HubSpot CRM vs Lasso CRM

Zoho CRM

Pipedrive

ActiveCampaign

Cloud ERP

charles

Orangedox

Compare HubSpot CRM and Lasso CRM based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. 

HubSpot CRM is a lead management solution that helps businesses with recording calls, logging emails and managing customer data. It has been designed from the ground up and is ready to eliminate manual work and actually help sales teams. It was built ready for the modern world to help users get running and start selling.

Access Controls/Permissions

Accounting Integration

Activity Dashboard

Activity Tracking

Alerts/Notifications

Appointment Management

Appointment Scheduling

Calendar Management

Calendar Sync

Calendar/Reminder System

Campaign Management

Client Management

Client Tracking

Collaboration Tools

Communication Management

Contact Database

Contact Management

Contract/License Management

Customer Database

Customer Segmentation

Customizable Fields

Customizable Reports

Customizable Templates

Dashboard

Data Import/Export

Deal Management

Document Management

Document Storage

Drag & Drop

Email Management

Email Marketing

Email Sequences

Email Templates

Email Tracking

For Financial Institutions

For Healthcare

For iPad Devices

For Mac Devices

For Small Businesses

For Startups

Forecasting

Interaction Tracking

Internal Chat Integration

Kanban Board

Landing Pages/Web Forms

Lead Capture

Lead Distribution

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

Live Chat

Marketing Automation

Mobile Access

Mobile App

Monitoring

Opportunity Management

Performance Metrics

Pipeline Management

Pipeline Reports

Predictive Analytics

Project Management

Prospecting Tools

Quotes/Estimates

Real-time Consumer-facing Chat

Real-Time Data

Real-Time Notifications

Referral Tracking

Relationship Tracking

Reminders

Reporting & Statistics

Reporting/Analytics

Sales Forecasting

Sales Pipeline Management

Sales Reports

Scheduling

Search/Filter

Segmentation

Self Service Portal

Social Media Integration

Source Tracking

Tagging

Task Management

Task Progress Tracking

Task Scheduling

Team Assignments

Template Management

Territory Management

Third-Party Integrations

Web Forms

Workflow Management

HubSpot CRM

Android

Web-based

iPad

iPhone

Senior Manager, Education

The comprehensive database, the intuitive tools, the ease of deployment - all of these are appreciated about this product.

It is popular and used by a few other businesses that we know, so we considered it and the functionality is good.

Founder

Love the email tracking and wonderful having contacts all in the same place. As a solopreneur, it is like having a virtual assistant.

Director & Founder

The pricing is excellent. We use it mainly to track web hits and who was hitting our website, I have used Lead Forensics in the past and this is as good if not better and it comes for free.

Owner

Love the software and would highly recommend for your clients marketing and having ability to send out 2000 mailers per month free was a great thing.

Sales Enablement

HubSpot is a fantastic CRM for organizations that want a system that can support all departments such as, sales, client success, customer support, finance and marketing.

Account lead

Product is easy to use and so easy to get help with. Anyone can figure it out and it's great for collaboration.

The platform is very comprehensive, some features are free and some are chargeable. Take a good look at the tutorials and discover what you really need.

Also, there is a hard limit of 1,000 custom fields, which is not something you can even buy more of, which in my opinion is a severe limitation.

Being able to setup visual email & marketing autoresponders is a big strength of HubSpot and works better than nearly any other system out there. Plus their marketing tracking is top notch.

Director

Excellent organisational tool. Very happy with useful integrations and reminders.

Realtor

Lack of industry specific columns or trackers. Lack of customization to suit the needs of the industry I was in.

This product is built to serve our needs intuitively and gives us great options to customize the platform to fit our very specific needs. Smart design, always improving and works right.

DIGITAL MARKETER

Love the fact it is so easy to integrate this software to my Wix Website. I enjoy this feature a lot.

Field manager

There have been multiple times where we lost data and data was unretrievable.

It can be a little overwhelming and confusing all the options that are available.

Easy to add more users and utilize a free or low cost account as we tested out the features. I love the auto emails and autoresponder options.

Managing Director

I and my team were able to automate several interactions with users, assign responsible support staff to users and track our interactions with them. This made the software so useful to use.

HubSpot CRM screenshot: Hubspot CRM pipeline management

HubSpot CRM screenshot: Hubspot CRM automatic sales activity logging

HubSpot CRM screenshot: Hubspot CRM lead details

HubSpot CRM screenshot: HubSpot CRM dashboard

HubSpot CRM screenshot: Hubspot CRM deals and tasks

HubSpot CRM screenshot: HubSpot CRM phone call

HubSpot CRM screenshot: Hubspot CRM email tracking

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

charles assists companies in pioneering conversational commerce by integrating shop systems, chat apps, and bots in a single platform. Key features include lead distribution & qualification, analytics, human handover, one-to-one messaging, real-time conversations, multi-chat, automation, and more.

Orangedox is a cloud-based software that helps Dropbox and Google Drive users store, track, customize, and share documents to streamline sales, marketing, and compliance processes. Content creators can publish Lightroom presets, DNG filters, or graphics and distribute them using a shareable link.

BizAutomation Cloud ERP Software offers a suite of integrated business management applications for small to medium-sized businesses. It includes order management, supply chain, inventory control, accounting, CRM, manufacturing, and project management on one platform. Utilizing a Data-Mirror architecture for faster performance via direct T-SQL stored procedures, it removes the need for multiple applications and supports integration with various marketplaces and e-commerce platforms.

Lasso CRM is a customer relationship management software specifically designed for home builders. With Lasso, users can sync leads and contacts from other systems, create different types of documents, and manage projects all in one place.

Commission Management

Lasso CRM

New Home Specialist

I dislike the segmented nature of all the data in this software. The reports it offers at this time are disjointed and make it hard to see the whole picture.

Procurement Officer

Good customer support and, once you know how to use it, it has some amazing capabilities, like tracking what clients want. Overall, a great CRM for homebuilding.

New home Sales

Easy to use, lots of great features, great looking dashboard, outstanding customer service, and so much more.

They system has many features to help you maintain and gain a great relationship with the leads that are generated.

Account Manager

It is focused on the real estate market which is great for a market focused product. I do real estate part time, so i wouldn't use this all the time.

I like that I am reminded to reach out to customers, and can customize follow up schedules. I like the email templates.

Business Development Manager

They have ridiculously long wait times for support and will penalize you if you have to demand them to provide customer service.

Social Media Manager

The WYSIWYG email templates are just horrible - it's easier to make them in Word and copy the html over into the template.

I have been impressed by everything so far from the technology, free updates, training, and the simple interface of the system.

It's really just a mediocre CRM, at best, and horrible CRM, at worst.

One great feature is the lasso email blast. It keeps track of your open % rate, who opened your emails, and also comes with website tracking that is extremely easy to use.

Tying in a web form is a joke. There's so many variables in how to do the simplest thing it makes a regular job twice as hard because of poor design layout and GUI.

To evaluate software such as this, make sure to look at the overall ease of use as well as how it could be improved.

Overall experience has been okay. I am really looking forward to the increased functionality of the reporting soon.

HubSpot CRM vs Lasso CRM Comparison (2026)

HubSpot CRM

Lasso CRM

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives