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Semrush

4.7
(2.1K)

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SaaS solution for online content marketing

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(72)

Semrush Pricing, Features, Reviews and Alternatives

Semrush FAQs

Q. What type of pricing plans does Semrush offer?

Semrush has the following pricing plans:
Starting from: $119.95/month
Pricing model: Free, Subscription
Free Trial: Available

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Q. Who are the typical users of Semrush?

Semrush has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business

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Q. What languages does Semrush support?

Semrush supports the following languages:
Chinese (Simplified), English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese

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Q. Does Semrush offer an API?

Yes, Semrush has an API available for use.

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Q. What other apps does Semrush integrate with?

Semrush integrates with the following applications:
HubSpot Marketing Hub, Google Analytics 360, Google Docs, Trello, Yext, Databox, WordPress, Google Search Console, Google Ads, Majestic, TapClicks

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Q. What level of support does Semrush offer?

Semrush offers the following support options:
FAQs/Forum, Email/Help Desk, Phone Support, Knowledge Base, Chat

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Semrush product overview

Price starts from

119.95

Per month

Flat Rate

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform.

Key benefits of using Semrush

SEE YOUR COMPETITORS’ ORGANIC POSITIONS

SEMrush tracks an immense amount of organic data in Google and Bing SERPs. You can therefore see where your competitors are ranking in the top 20 Google and Bing results for the top 106+ million organic keywords.

STUDY YOUR COMPETITORS’ ADS TEXTS

You can easily review your competitors’ ad data via SEMrush by using our detailed and pin-point accurate ad data. We track ads through Google and Bing with a wide variety of metrics and datasets including CPC, competition score, positions, traffic, ad text, and much more.

FIND GOOD LONG-TAIL KEYWORDS

We have no qualms in stating that we’re proud to be renowned in the realm of highly accurate, abundant, and relevant keyword data. We track the top 106 million keywords by volume in a number of different databases for both local and international versions of Google and Bing.

COMPARE VARIOUS SEO METRICS

Viewing and interpreting something in a visual sense can often reveal informative trends that merely assessing direct numbers never could. We know this extremely well at SEMrush, and this is precisely why we’ve spent a great deal of time perfecting our charting functionality. SEMrush charts allow you to plot numerous metrics on various types of charts.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
Email/Help Desk
Phone Support
Knowledge Base
Chat

Training options

In Person
Documentation
Live Online
Webinars
Videos

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Starting from

119.95

Per month

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Semrush pricing information

Value for money

4.3

/5

2.1K

Starting from

119.95

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

Semrush features

Functionality

4.6

/5

2.1K

Total features

103

21 categories

Most valued features by users

Reporting/Analytics
Campaign Management
Activity Dashboard
API
Reporting & Statistics
Third Party Integrations
Data Import/Export
Customizable Templates

Functionality contenders

Semrush users reviews

Overall Rating

4.7

/5

2.1K

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.73/10
Rating distribution

5

4

3

2

1

1.4K

550

56

5

7

Pros
The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.
It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.
Although AHref is the best, but semrush is so far the second best. Has everything that AHref have, and happy for it.
Cons
Everything has been a frustrating struggle. Many features that are included with the starter level of other online SEO platforms cost extra with SEMrush.
SEMRush has been horrible to learn and work with. Nothing is intuitive or user-friendly.
It's sad that I would have to pay almost half of my subscription price just to have a second user be able to access our account.
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Destiny E.

Marketing Communications Director

Financial Services, 51-200 employees

Review source

Overall Rating

I love SEMrush

Reviewed 2 years ago

Transcript

Destiny E.: Hi, I'm Destiny, and I'm an internal communications director, and I give Semrush a four out...

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Kyle W.

Corporate Videographer

Automotive, 201-500 employees

Review source

Overall Rating

SEMrush Review

Reviewed 2 years ago

Transcript

Kyle: Hi, there. My name is Kyle. I'm a videographer. I give SEMrush a four out of five rating. For more...

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Brooks M.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Truly an all-in-one digital marketing platform

Reviewed 4 years ago

We use SEMRush to for SEO research, competitive analysis, content marketing, and some for PPC as well. The insights are incredible, and it has changed the game for our own marketing as well as our clients'. It's all-around a great tool.

Pros

A ton, but my favorite is probably the content marketing toolset. SEMRush provides topic research, keyword research, a writing assistant, and much more. The suite of SEO tools is incredible as well: site audits, keyword research, gap analyses, backlink analytics, and keyword tracking. You are able to set up projects, receive notifications, report to clients, and more. I love SEMRush.

Cons

The only thing I don't love about SEMRush are their traffic predictions. As a smaller business, I find they're often very misleading and inaccurate. I imagine they're more accurate for larger sites. You also don't get API Access on the Guru plan – only business. I understand why, but I'd love to have access to API credits regardless my plan.

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Manuel Ángel G.

Education Management, 201-500 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Semrush is an amazing SEO tool that has helped me improve my website's ranking in search engines.

Reviewed 7 months ago

Overall, I am very pleased with Semrush. They offer a great suite of tools for SEO specialists, and I have had success using their tools to improve my clients' search engine rankings. In particular, I have found their Keyword Research tool to be very helpful in identifying high-value keywords, and their Site Audit tool to be invaluable in identifying and fixing on-site SEO issues.If you need a reliable...

Pros

It is easy to use and has a lot of features that help me track my progress and find new keywords to target. The best part is that it is affordable and has a great customer support team.I use semrush for my SEO projects and I think it is a great tool for research and recommendation. I particularly like the ability to do a side-by-side analysis of multiple domains to see what is working for them and what is not.

Cons

There is very little that I didn't like about Semrush. However, if I had to choose one thing, it would be that the software can be a little overwhelming at first. There is a lot of information and data available, which can make it difficult to know where to start.

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Soubhik C.

Online Media, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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Not customer friendly, limited usability

Reviewed 7 months ago

Good features, but pathetic policies and robbing people by suspending account when you've already paid for it? Downright cheating.

Pros

Good data insights on keywords and on competitive intelligence. Easy to crawl websites with the SEMRush search crawler and perform site audits as needed, and SEMRush offers considerably more pages per audit to search compared to some of its competitors. Easy to sort out keywords as needed as well, and extra functionality like on-page SEO checkers make this a good on-page SEO tool as well.

Cons

What's the use of offering 500 on-page credits a month, content gap analysis, keyword tracking and so many more features - if you can't use any of them? While SEMRush does tier stacking, and offers more features if you go to their Pro plan or the Guru plan. What it does not? Offer enough time for you to use it.Even if someone logs out from one PC and logs in to the account from another, SEMRush disables...

Vendor response

Hi Soubhik, thanks for your review! We want our software to be accessible to all, which is why we offer the free plan; we're glad you're able to leverage it for your business! Collecting and filtering the data for all of our tools comes at a high cost to us, especially when we offer the most accurate data on the market! We've competitively priced ourselves in the market based on the accuracy and...

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Rakesh S.

Information Technology and Services, 201-500 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Boost Online Presence SEO Potential with Powerful SEMrush Reporting and Analytics Tool

Reviewed 3 months ago

As a digital marketer, I find it incredibly useful for understanding how my website is performing and tracking the progress of our SEO efforts. It provides me with detailed insights into keyword research, backlink analysis, competitor research and much more. The keyword tool helps me to track which keywords are driving the most traffic to our site while the backlinks report tells me which websites are linking to us and what type of content they're using in their link-building efforts. Overall, Semrush is an invaluable tool that I use regularly in order to effectively optimize our website's performance so that we can reach more people online. My overall experience with Semrush has been excellent.

Pros

 1. Comprehensive Keyword and Competitor Research: With SEMrush, businesses can get an in-depth understanding of their competitors' digital marketing strategies to identify the best tactics for gaining a competitive advantage. 2. Analyze Your Organic Traffic: By using SEMrush, businesses can track organic website traffic and sources to gain insights into what works and what doesn't in terms of SEO...

Cons

By utilizing features such as rank tracking and competitor analysis, businesses can stay up-to-date with industry trends so that they remain ahead of the competition when it comes to implementing successful digital marketing techniques for generating leads through online channels like Google Ads or Facebook Ads Manager..

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Alfred O.

Writing and Editing, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Commendable Tool for Content Marketing and SEO

Reviewed 8 months ago

As a content creator, Semrush has been of help to me. I can use it to research and find the best keywords when creating content for my website and for clients. I can also spy on competitors' content strategies, and this helps to find their best-performing content.

Pros

Semrush is a great tool for content marketing and SEO. From Keyword research, and backlink building to your competitor's content research, and many more. You can also audit your website and get recommendations to improve the content. And this improves search rankings.

Cons

The software has many features and can be confusing. You cannot focus on one task at the right time.

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