Sprout Social vs Snapchat for Business

Instagram

Hootsuite

Meta for Business

Twitter/X

Buffer

Later

Compare Sprout Social and Snapchat for Business based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

Later is a web-based marketing platform, designed to help businesses plan and schedule posts across social media platforms including Instagram, Facebook, Twitter, and Pinterest. The drag and drop calendar tool allows users to plan social posts for the week ahead and monitor engagement in real time.

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

@mentions

Activity Dashboard

Activity Tracking

Ad hoc Reporting

Alerts/Notifications

Assignment Management

Audience Targeting

Automated Publishing

Automated Scheduling

Benchmarking

Brand Tracking

Calendar Management

Campaign Analytics

Campaign Management

Campaign Tracking

Categorization/Grouping

Charting

Collaboration Tools

Communication Management

Competitive Analysis

Competitor Monitoring

Contact Management

Content Library

Content Management

Conversion Tracking

Customer Engagement

Customer Experience Management

Customer History

Customer Segmentation

Customer Social Profiles

Customer Support

Customizable Branding

Customizable Reports

Dashboard

Data Visualization

Editorial Calendar

Employee Advocacy

Engagement Tracking

Feedback Management

File Sharing

Image Editing

Image Library

Influencer Tracking

Keyword Filtering

Keyword Tracking

Layout & Design

Monitoring

Multi-Account Management

Multi-Channel Attribution

Multi-Channel Campaigns

Multi-Channel Data Collection

Multi-Channel Management

Multi-Channel Marketing

Negative Feedback Management

Performance Metrics

Post Scheduling

Publish Scheduling

Real Time Editing

Real-Time Analytics

Real-Time Monitoring

Real-Time Reporting

Reporting & Statistics

Reporting/Analytics

Response Management

Review Monitoring

Search/Filter

Sentiment Analysis

Social Advertising

Social Listening

Social Media Integration

Social Media Monitoring

Social Performance Management

Social Promotion

Tagging

Task Management

Task Progress Tracking

Third-Party Integrations

Trend Analysis

Visual Analytics

Web Tracking

Workflow Management

Sprout Social

Android

Web-based

iPad

iPhone

A great onboarding experience and a lovely and simple user interface. Love the smart inbox feature on the platform.

Demand Generation Manager

Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver.

It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can.

Social media marketing and design expert

One thing I love the most about sprout social is its ability to easily integrate with other important softwares such as  Google Analytics, Zendesk, Feedly and more.

Very very disappointed and frustrated with the whole experience. Stick with FB and IG and don't waste your time and money.

Communications Specialist 

Overall the experience with Sprout Social is good. It’s fun and easy to use and the customer support is great and they want to help you.

Vice President of Marketing

I like Sprout and am happy with the service they provide. It helps me do my job, which is invaluable as a team of 1.

Associate Director

In addition, their robust analytics allow us to create amazing reports with a few simple clicks, with many beautiful graphs and artworks.

Senior Content Strategy Manager

Sprout is a huge help in our day to day social listening, responding to messages, and scheduling out our content. It is a solid platform and gets the job done how we need and hope it to.

Director of Marketing

I liked using sprout social because of its ease of use and graphical dashboards. It is definitely a good product overall.

Organic Chemistry PhD Student

It is a super user friendly platform that allows me to keep track of social media reports and helps me build a more interactive schedule.

Social Media Manager

My experience with sprout social has been positive. I used it successfully in social listening activity for a high-budget project.

Regional Digital Provisoning Manager

Once there is good return on investment, Sprout Social is definitely worth it for anyone who is serious about social network marketing and user engagement.

Marketing Manager

Lack of support for enterprise. Difficult to scale up using this tool.

Marketing Executive

The ability to schedule and plan ahead is really simple and easy to use. The software is easy to get around and has everything you'd need it to do.

The only other tool I can think of which would be missing is SEO in terms of Social.

administrative assistant 

To have help with my business needs when it comes to creating. Also, being able to integrate all of my social media accounts with Sprout makes the business run smoothly on my end.

When drafting content, sometimes it's difficult for tags to load or come through at all, especially with regards to Facebook.

Sprout Social screenshot: Customer engagement

Sprout Social screenshot: Conversion trend

Sprout Social screenshot: Content publishing calendar

Sprout Social screenshot: Analytics

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Facebook for Business provides personalized marketing plans, industry insights, step-by-step guidance, and more.

Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment, send private messages, and more

Established in 2006, Twitter/X has grown into a real-time, short messaging service with a multi-sectoral, global network of over 200 million active users

Snapchat is a messaging & multimedia mobile platform that allows users to communicate with customers, create vertical video ads, and manage campaigns

Activity/News Feed

Advertising Management

Campaign Segmentation

Contact Database

Customizable Templates

Drag & Drop

Filtering

Group Management

Lead Capture

Live Chat

User Profiles

Snapchat for Business

Content Creator / TESOL Tutor

It has helped me to integrate work with fun activities in one space. It has been very helpful and useful for Content Creation.

Seamstress

Also because of the disappearing feature, I worry that not the greatest people can send insulting messages to children without their being long-lasting proof that could prove their guilt.

Reserch Assistant

It is an amazing platform to explore during lockdown. I feel more confortable using snapchat than instagram since I only keep my best friends there.

Teaching Assistant

It’s super easy to quickly catch up with friends through images, which is more lively than texted. The social media is focused on posting images and videos only.

Nursing Attendant

I like that you can share your picture and videos with your friends and random people. I like their filters as some of them are really interesting and unusual.

Mechanical Engineer

The filters are great this is one of the best social media platforms offers great creative filters.

Musician

I love the ability to do more than just have a little bit of fun with my phone camera and the app's filters/effects.

Senior Marketing Consultant

There are always improving and perfecting, to have really nice customized selfies. I also love the fact that it is user friendly and intuitive.

Student

It is a really easy software to navigate and oftentimes fun to use with the integration of pass times like mini-games.

Writer

I wanted to completely block the Discover section so that nothing showed up on there that could potentially be inappropriate for her.

HR & ERP

I like the most about the snapchat is its filters and picture quality, subscriptions, Stories and streak games.

Beauty Consultant 

The promotional filters are the worst. I cannot stand the filters that come with sound.

Communications Director 

I like that you can reach out to many of your friends in groups and individually. I also like that the messages disappear quickly.

Network Engneering Intern

Some of the new filters are now fake and the quality of the pictures decrease when using filters. I also don't like the new update, its confusing.

Research

One of the things that I liked the most about the app is the innovating features updated every month such filters, direct messages and features that ensure that the app is easy to use.

CEO of skinbeautyanna

It's really easy to make new friends on Snapchat and the consistency we need to maintain is by sending a daily streak. It is a good platform for Marketing your business without investing.

Talent Development Manager

Overall we use it to boost culture and community in our company and showcase to team members what is happening all around the company.

We use it to showcase our stores progress in new builds or to reinforce culture and community in our company.

Sprout Social vs Snapchat for Business Comparison (2026)

Sprout Social

Snapchat for Business

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives