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Dealer Essential Logo

Cloud-based auto dealer solution for car dealerships.

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Dealer Essential - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: February 2026

Dealer Essential overview

What is Dealer Essential?

Dealer Essential is a cloud-based auto dealer solution that helps car dealerships streamline daily operations on a centralized dashboard. The platform offers a suite of features to streamline every aspect of dealership management including inventory, financial control, customer relationship management (CRM), and marketing.

The inventory management capabilities of Dealer Essential include the innovative MagicLister tool, which automates the process of creating high-quality vehicle listings. Users can simply upload photos, and the system will automatically grab details like VIN and mileage, craft the ad, and publish the listings across the dealership's website, partner sites, and Facebook Marketplace.

Its built-in customer relationship management (CRM) system helps dealerships respond to all leads in one centralized location. By organizing customer information and sales details, the CRM functionality enables dealers to better track conversations and close deals more efficiently. Additionally, Dealer Essential's marketing tools, such as website development and targeted advertising, help drive more traffic and sales opportunities to the dealership.

Key benefits of using Dealer Essential

1. Time-Saving Automation
2. All-in-One Platform
3. Seamless Inventory Management
4. Enhanced Lead Management
5. Multi-Channel Listing
6. Financial Oversight
7. Website & Marketing Support
8. Mobile-Friendly Access
9. User-Friendly Interface
10. Cost-Effective Growth

Starting price

59flat rate /
per month

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Dealer Essential’s user interface

Ease of use rating:

Dealer Essential reviews

Overall rating

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Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.00/10
Rating distribution

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4

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Dealer Essential's features

Accounting
Accounting integration
Activity dashboard
Alerts/Notifications
Appointment management
Automated scheduling
Barcode/Ticket scanning
Calendar management
Communication management
Contact database
Customer database
Customer history
Discount management
Document management
Document storage
Email management
Financing management
For automotive dealerships
Forms management
Inventory management
Inventory tracking
Invoice management
Lead capture
Lead management
Price/Margin management
QuickBooks integration
Real-Time analytics
Real-Time reporting
Real-Time updates
Reporting & statistics
Reporting/Analytics
Sales reports
Stock management
Summary Reports
Third-Party integrations
Used car dealer
Website management

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Dealer Essential pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Basic

59

Per month

Features included:

  • Up To 30 Vehicle Inventory Management
  • Fast SEO-optimized Website
  • Deal Management
  • Google Vehicle Listing
  • Sales Documents Printing
  • Monthly & Annual Report Printing
  • Mobile App
  • Unlimited Users
  • Access From Anywhere

Pro

79

Per month

Features included:

  • Up To 100 Vehicle Inventory Management
  • Everything In "Basic" Plan

Enterprise

99

Per month

Features included:

  • Up To 200 Vehicle Inventory Management
  • Everything In "Basic" Plan

User opinions about Dealer Essential price and value

Value for money rating:

Dealer Essential integrations (1)

Top integrations

Dealer Essential support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live rep)
Chat

Training options

In Person
Live Online
Documentation
Videos

Dealer Essential FAQs

Q. Who are the typical users of Dealer Essential?

Dealer Essential has the following typical customers:
Small Business

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Q. What languages does Dealer Essential support?

Dealer Essential supports the following languages:
English


Q. Does Dealer Essential support mobile devices?

Dealer Essential supports the following devices:
Android, iPad, iPhone


Q. Does Dealer Essential offer an API?

No, Dealer Essential does not have an API available.


Q. What level of support does Dealer Essential offer?

Dealer Essential offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

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