getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Primer Logo

Art gallery management software

Table of Contents

Primer - 2026 Pricing, Features, Reviews & Alternatives

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: February 2026

Primer overview

What is Primer?

Primer is an art gallery software that helps collectors, non-profit organizations, and artists manage clients, handle documents, store product information, and more on a centralized platform. It allows staff members to utilize the inventory management functionality to store and track product details, such as quoted price, art dimensions, authentication certificates, and product descriptions.

Primer enables team members to store client contact details, monitor transactions, handle payables, track offers, and manage other customer relationship management (CRM) processes from within a unified platform. The exhibitions module allows employees to track sales operations for several art pieces and add notes related to ongoing customer interactions. It also lets supervisors set up custom online viewing rooms, generate invoices, define price lists, create consignments plus labels, store art images, and more.

Primer enables supervisors to import data, schedule data back-ups, and manage updates to optimize the user experience and ensure data security. The advanced search and filter functionality lets staff members find art pieces based on name, description, and creation date.

Starting price

45flat rate /
per month

Alternatives

with better value for money

Primer’s user interface

Ease of use rating:

Primer pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
3-4(1)
5(32)

What do users say about Primer?

The software has been easy to use for the less technological adept in our team as well as sophisticated users, and the support team have been consistently helpful, responsive and flexible, especially throughout our onboarding process.

Select to learn more


Who uses Primer?

Based on 33 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Fine Art
Arts and Crafts
Retail

Use cases

Art Gallery

Primer's key features

Most critical features, based on insights from Primer users:

Inventory management
For art galleries
Billing & invoicing
Consignment management
Contact management
Catalog creation

All Primer features

Features rating:

Inventory tracking
Commission management
Marketing automation
Invoice management
Location tracking
Multi-Currency
Online catalog
Online viewing rooms
Price/Margin management
Product catalog
Records management
Reporting & statistics
Sales reports
Search/Filter
Secure data storage
Stock management
Summary Reports
Interaction tracking
Image library
Filtering
Drag & drop
Document templates
Document storage
Document management
Data storage management
Data import/export
Customizable reports
Customizable fields
Customizable branding
Contact database
Catalog management

Primer alternatives

Primer logo

Starting from

45

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
ArtCloud logo

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Artwork Archive logo
learn more

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
ITgallery logo
learn more

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Primer pricing

Value for money rating:

Starting from

45

Per month

Flat Rate

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Primer price and value

Value for money rating:

Primer integrations (1)

Top integrations

Primer support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Chat
Email/Help Desk
Knowledge Base
Phone Support

Training options

Documentation
Live Online
In Person

Primer FAQs

Q. Who are the typical users of Primer?

Primer has the following typical customers:
Freelancers, Small Business

These products have better value for money


Q. What languages does Primer support?

Primer supports the following languages:
English


Q. Does Primer support mobile devices?

Primer supports the following devices:
iPad, iPhone


Q. Does Primer offer an API?

No, Primer does not have an API available.


Q. What level of support does Primer offer?

Primer offers the following support options:
Chat, Email/Help Desk, Knowledge Base, Phone Support

Related categories