Moz Pro

SpyFu

BrightEdge

Nightwatch

MailerLite Landing Page Builder

Compare Semrush and WebCEO based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Ahrefs is an all-in-one SEO toolset that helps you rank higher and get more traffic.

SpyFu combines SEO, PPC and keyword research and gives actionable advice for improvements to advertising strategy

BrightEdge platform combines SEO and business metrics into one-click reports, provides actionable recommendations on the best opportunities to gain share of organic search traffic, enabling SEO managers and experts to focus their efforts for maximum impact.

Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO.

@mentions

Activity Dashboard

Activity Tracking

Ad hoc Reporting

Advertising Management

AI/Machine Learning

Alerts/Notifications

Application Management

Audit Management

Automated Publishing

Automated Scheduling

Backlink Management

Backlink Monitoring

Benchmarking

Brand Tracking

Broken Link Discovery

Calendar Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Tracking

Channel Management

Charting

Client Management

Collaboration Tools

Commenting/Notes

Competitive Analysis

Competitor Monitoring

Content Ideas

Content Management

Content Marketing

Conversion Tracking

Customer Engagement

Customer Journey Mapping

Customizable Branding

Customizable Reports

Customizable Templates

Dashboard

Data Import/Export

Data Visualization

Editorial Calendar

Email Management

Engagement Tracking

For Marketing and Advertising

For PPC Campaigns

Geolocation

Geotargeting

Goal Setting/Tracking

Google Analytics Integration

Keyword Analysis

Keyword Discovery

Keyword Filtering

Keyword Rank Tracking

Keyword Research Tools

Keyword Tracking

Lead Generation

Link Analytics

Link Management

Listing Management

Localization Automation

Marketing Management

Mobile Keywords

Monitoring

Multi-Account Management

Multi-Campaign

Multi-Channel Attribution

Multi-Channel Campaigns

Multi-Channel Data Collection

Multi-Channel Distribution

Multi-Language

Multi-Location

Multiple Site Management

Pageview Tracking

Performance Metrics

Post Scheduling

Prioritization

Project Management

Rank Tracking

Real-Time Analytics

Referral Tracking

Reporting & Statistics

Reporting/Analytics

Scheduled/Automated Reports

Search Marketing

Self Service Data Preparation

SEO Audit

SEO Management

Site Search Tracking

Social Marketing

Social Media Integration

Social Media Monitoring

Social Performance Management

Tagging

Task Management

Template Management

Third-Party Integrations

Time on Site Tracking

Trend Analysis

Semrush

Web-based

Facilitator

The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.

Digital Marketing Manager

It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.

Cofounder

Although AHref is the best, but semrush is so far the second best. Has everything that AHref have, and happy for it.

Owner

Comprehensive and robust. Best for established businesses who have the budget and manpower to manage regularly.

IT Manager

We love the ability to quickly view our site's performance through the easily accessible dashboards and reports. The position tracker really helps us keep a pulse on the health of our site.

Digital Marketing Director

Overall the experience has been great. I am also very pleased that they have a training section as my team has taken advantage of this knowledge share.

Head of Digital

SEMRush is a great easy to use tool that is very user friendly. It’s multi purpose and has some fantastic functionalities that we use across SEO, content, PPC, Socials.

Managing Partner

Really happy with Semrush, besides the contact improvements it comes with a great online community and friendly staff. Value you get out of this tool is evident.

Very easy to use and simple to understand for anyone. The content tools are amazing also and have been extremely useful for our team.

Technical Sales Coordinator

It also allows you to gain insight to what your competitors are doing. Plus the continuing education, blogs, and academy are an amazing resource.

Marketing Manager

Everything has been a frustrating struggle. Many features that are included with the starter level of other online SEO platforms cost extra with SEMrush.

Consultant

Easy to get going, competitive pricing, library of learning material, innovative features, constantly improving.

VP, Director of Digital Marketing

SEMrush is easy to deploy, easy to use, has great customer service and provides ongoing training. What more could you want.

SEMRush has been horrible to learn and work with. Nothing is intuitive or user-friendly.

Marketing Director

It's sad that I would have to pay almost half of my subscription price just to have a second user be able to access our account.

Writer 

What I don't like about SEMRush is that most of its features are paid for. This can end up hurting those who are starting in Marketing, for example.

SDR/BDR

Its keyword and competitive research saved us dozens of hours immediately and provide us a way to analyze our client's digital landscapes rapidly.

Digital marketing

Easy to use and extent knowledge base with academy. Varied type of analysis for a SEO analyst and easy integrations with essential tools.

Semrush screenshot: Semrush One- It combines two toolkits under one subscription, giving you the data, insights, and workflows to win every search on search engines or AI chat platforms. SEO Toolkit meets our AI Visibility Toolkit in one solution



Semrush screenshot: Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

Semrush screenshot: Semrush AI Visibility Toolkit helps brands see how they appear in AI-generated answers, giving insights into visibility beyond traditional search. It's specifically designed for SEOs and marketers to track their sites and competitors' positions.

Semrush screenshot: Semrush Local Toolkit

Semrush screenshot: Semrush Content Toolkit

Semrush screenshot: Semrush Social Toolkit

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Small Business

Nightwatch is a cloud-based rank tracking solution, which helps enterprises automatically discovers missed SEO opportunities, helping them gain more visibility in search. With built-in keyword tracking, reporting, and ranking data, it enables users to reduce time spent on manual tasks, uncover missed opportunities, and optimize towards higher rankings.

Moz Pro is a search engine optimization tool that allows companies to improve their rankings, increase traffic, and gain more visibility in search results.

MailerLite's drag and drop landing page builder makes it easy to build professional landing pages in minutes. Customize responsive templates with 20+ content blocks, including surveys, countdown timers, signup forms, and event RSVPs. Connect Stripe to sell online products and digital subscriptions.

Web CEO is cloud-based Search Engine Optimization (SEO) software with White-Label tools and reporting features for site owners, agencies and in-house teams

Click Tracking

Real-Time Notifications

Real-Time Updates

ROI Tracking

Web Traffic Reporting

WebCEO

Associate

It is friendly and powerful at the same time. It reacts promptlly and all its outputs and reports are relevant, consistent and useful.

Brand Manager

It's vital software for someone like me, who needs to benchmark and see how well my client's business is growing. Software is not only of great use but also very affordable.

Co-Owner

Thanks to WebCEO they have helped me to hone down on what is most important for Graceful Touch and move forward with power. Sure wish I had had this tool during my years as a Digital Marketer.

Brand and Content Strategist

It is easy to use and the plans are very affordable for growing brands. WebCEO doesn't hoard the good features in the higher packages, you can get a ton of value from the site at any level.

Digital Director

Found WebCEO's pricing structure to suit my needs better - it's an extremely powerful solution for monitoring, adjusting and improving website health/SEO.

Managing Director

I found the product very easy to use as we implement it and what impressed us the most was the customer service, the follow up of their team to help us get going asap.

I have been using WebCEO since 2007, and I love it. It suits my needs perfectly for professional SEO.

President

I have used WEBCEO for many websites and it has consistently delivered the results that matter. The guidance and analysis are by far the best I have experienced.

With WebCEO I am not only surprised but shocked by the amazing value I receive for my Graceful Touch of Rapid City website.

Director

Really great and also has great customer service.

The keyword suggestions did not include the page titles, so I had to add those myself. The link 'pages with errors' in one of the reports did not take me to where I expected.

WebCEO enables me to deliver great customized reports to my clients. I still need to talk through the reports with my clients, as they don't understand them fully otherwise.

The software is very easy to use, intuitive, offering many tools that are critical to properly performing  effective SEO.

Digital Marketing Consultant

The Google My Business feature, since is the least usable feature due to lack of clients that need that.

Partner

WebCeo is a good investment for anyone that monitors SEO.

Keyword discovery is somewhat limited compared to some competing solutions. Social media tracking is also very limited, with only a small selection of networks available.

Previously, managing hundreds of projectsand ensuring timely report delivery to clients was a challenge that sometimes led to mistakesand damaged relationships.

Business Development Manager at TrafficStore.Pro

My team works on our website optimization and gives our client optimizationrecommendations. So we looked for software that would cover all needs without other softwareintegration, and we found it.

Semrush vs WebCEO Comparison (2026)

Semrush

WebCEO

Overview

Video & Screenshots

Pricing

User reviews

Key features

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