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Multiply vs Smartpricing Comparison (2026)

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PriceLabs

4.9

Pricing HUB

4.2

Good recommendations?

Multiply

Smartpricing

Overview

Multiply is a marketplace repricing software that helps sellers automate pricing, win more Buy Boxes, protect margins, and grow revenue across marketplaces, comparison shopping engines, and ecommerce channels.

Smartness connects seamlessly with major Channel Managers to sync optimized prices across OTAs in real time. Our API-based infrastructure ensures accurate rate distribution, avoiding overbookings and maximizing revenue opportunities per channel.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

159

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.9

Value for money

Ease of use

Features

Customer support

100%

would recommend this app

4.6

Value for money

Ease of use

Features

Customer support

89%

would recommend this app

Pros

“We obviously continued using Multiply and also switched our Amazon repricing from sellerlogic to Multiply because the software is so much more intuitive and has better reporting capabilities. Whenever we needed support, our issues were solved directly and with high quality.”

Thorsten J.

Head of E-Commerce

“The best part of Multiply is its effectiveness in helping us win more Buy Boxes across different marketplaces, which has led to a significant boost in revenue.”

Tristan B.

Marketplace Manager

“I randomly stumbled across Multiply when looking for a repricing tool for our Mirakl marketplace.”

Thorsten J.

Head of E-Commerce

Pros

“Once you set all the options and set your range of prices, the software does the rest for you.”

Luca A.

Manager

“We do not have the number of employees to focus on daily pricing and market placement strategies on a daily basis, but SmartPricing does it all with successful results that we can easily notice since our 2-years use.”

Ludovico L.

Hospitality and Sales Manager

“I am extremely satisfied with your platform and truly appreciate the weekly consulting service and the price management: accurate, punctual, and result-oriented.”

Mattia R.

Honor

Cons

“The layout is a little bit complicated and so it can be a little bit difficult to find exactly the feature that you are looking for”

Steve H.

Director

Cons

“Before Smartpricing, our price management was a manual activity and a source of great stress.”

Francesco M.

Owner