App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Meta for Business vs Instagram Comparison

Add to Compare

Compare similar apps

monday.com logo

monday.com

4.6

Bitrix24 logo

Bitrix24

4.1

Wrike logo

Wrike

4.3

Agile CRM logo

Agile CRM

4.1

Mailchimp logo

Mailchimp

4.5

HubSpot Marketing Hub logo

HubSpot Marketing Hub

4.5

Good recommendations?

Overview

Facebook for Business provides personalized marketing plans, industry insights, step-by-step guidance, and more.

Category Leaders

Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

1.9K

5

4

3

2

1

1,144

573

179

26

18

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

4.7

3.2K

5

4

3

2

1

2,353

717

111

10

10

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

More than that, our audience is glad to consume content about topics they are interested in and to join the conversation surrounding our posts, to be a part of our community.
It is fun of using facebook and contineously improving. It is good place for startup business as you can advertise your goods from any anywhere.
For me the most thing I liked about this software is the ease of use because simply is easy an cofortable in work on it and given as the best performance.

Pros

Easy integration with other social networks allows for greater reach through sharing. The possibility of interacting with people through stories is amazing and fast.
The statistics are useful for seeing my outreach in the community and I've made connections with people I wouldn't have otherwise met if it weren't for my business, so I am very grateful for that.
Instagram is a great platform to extend your reach, socialize as well as follow others who inspire you. I love that you can post almost anything and there is potential to build a brand for yourself.

Cons

All the ads are a bit crazy. And there's lots of fake accounts with fake info set up solely to scam ppl.
It is very much a if a user sees offense in anything you do, you could have someone report a post that they find offensive and be punished even if it follows the guidelines.
I dislike they way they handle elections, they way they handle reporting and banning. Someone can get banned for saying something that wasn’t even offensive and they have no one to talk to about it.

Cons

Mod bot blocks some uploads inappropriately and without an option to dispute. There are a lot of spam accounts that either pretend to be someone or represent a business that they are not.
If the Instagram app has been deleted accidentally from your phone, you may run the risk of losing your account which happened including all photos posted.
Instagram adverts are everywhere and sometimes are annoying. Instagram does not work well with unstable Internet connection.
  • Vendor responds to reviews
  • Last review4 days ago
  • Vendor responds to reviews
  • Last review11 hours ago

Key features

  • Total features22
  • @mentions
  • Activity/News Feed
  • Alerts/Notifications
  • Automated Publishing
  • Brand Tracking
  • Campaign Analytics
  • Campaign Management
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Content Import/Export
  • Content Library
  • Content Management
  • Content Sharing
  • Customer Engagement
  • Discussions / Forums
  • Document Management
  • Drag & Drop
  • For Small Businesses
  • Forum / Discussion Board
  • Group Management
  • Image Library
  • Live Chat
  • Media Library
  • Multi-Account Management
  • Multi-Campaign
  • Post Scheduling
  • Real Time Editing
  • Real Time Notifications
  • Real-Time Chat
  • Reporting/Analytics
  • Search/Filter
  • Social Advertising
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • User Profiles
  • Total features27
  • @mentions
  • Activity/News Feed
  • Alerts/Notifications
  • Automated Publishing
  • Brand Tracking
  • Campaign Analytics
  • Campaign Management
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Content Import/Export
  • Content Library
  • Content Management
  • Content Sharing
  • Customer Engagement
  • Discussions / Forums
  • Document Management
  • Drag & Drop
  • For Small Businesses
  • Forum / Discussion Board
  • Group Management
  • Image Library
  • Live Chat
  • Media Library
  • Multi-Account Management
  • Multi-Campaign
  • Post Scheduling
  • Real Time Editing
  • Real Time Notifications
  • Real-Time Chat
  • Reporting/Analytics
  • Search/Filter
  • Social Advertising
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • User Profiles

Integrations

  • Total integrations1332
  • AWeber
  • ActiveCampaign
  • Adobe Commerce
  • Authorize.Net
  • BigCommerce
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Mailchimp
  • Meta for Business
  • PayPal
  • Salesforce Sales Cloud
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations447
  • AWeber
  • ActiveCampaign
  • Adobe Commerce
  • Authorize.Net
  • BigCommerce
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Mailchimp
  • Meta for Business
  • PayPal
  • Salesforce Sales Cloud
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Efficient time management; ease of use

Reviewed 3 months ago

Improved relationships with customers and potential customers. Expanded customer base

Pros

Integration with Instagram. Ease of inserting images

Cons

Difficult to change to new business format from original "pages" for business use

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Meta for Business logo

Meta for Business

Best Software for Business Marketing!

Reviewed a year ago

My overall experience with Facebook has been great. I have managed to make new friends from different countries. Facebook market has linked me to various boutiques within my location where I have been able to purchase shoes and clothes.

Pros

Through Facebook Messenger I am able to communicate with my friends outside of Kenya. Facebook is linked to Instagram through the Also Post To feature on Instagram. This allows me to share my Instagram posts on Facebook and market my events and sell tickets to my friends.

Cons

There have been key security issues of people hacking into other people's accounts and posting contents illegally.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Meta for Business logo

Meta for Business

Not my favorite

Reviewed a year ago

I’ve used Facebook for years and several years ago I shifted away from it over to Instagram because the Instagram experience is just much better in my opinion.

Pros

The one thing I like about Facebook is the groups function. I am a part of a few Facebook groups that are well moderated and I have positive experiences with them. I also like Facebook marketplace.

Cons

The overall experience of Facebook has just been negative for me for the past several years. The algorithm isn’t great so I see a lot of junk that I don’t care about.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Social Media Infinity Gauntlet

Reviewed 20 days ago
Pros

Apply implementations on both Facebook and Instagram in one go.

Cons

Hard to reach support team and robotic responses to reports and reviews.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Meta for Business logo

Meta for Business

Classic social media

Reviewed a year ago

Overall i am still glad to use Facebook except Messenger issue. But i have to admit that Instagram is more popular nowadays as most of my friends are more active on Instagram rather than Facebook.

Pros

Facebook is the first social media i have ever used, i can follow the posts, stories and updates of my friends from there. It helped a lot to keep me socialized during pandemic. Everything is lean and simple, it is very easy to use.

Cons

The least i like is that they have seperated chat option. You need to download messenger app to see who sent message to you, otherwise you have no clue. It is sometimes frustrating. Also there are lots of ads you see in each scroll down.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Meta for Business logo

Meta for Business

A way to communicate to our members

Reviewed 10 months ago

It is a great platform to communicate and relay information to our members.

Pros

It is easy to schedule posts for the week and upload videos to get information to our members. We also like that it works with Instagram as well.

Cons

I have noticed that if I schedule a post through Facebook and add it to go to Instagram, if I delete it it doesn't delete for Instagram just Facebook.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Meta for Business logo

Meta for Business

Old fashion for young people now

Reviewed a year ago

Overall i am very satisfied, but Facebook has lost its popularity among young people, it is rather for elder people now. Instagram is more popular and i use Instagram as social media app most like most of the people.

Pros

Facebook is the first social media tool i have ever used. I like posting, stories and reminder photos, birthdays.

Cons

The least i like about Facebbok is that they have excluded the chat option. So when you log in Facebook, you can't see who wrote you. You need to upload Messenger app separately. I found this very odd and time wasting.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

I love to use Meta Business

Reviewed 3 months ago

Meta for Business has helped me to connect my different social media and create posts to reach for more people.

Pros

The facility to connect the diferente apps of meta Business (Facebook, Instagram, WhatsApp)

Cons

In general everything, is so easy to use

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Meta for Business logo

Meta for Business

Best social media tool

Reviewed 6 months ago
Pros

I like the integration with other social networks like instagram and whatsapp

Cons

It is hard to get in touch with the team to fix something

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

Meta for Business logo

Meta for Business

Hard to use as a creator

Reviewed a year ago
Pros

Facebook helps to target people as a creator Creator studio is shared with Instagram

Cons

Privacy concerns Poor quality content as a user Bas Ui as a creator

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Great for Business

Reviewed 6 months ago

It's great for getting reviews, posting jobs, and posting on both Facebook and Instagram.

Pros

The most useful feature is the ability to write a post and it to post on both Instagram and Facebook. I also enjoy the job post feature and have found quality candidates.

Cons

Growing an audience on Facebook. Getting new likes and follows is tougher than other platforms.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Ease of campaigning with Meta Business

Reviewed 9 days ago

FACEBOOK IN THIS ASPECT IS MORE REALIABLE WITH MY EXPERIENCES. I think changes should be made to Instagram to make it more versatile when linking creating online businesses especially if you do have a domain and rules change suddenly

Pros

I like the new features added and the collaboration of pages and integration with other social platforms and online stores. It actually makes a big difference to the businesses credibility. I prefer it over the previous version. Tagging was one of the best ideas initiated into this program.

Cons

I dont like the Instagram aspect of how they approve businesses as sometimes they give you an issue to change it. You can have a store approved on Facebook but Instagram might have an issue with this simply cause of the wrong email or domain which should be attended to instead of disabling the INSTAGRAM stores . If rules change suddenly I think Instagram should be more versatile about it and allow changes in the review fir your domains for your online stores.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Meta for Business logo

Meta for Business

Valuable Software

Reviewed 4 months ago

Collaborations and integrating with colleagues is easy as a Content Creator.

Pros

Easy to use, integrating with other platforms such as Instagram is also quite easy.

Cons

I am still navigating the space so my final analysis is not totally completed as yet. So far so good.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

If you know how to use it, you should!

Reviewed a year ago

I had some trouble with publications but nothing too complicated and the integration with instagram is amazing

Pros

Facebook is an integral part of the media publication and advertising for any bussiness, althoug it's algorithm can be a little bit overwhelming, is one of the most powerful tools you can use

Cons

Often changes it's ui and services to "enhance" enhance the experience but it would be better it could offer some stable options.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

The most complete social media marketing business management platform

Reviewed 3 years ago

Facebook business is the best way to grow your business with free business tools. From audience statistics to management of free organic publications and commercials.

Pros

Integration with instagram and fans page. Recently, customers can be answered from the Facebook Business Manager.

Cons

Facebook analytics from the business manager, there are times that it is not accurate. Facebook analytics from the business manager, there are times that it is not accurate.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Meta for Business logo

Meta for Business

Don't bother if you're a small business

Reviewed 4 months ago

Perhaps Meta for business works if you are very social media savvy or have a bigger company/broader market/bigger advertising budget, but as a sole proprietor using social media to create customer engagement and drive sales, I cannot recommend it. I'll stick with Instagram.

Pros

Meta for business is easy to use and integrates well with Instagram and personal Facebook profiles.

Cons

I have found that, when cross-posting on Instagram, my Facebook business page, and my personal Facebook page, the posts on Instagram and my personal page far outperform the post on the business page. Posts on my business page do not lead to sales, but the same post on Instagram and my personal page do. Also, even trying to use paid ads on my business page has not led to more likes/engagement.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Meta for Business logo

Meta for Business

Control your Facebook and Instagram in one easy place

Reviewed 9 days ago
Pros

Access to publishing and ad management. Thrilled that the Instagram reels scheduling has come in place.

Cons

I wish the scheduling could be put in for more than 2 months ahead, that limitation leans me towards paid scheduling programs.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Meta for Business logo

Meta for Business

Good reach, but what a pain in the backside

Reviewed 5 months ago

it's a necessity for modern businesses, but holy moly is it frustrating to use.

Pros

You can reach so many people on Facebook and Instagram and for a low cost

Cons

The quality of those you reach isn't ideal, gets exposure that doesn't translate much to business for a car dealer as you'd think. and wow what a maze to get an ad going, they constantly flag your ads for no reason, support doesn't exist. setting up your business page is terrible and ownership of pages is a nightmare.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

The great FACEBOOK

Reviewed 2 years ago

Facebook is a “one stop app”. I can shop, communicate with friends, watch videos and much more. I love the fact that Facebook is also connected by other great platforms like Instagram. You can easily share a story/post and have it post directly to Instagram.

Pros

Not only is Facebook one of the biggest social media platforms but its also one of, if not the most frequently used social media platforms. It is one of the most secured platforms. It’s easy to find friends and family. It can help someone to locate their friends/family and it makes it easy to interact with someone through things like direct messaging, post, comments, likes and much more. This makes this app user friendly.

Cons

My least like about the app is that it is so addictive. It consumes countless hours of my life. Also there is some what of a privacy issue with Facebook. Even though I haven’t been hacked ever I have been told many stories from people who have been hacked.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Marketing made simple!

Reviewed a year ago

Facebook allows for outreach to our community. We use it for general posts by the church, private groups for our Bible study groups, live streaming our services.

Pros

Easy way to get the word out about activities, events, things happening in our church. Business Suite allows for pre-planning of posts. Allows for live streaming of our services, fairly easily.

Cons

Younger generation isn't using it, so we need additional apps (Instagram) to reach younger members.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Meta for Business logo

Meta for Business

Social Media

Reviewed a year ago
Pros

Facebook and Instagram are the main social media apps out there. Good for marketing to specific audiences.

Cons

Nothing to dislike about it. Everything is great.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Meta for Business logo

Meta for Business

Be where your customers are

Reviewed a year ago

I have lots of customers who use Facebook and Instagram. I like the ability to post to both platforms simultaneously.

Pros

There are lots of people who use Facebook and so it’s a great place to advertise for free. I don’t use the paid ads but it’s great to have a business page where you can engage with customers.

Cons

It can get a bit crowded here. Frequently the updates don’t make sense and forces businesses to change our workflow.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Meta for Business logo

Meta for Business

Outdated and buggy

Reviewed 2 years ago

Facebook used to be a great social media outlet to use. Nowadays other places such as Instagram are much better.

Pros

Facebook is pretty easy to learn how to use. A lot of older people use it for a reason. It has a fairly simple UI.

Cons

Facebook is riddled with bugs and the amount of unwanted notifications is beyond bad. The fact that you now have to go back and set the notifications individually for every single page you now follow is tedious and annoying.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Meta for Business logo

Meta for Business

Necessary but Overly-Complicated

Reviewed 6 months ago

Have experienced multiple horrible customer service interactions, hate the way the business suite is set up and takes way too many clicks to complete simple tasks, but is a necessary part of running a business and taking part in social media marketing

Pros

Marketing any business requires Facebook and Instagram, and this service is essentially a necessary part of running a business

Cons

Overly-complicated backend structure, way too many moving parts that don't seem to interconnect well

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Meta for Business logo

Meta for Business

Great for Marketing

Reviewed 2 years ago

Excellent experience it is the best platorm to market ones product and services

Pros

The wide range of users is my best reason I use it, I love the promote your business feature, It always me reach a large targetted audience which I might not be able to reach face to face especially in this COVID 19 era

Cons

The customer care and rejection of advert can be frustrating especially since it is connected to Instagram.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Instagram logo

Instagram

Helpful for generating business leads

Reviewed a month ago
Pros

Newly introduced reels have become quite addictive & useful to generate demand/ attract new leads on your content.

Cons

Frequently changing algorithms of Meta is really frustrating for small business owners to keep up with the platform.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Instagram logo

Instagram

Great Asset within Meta Business Suite

Reviewed 3 months ago

Overall, Instagram is an excellent addition to the Meta Business Suite, allowing marketers and brands to establish an even stronger connection to their ideal customers through organic content and targeted paid advertising.

Pros

Instagram offers many of the same features and tools for marketers that can be found within Facebook, making Instagram an essential secondary prong within one's marketing strategy. With both platforms being so cleanly integrated, it is incredibly easy to launch Instagram for social media marketing / management.

Cons

Ads and social posts deployed on Instagram are not as robust as those on Facebook, leaving some desirable engagement elements (like caption links) out. Instagram is more of a complementary platform to Facebook for advertising purposes.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Instagram logo

Instagram

Instagram Review

Reviewed a month ago

I really have nothing to complain about; it's been mostly positive apart from the once-in-a-blue-moon downtimes that Meta prodcuts suffer.

Pros

Two things I like most about Instagram: The ability to target specific markets/audiences for advertising. I also like how it gives my business the visibilty that physical constraints just don't allow e.g. ability to publish videos of our PR events

Cons

It's a good app overall, although it's data-consuming.

Overall Rating