Moz Pro vs ProRankTracker.com

Semrush

Ahrefs

AccuRanker

Yext

Ubersuggest

Shopia

Compare Moz Pro and ProRankTracker.com based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO.

Ahrefs is an all-in-one SEO toolset that helps you rank higher and get more traffic.

Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

Moz Pro is a search engine optimization tool that allows companies to improve their rankings, increase traffic, and gain more visibility in search results.

Access Controls/Permissions

Activity Dashboard

Alerts/Notifications

Audit Management

Backlink Monitoring

Brand Guidelines

Broken Link Discovery

Campaign Management

Categorization/Grouping

Competitive Analysis

Content Management

Conversion Tracking

Customer Journey Mapping

Customizable Reports

Dashboard

Data Import/Export

Data Visualization

Digital Asset Management

Geolocation

Google Analytics Integration

Issue Management

Keyword Analysis

Keyword Discovery

Keyword Rank Tracking

Keyword Research Tools

Keyword Tracking

Link Analytics

Link Management

Monitoring

Multi-Campaign

Multiple Site Management

Pageview Tracking

Performance Metrics

Prioritization

Problem Area Alerts

Rank Tracking

Reporting & Statistics

Reporting/Analytics

ROI Tracking

Search/Filter

SEO Management

Site Search Tracking

Social Media Integration

Visitor Tracking

Web Traffic Reporting

Website Analytics

Website Monitoring

Workflow Management

Moz Pro

Web-based

Facilitator

The crawl speed is reasonably fast, and the custom metrics like Domain Authority are great tools. The competitor benchmarking is great, too.

Marketing Communications Manager

Compared to other tools like SEMRush, I find it to be more "fun" and more intuitive to search for keywords and such. It's also a more affordable product depending on the level you choose.

MarCom consultant

It is fairly intuitive when it comes to keyword research and selection. I like that it provides a feature that factors in all elements of a keyword to help you choose the best options for your site.

High quality educational content. This content is way more than helpful at helping you better understand how to be better at ranking.

Marketing Manager

Moz is also incredibly affordable compared to more enterprise solutions. Their training and support team is wonderful and they offer tons of great FREE resources on SEO training, best practices, etc.

SEO Manager

Poor navigation structure can make it difficult to find the tool you are looking for. It makes it less intuitive than suites such as SEMRush or AHREFs.

I like using MOZ with SEMRush and other tools. They compliment each other.

Blogger 

Also, there has a filter to find law difficulty keyword. That helps to identify the best keywords.

Digital Content Specialist

It's also slightly disappointing that some of the reports are not available until a week or more  after you load up the keywords.

Social media manager

The usability of moz is incredible it offers several tools to facilitate the life of SEO professionals that gives us effective results with an affordable cost.

MOZ probably has one of the best support teams on the internet in the SEO industry. Huge props to this team. They are always there, always answering questions!).

Manager Customer Insight

If you compare the tool with competitors, it has in my opinion the best cost-benefit ratio.

Inbound Implementation Specialist

Moz Pro has a huge range of features, one of the best features is the on-page optimization suggestions.

Director of Professional Services

Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site.

Content Creator

Overall, Moz Pro has lost its luster. I think it is a matter of fashion, it is no longer seen as the cool object of other times, now that position has been taken by others.

Digital Marketing

Moz is a great tool for individuals wanting to capitalize on their online presence.

The Moz software has been extremely helpful as we choose which keywords to capitalize on when we run internet campaigns.

Moz Pro screenshot: Explore by Keyword
Discover value and ranking potential of any keyword with search volume, difficulty, CTR, and Domain Authority. Get related suggestions and questions to uncover demand, assess SERP competition, and find the right content opportunities.

Moz Pro screenshot: Keyword Suggestions
Uncover new traffic opportunities with Moz Pro’s Keyword Suggestions. Explore keyword clusters, questions, and related terms by search volume, difficulty, and intent to expand your content strategy with confidence.

Moz Pro screenshot: Domain Overview
Quickly assess any site’s SEO health with Moz Pro’s Domain Overview. View Domain, Page & Brand Authority, backlinks, ranking keywords, and trends over time to track performance and spot opportunities.

Moz Pro screenshot: Campaign Dashboard
Track your site’s SEO with Moz Pro’s Campaign Dashboard. See search visibility, rankings, DA, backlinks, and traffic insights, plus competitor comparisons and weekly Insights to spot issues and growth opportunities.

Moz Pro screenshot: Link Research
Uncover and track backlinks with Moz Pro’s Link Research. See Domain Authority, inbound links, and lost vs. new links to monitor your profile, protect rankings, and find opportunities to strengthen your SEO strategy.

Moz Pro screenshot: Keyword Gap
Compare your site to competitors with Moz Pro’s Keyword Gap. Find keywords they rank for that you don’t, spot overlap, and uncover high-value opportunities to close ranking gaps and grow your traffic.

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Small Business

AccuRanker is a SERP rank tracker platform for enterprises & SEO agencies. We provide over 32,000 customers with SEO features that lets them do in-depth analytics. Combined with a powerful infrastructure, AccuRanker takes guesswork out of the equation by providing accurate, fast and up-to-date data.

Shopia is a content generator that helps brands create content quickly and easily. Using our eCommerce content generators is a great way to reduce the cost and time it takes to create content. Additionally, Shopia offers translations in 7 languages, so you can reach a wider audience.

Ubersuggest is a free online domain and keyword research tool that enables businesses to receive insights into traffic on competitor’s page and popular organic keyword phrases.

Pro Rank Tracker is a rank tracking & reporting system with which enterprises can check the ranking position of keywords, websites & videos easily

Application Management

Benchmarking

Customizable Templates

Mobile Keywords

Multi-Language

Multi-Location

Performance Management

Real-Time Data

Real-Time Notifications

Real-Time Updates

Scheduled/Automated Reports

Third-Party Integrations

Trend Analysis

User Management

Visual Analytics

WYSIWYG Editor

ProRankTracker.com

Android

iPad

iPhone

Editor

Pro Rank Tracker is one of most popular rank tracking tool. Its amazing for check your keywords and seo rankings and allow you to get picture of how your websites are performing.

UX/Front End Developer

Accuracy of the results, free account, good pricing scheme, excellent and timely support, nice interface, api available.

Owner

Proranktracker i great for pricing vs features, i especially love the mobile app, my clients appreciated that very much.

Have tried MANY other rank trackers before and since -- none are equal in terms of ease of use, overall quality of results and the ability to very quickly find exactly the information you need.

Pres

Excellent features and value. Online customer support is very good.

We had started with free account and were impressed with the accuracy of results. Now we are on Silver account and it is very well priced for the amount of functionality we get in return.

It is great if you manage a lot of client properties and want to generate traffic reports for each of those properties.

Marketing Consultant

Good UX, good UI, easy to understand layout for a SEO person.

Been using PRT for 3 years. It's almost criminal how cheap it is to manage my client rankings (Google & YouTube).

I've been using this program for 2 years now and love it. Very accurate and easy to use.

Owner of SEOpros

Absolutely love the fact that it is so quick and easy to check clients' rankings on Google.

CEO/ President

There are likely tools in the system that I'm missing out on.

Founder

I have been using PRT for several years now. Great experience with the tool and even more so with the support team.

The only complaint I could register is the number of tracking metrics available. It can almost get overwhelming.

SEO Expert

No automated visual email reports and difficult to set client reporting on specific keywords.

While you can sift through your Google Search Console account for ranking info, tools like these save you valuable time by letting you input the phrases you need info on.

The easy use of the dashboard, Checking your client's keywords ranks is a breeze.

Director of Sales and Marketing

Only other suggestion would be to allow integration to Google Analytics that would allow me to see how many visitors reached my site.

Moz Pro vs ProRankTracker.com Comparison (2026)

Moz Pro

ProRankTracker.com

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives