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Boost Your Rankings & Search Engine Visibility with Moz Pro.

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Moz Pro Pricing, Features, Reviews and Alternatives

Moz Pro FAQs

Q. What type of pricing plans does Moz Pro offer?

Moz Pro has the following pricing plans:
Starting from: $99.00/month
Pricing model: Free, Subscription
Free Trial: Available

These products have better value for money


Q. Who are the typical users of Moz Pro?

Moz Pro has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business


Q. What languages does Moz Pro support?

Moz Pro supports the following languages:
English


Q. Does Moz Pro offer an API?

Yes, Moz Pro has an API available for use.


Q. What other apps does Moz Pro integrate with?

Moz Pro integrates with the following applications:
Google Analytics 360


Q. What level of support does Moz Pro offer?

Moz Pro offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep)

Moz Pro product overview

Price starts from

99

Per month

Flat Rate

What is Moz Pro?

Moz is an SEO and data management software that helps businesses increase traffic, ranking, and visibility of sites in search results. Key features include site audits, rank tracking, backlink analysis, and keyword search tools. The software allows users to categorize, compare, and prioritize keywords and phrases to fine-tune content and marketing strategies. It also enables businesses to outrank the competition by providing intuitive keyword suggestions tools, which are derived from an extensive online database using updated SERP data. Moz supports businesses to fix technical SEO issues that impede site visibility, traffic, and quality ranking. It also allows them to track competitors’ movement on the SERP, allowing businesses to uncover competitive advantages in order to attain top positions. Additionally, it can perform automated weekly checks on the site, alerting administrators to any existing issues to facilitate prompt fixes.

Key benefits of using Moz Pro

Understand your visitors with Keyword Explorer by strategically targeting keywords with accurate keyword volume and difficulty metrics, as well as by saving keyword lists that you can track and update as needed.

*Track your and your competitor's rankings - Know what searchers see by tracking national and local searches and get a holistic picture of how you rank for your keywords with Search Visibility score

* Crawl and audit your sites - our crawlers hunt for issues that keeps search engines from fully crawling your site and sends alerts to ensure you're first to know when site issues are found so you can fix them fast.

* Optimize your pages - Moz Pro will ensure you've got maximum potential to rank for your target keywords by auditing the content on your pages and recommending specific improvements

* Find link opportunities - Links are a critical element if effective SEO. Moz Pro will help you maximize the effect of the links you have and find new ones to improve your rankings.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
Knowledge Base
24/7 (Live rep)

Training options

Webinars
Live Online
Documentation

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Why am I seeing this?

Moz Pro pricing information

Value for money

4.1

/5

347

Starting from

99

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Moz Pro features

Functionality

4.4

/5

347

Total features

50

10 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
API
Campaign Management
Reporting & Statistics
Data Import/Export
Alerts/Notifications
Content Management

Moz Pro users reviews

Overall Rating

4.5

/5

347

Positive reviews

92

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.12/10
Rating distribution

5

4

3

2

1

203

115

24

3

2

Pros
The crawl speed is reasonably fast, and the custom metrics like Domain Authority are great tools. The competitor benchmarking is great, too.
Compared to other tools like SEMRush, I find it to be more "fun" and more intuitive to search for keywords and such. It's also a more affordable product depending on the level you choose.
It is fairly intuitive when it comes to keyword research and selection. I like that it provides a feature that factors in all elements of a keyword to help you choose the best options for your site.
Cons
Poor navigation structure can make it difficult to find the tool you are looking for. It makes it less intuitive than suites such as SEMRush or AHREFs.
It's also slightly disappointing that some of the reports are not available until a week or more after you load up the keywords.
Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site.
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Michael F.

CEO

Marketing and Advertising, 11-50 employees

Review source

Overall Rating

Easy to Use SEO Software

Reviewed a year ago

Transcript

Michael: Hello, my name is Michael. I am a CEO, and I give Moz Pro five Stars. For more reviews like...

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Dylan C.

Digital Marketing Manager

Information Technology and Services, 51-200 employees

Review source

Overall Rating

For SEO, Moz does it all

Reviewed 3 years ago

Transcript

Dylan C.: My name is Dylan. I'm a demand gen manager, and I rate Moz Pro a four out of five. And for...

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Arika N.

Financial Services, 10,001+ employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Moz Pro is the best

Reviewed a year ago

We have used Moz Pro since last 6 months to improve SEO and it is worth it. We largely use the platform to research new keywords and grow traffic. The tool is very accurate when it comes to finding new keywords and their relevant volumes.

Pros

- Moz is one such tool that can help you research thousands of long tail keywords for a topic- Search volume suggested by Moz Pro is very accurate- It can help you do keyword research for any language- Also, search volume for shown basis location is also very accurate

Cons

Moz Pro is one such expensive tool that everyone cannot afford. They need to have some cheap plans for smaller companies.

Vendor response

Hi Arika! Thanks for the review. Great to hear you find Moz Pro helpful in your keyword research. As for pricing, we feel that our prices are fair considering all the tools offered. You can always reach out to our Help Team at help@moz.com and they can assist you find the best plan for your needs.

ZS
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Zev S.

Marketing and Advertising, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

My Favorite SEO Tool

Reviewed 5 years ago

Our company is a digital marketing company so we utilize a lot of the available SEO tools and Moz is one of the favorites among my team.

Pros

There are a lot of features offered and data is provided very quickly. You can easily set up and store different campaigns and a lot of insights available.

Cons

Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site.

AR
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Verified reviewer

Internet, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Has the potential to be great!

Reviewed 6 years ago

MOZ Pro is one of a set of tools I use on a daily basis to provide a holistic view of the websites I optimize. MOZ is a key part of that tool set.

Pros

I really like being able to quickly assess on-page SEO with the On-Page Grader tool. It lets me to see SEO efforts in real-time and allows me to see where amendments are needed quickly and efficiently.

Cons

Removing Site Explorer was a big negative for me, it used to be my go to resource.

DO
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Devin O.

Insurance, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Good Value for the Cost

Reviewed 3 years ago

Moz is easy to use and has been great for allowing our in-house content team to quickly perform simple keyword research.

Pros

Moz Pro has a more intuitive & user-friendly interface than other SEO tools and is a great option for an in-house team of mid-level SEOs - people who aren't necessarily looking to dive deeply into the super nitty-gritty stuff.

Cons

The estimated keyword volumes seem to be much lower than those reported by the other tools we use. The number of ranking keywords also seems to be less than what other tools report for many URLs.

SB
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Skyler B.

Writing and Editing, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

Share this review:

Moz is good SEO software but there are now better options available

Reviewed 2 years ago

Moz used to be the industry-leading SEO software when Rand Fishkin was the face of the company. But after he left, Moz has kind of been passed with Ahrefs and SEMRush who offer more advanced features, a better UI, and cheaper prices.

Pros

I liked how Moz was able to detect technical SEO issues that I had with my website, and it picked up some additional issues that weren't found with Ahrefs. The site audit feature is also very good.

Cons

The data doesn't seem to be as accurate as with Ahrefs or SEMRush. The interface is outdated and clunky. I don't like the 'Moz Spam Score' metric, which is not used by any other SEO software or Google. It appears to be an outdated metric and is only updated every 3-6 months - in the world of fast-pasted SEO, that is too infrequent for my preference. I also don't like that I reached out to customer support and just received a generic copy-paste response that didn't address my query at all.

Vendor response

Hi Skyler, thank you for your review! Great to have your feedback on the tools - we'll pass it to our dev team.

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