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Adobe Experience Manager vs Core dna Comparison (2026)

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Adobe Experience Manager logo

Adobe Experience Manager

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Core dna

Overview

Built on an AI-based foundation, Adobe Experience Manager is a comprehensive suite of composable content services that empowers teams to deliver the right content to customers when and where they need it, all at scale. Adobe Experience Manager includes content and asset management, digital forms and guides, and a learning management system.

It handles multi-languages, multi-sites, diverse products and services catalogs, payments gateways, and more. Designed to be intuitive and simple so that it can be adopted and managed by everyone on the team. Fully customizable, intuitive content editor, full-featured commerce solution.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

1250

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

158

5

4

3

2

1

79

63

12

4

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
63%
would recommend this app

4.8

5

5

4

3

2

1

4

1

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
75%
would recommend this app

Pros

“I appreciate that I can easily create, edit, and publish web pages integrating Adobe resources like Photoshop or Analytics without ever leaving the ecosystem.”
Verified reviewer profile picture

Oliver K.

Human Resources

“Website Creation: The drag-and-drop interface combined with powerful template system enables quick creation of sophisticated websites without extensive coding knowledge.”
Verified reviewer profile picture

marvin b.

Owner operator

“I would say excellent content authoring tools, workflow automation, digital asset management, and seamless integration with the Cloud.”
AR

Ansuman R.

Ecom Manager

Pros

Not enoughreviews yet

Cons

“Document Management: While functional, the document management features aren't as robust as dedicated document management systems and can feel somewhat clunky.”
Verified reviewer profile picture

marvin b.

Owner operator

“it is bit challenging for businesses due to its complexity, high cost, and the resources required for implementation and ongoing maintenance.”
Verified reviewer profile picture

Naveen C.

Senior Technical Manager

“The steep learning curve, potential performance issues, and vendor lock-in are also common concerns.”
Verified reviewer profile picture

Naveen C.

Senior Technical Manager

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review17 days ago
  • Vendor responds to reviews
  • Last review4 years ago

Key features

  • Total features116
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Access Revocation
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics
  • Application Management
  • Approval Process Control
  • Archiving & Retention
  • Asset Categorization
  • Asset Library
  • Asset Lifecycle Management
  • Asset Sharing
  • Audio File Management
  • Audit Trail
  • Autoresponders
  • Brand Management
  • CMS Integration
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Catalog Management
  • Categorization/Grouping
  • Collaboration Tools
  • Commenting/Notes
  • Compliance Management
  • Configurable Workflow
  • Contact Management
  • Content Delivery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Rate Optimization
  • Conversion Tracking
  • Copy/Save/Print Restrictions
  • Credit Card Processing
  • Customer Accounts
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Capture and Transfer
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • De-Coupled Front & Back Ends
  • Deployment Management
  • Design Management
  • Digital Asset Management
  • Discount Management
  • Document Capture
  • Document Classification
  • Document Management
  • Document Review
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Electronic Forms
  • Electronic Payments
  • Electronic Signature
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Event Triggered Actions
  • File Conversion
  • File Management
  • File Transfer
  • Filtering
  • For Developers
  • For Marketers
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Generative AI
  • Historical Reporting
  • Image Editing
  • Image Library
  • Indexing
  • Information Governance
  • Integrated Development Environment
  • Integrations Management
  • Interaction Tracking
  • Interactive Content
  • Inventory Management
  • Inventory Optimization
  • Inventory Tracking
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Media Library
  • Metadata Management
  • Mobile Access
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • Offline Access
  • Order Management
  • Order Processing
  • Performance Metrics
  • Pre-built Templates
  • Preview Functionality
  • Product Catalog
  • Product Data Management
  • Promotions Management
  • Purchase Order Management
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Retail Inventory Management
  • Returns Management
  • Reviews Management
  • Rich Text Editor
  • Role-Based Permissions
  • Rule Based Publishing
  • SEO Management
  • Sales Order Management
  • Search/Filter
  • Secure Data Storage
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
  • Tagging
  • Task Management
  • Template Management
  • Templates
  • Text Editing
  • Third-Party Integration
  • Third-Party Integrations
  • User Management
  • Version Control
  • Video Management
  • Video Support
  • Visual Modeling
  • WYSIWYG Editor
  • Watermarking
  • Web Forms
  • Web/Mobile App Development
  • Website Analytics
  • Website Management
  • Website Publishing Options
  • Widgets
  • Workflow Management
  • eCommerce Management
  • Total features88
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Access Revocation
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics
  • Application Management
  • Approval Process Control
  • Archiving & Retention
  • Asset Categorization
  • Asset Library
  • Asset Lifecycle Management
  • Asset Sharing
  • Audio File Management
  • Audit Trail
  • Autoresponders
  • Brand Management
  • CMS Integration
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Catalog Management
  • Categorization/Grouping
  • Collaboration Tools
  • Commenting/Notes
  • Compliance Management
  • Configurable Workflow
  • Contact Management
  • Content Delivery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Rate Optimization
  • Conversion Tracking
  • Copy/Save/Print Restrictions
  • Credit Card Processing
  • Customer Accounts
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Capture and Transfer
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • De-Coupled Front & Back Ends
  • Deployment Management
  • Design Management
  • Digital Asset Management
  • Discount Management
  • Document Capture
  • Document Classification
  • Document Management
  • Document Review
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Electronic Forms
  • Electronic Payments
  • Electronic Signature
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Event Triggered Actions
  • File Conversion
  • File Management
  • File Transfer
  • Filtering
  • For Developers
  • For Marketers
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Generative AI
  • Historical Reporting
  • Image Editing
  • Image Library
  • Indexing
  • Information Governance
  • Integrated Development Environment
  • Integrations Management
  • Interaction Tracking
  • Interactive Content
  • Inventory Management
  • Inventory Optimization
  • Inventory Tracking
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Media Library
  • Metadata Management
  • Mobile Access
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • Offline Access
  • Order Management
  • Order Processing
  • Performance Metrics
  • Pre-built Templates
  • Preview Functionality
  • Product Catalog
  • Product Data Management
  • Promotions Management
  • Purchase Order Management
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Retail Inventory Management
  • Returns Management
  • Reviews Management
  • Rich Text Editor
  • Role-Based Permissions
  • Rule Based Publishing
  • SEO Management
  • Sales Order Management
  • Search/Filter
  • Secure Data Storage
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
  • Tagging
  • Task Management
  • Template Management
  • Templates
  • Text Editing
  • Third-Party Integration
  • Third-Party Integrations
  • User Management
  • Version Control
  • Video Management
  • Video Support
  • Visual Modeling
  • WYSIWYG Editor
  • Watermarking
  • Web Forms
  • Web/Mobile App Development
  • Website Analytics
  • Website Management
  • Website Publishing Options
  • Widgets
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations15
  • Adobe Analytics
  • Adobe Commerce
  • Adobe Creative Cloud
  • Adobe Firefly
  • Adobe GenStudio
  • Adobe Journey Optimizer
  • Adobe Target
  • Adobe Workfront
  • Afterpay
  • Amazon EC2
  • Amperity
  • Avalara
  • BrightEdge
  • CardConnect
  • Facebook Business Suite
  • FedEx Ship Manager
  • Google Analytics 360
  • Hootsuite
  • HubSpot CRM
  • NetSuite
  • Oracle Aconex
  • PayPal Payments
  • Pushwoosh
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • ShipStation
  • Stripe Payments
  • Twitter/X
  • YouTube
  • Zoho Backstage
  • authorize.net
  • cybersource
  • Total integrations17
  • Adobe Analytics
  • Adobe Commerce
  • Adobe Creative Cloud
  • Adobe Firefly
  • Adobe GenStudio
  • Adobe Journey Optimizer
  • Adobe Target
  • Adobe Workfront
  • Afterpay
  • Amazon EC2
  • Amperity
  • Avalara
  • BrightEdge
  • CardConnect
  • Facebook Business Suite
  • FedEx Ship Manager
  • Google Analytics 360
  • Hootsuite
  • HubSpot CRM
  • NetSuite
  • Oracle Aconex
  • PayPal Payments
  • Pushwoosh
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • ShipStation
  • Stripe Payments
  • Twitter/X
  • YouTube
  • Zoho Backstage
  • authorize.net
  • cybersource