Squarespace vs B12

WordPress

Webnode

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content storage and upload, and more

Webnode is different than any other website builder.  It helps you to design an awesome website, blog or online store in matter of minutes. It is Ideal for all kind of individuals and small businesses.

Squarespace is the all-in-one platform to build a beautiful online presence. Look like an expert right from the start with award-winning templates for your website, online store, or portfolio. Customize the design to fit your personal style and professional needs.

Access Controls/Permissions

Accounting Integration

Activity Dashboard

Activity Tracking

Alerts/Notifications

Audio File Management

CAN-SPAM Compliance

Catalog Management

Categorization/Grouping

Channel Management

Chat/Messaging

Collaboration Tools

Commenting/Notes

Contact Management

Content Management

Content Publishing Options

Conversion Tracking

Credit Card Processing

Customer Accounts

Customer Journey Mapping

Customizable Branding

Customizable Fields

Customizable Forms

Customizable Templates

Data Import/Export

Data Security

Data Synchronization

Design Management

Discount Management

Discussions/Forums

Document Management

Drag & Drop

Drip Campaigns

eCommerce Management

Electronic Forms

Electronic Payments

Email Campaign Management

Email Management

Email Marketing

Email Templates

Engagement Tracking

Event Triggered Actions

File Sharing

Forms Management

For Small Businesses

Gift Card Management

Group Management

Image Editing

Image Library

Inventory Management

Inventory Tracking

Keyword Tracking

Kitting

Landing Pages/Web Forms

Layout & Design

List Management

Media Library

Member Communication

Member Database

Metadata Management

Mobile Access

Mobile App

Mobile Commerce

Mobile Optimization

Moderation

Multi-Channel Marketing

Multi-Currency

Multi-Location

Multi-Store

Newsletter Management

Newsletters

No-Code

Online Booking Tools

Online Store Builder

Order Management

Order Tracking

Pageview Tracking

Payment Options

Payment Processing

Post Management

Pre-built Templates

Preview Functionality

Product Catalog

Product Configurator

Promotions Management

Real-Time Analytics

Real-Time Data

Real Time Editing

Real-Time Notifications

Real-Time Updates

Referral Tracking

Reporting/Analytics

Reporting & Statistics

Reviews Management

Sales Trend Analysis

Search/Filter

SEO Management

Shipping Labels

Reviews for Squarespace come from a wide variety of industries, including marketing and advertising (10% of reviewers), design (7%), and computer software (5%). The most frequent use case for Squarespace cited by reviewers is website builder (65% of reviewers).

Users and use cases

Reviewers appreciate Squarespace’s flexible pricing options and the inclusion of free trials, discounts, and bundled services. However, some users report frustration with escalating costs, limited customization, and the lack of a true free plan.

Value for money

The Squarespace integrations most frequently cited by reviewers are: Mailchimp (an email marketing product rated 4.4 out of 5 for its integration with Squarespace), Acuity Scheduling (an appointment scheduling product, 4.9), and Stripe (a payment processing product, 4.5).

Integrations

Squarespace is a website builder program with key features that include design management, website management, SSL security, real-time editing, landing pages/web forms, customizable branding, and more.

Squarespace

Android

iPad

iPhone

Web-based

GoDaddy Website Builder

Weebly

Shopify

Elementor

Joomla

Webflow

WooCommerce

Hostinger

PayPal

Divi

BentoBox

Duda

Personal

Business

Commerce Basic

Commerce Advanced

Customization and feature constraints

72% of reviewers feel negative about Squarespace’s limitations. Users report frustration with restricted customization, noting that templates and design options can be inflexible, especially for advanced needs. Many mention difficulties with adding custom code, limited third-party integrations, and constraints on features like SEO, e-commerce, and layout adjustments. Reviewers say these restrictions can hinder creativity and make it challenging to build unique or complex websites. Some users feel the platform is best suited for basic sites, as attempts to go beyond standard functionality often lead to roadblocks or require workarounds.

Editing workflow frustrations

44% of reviewers feel negative about Squarespace’s editing experience. Users report issues with the lack of autosave, absence of an undo function, and the risk of losing work if changes are not saved manually. Many find the editor interface unintuitive, with essential features buried in menus or requiring multiple clicks. Reviewers mention difficulties in previewing edits, slow performance, and limited options for reverting to previous versions. Some users say that editing complex sites or making custom changes can be confusing, especially for beginners or those managing larger websites.

Occasional glitches and reliability

It can also be bugging at time which was annoying, it also sometimes made my website look messy and unprofessional as it sometimes glitched.

65% of reviewers feel negative about bugs and issues on Squarespace. Users frequently mention experiencing glitches, such as freezing, slow load times, and random crashes during editing or publishing. Some report problems with saving changes, unreliable features, and lag in the editor, which can disrupt workflow and cause lost progress. Reviewers also highlight inconsistent updates and a lack of timely fixes for known bugs. Many say these technical issues can be frustrating, especially when working on time-sensitive projects or managing business operations through the platform.

Rigid layout and formatting

Also, the page design does not allow you to set color, font style, and font size on a different web page. Once you change is all change on every page.

49% of reviewers feel negative about Squarespace’s page layout flexibility. Users often find the block-based system restrictive, making it difficult to customize font styles, sizes, and colors on individual pages. Many mention challenges with arranging elements, limited support for multilingual sites, and the inability to easily implement custom layouts or advanced features without coding. Reviewers say that making detailed design adjustments or achieving specific branding requirements can be cumbersome, and the editing process for layouts is sometimes unintuitive or glitchy, especially for those with unique design needs.

High cost and upselling

Founder

Squarespace's pricing can be a drawback. While the platform offers a free trial, the paid plans can be relatively expensive, particularly for small businesses or individuals just starting.

42% of reviewers feel negative about Squarespace’s pricing. Users often mention that the subscription fees are higher than some competitors, with essential features or integrations locked behind more expensive plans. Many express frustration with the lack of a free plan, extra charges for add-ons, and increasing costs for scaling or accessing advanced tools. Reviewers say that the pricing structure can be a barrier for small businesses or individuals starting out, and some feel that the value does not always match the cost, especially given the platform’s limitations.

Ideal for small businesses

Web Designer

I build websites for customers and I find it's a great option for a small business who wants to be able to manage a website themselves but arent very tech savvy.

92% of reviewers feel positive about Squarespace for small business needs. Users report that the platform is cost-effective and easy to use, enabling individuals and small teams to establish a credible online presence without hiring developers. They value the integrated features like e-commerce, analytics, and marketing tools, which help businesses grow and reach wider audiences. Many mention that Squarespace is particularly helpful for those with limited technical expertise or resources, making it possible to manage and update websites independently. Reviewers also note the platform’s flexibility for various industries and business sizes.

Empowering client management

91% of reviewers feel positive about Squarespace’s client support features. Users appreciate that the platform enables them to build sites for clients who can then manage updates independently, reducing reliance on developers. They mention the ease of handing off websites to clients, who find the interface intuitive for ongoing maintenance. Many reviewers value integrated tools for client communication, scheduling, and portfolio presentation. Agencies and freelancers note that Squarespace streamlines project delivery and allows clients to self-manage, while also providing resources and tutorials to support users at different skill levels.

Professional design flexibility

Web Editor

The user has access to a diverse range of aesthetic templates for creating websites, consequently one can create a respectable professional-looking website in minutes, without prior experience in web development.

92% of reviewers feel positive about Squarespace’s website design options. Users highlight the diverse, modern templates and customization tools that allow them to create visually appealing, branded websites without coding. They appreciate the platform’s balance of simplicity and creative control, with features like drag-and-drop editing, responsive design, and integrated previews. Many say the design tools are suitable for both beginners and experienced designers, enabling quick creation of sleek, professional sites. Reviewers also mention the ability to easily update styles, images, and layouts to match their vision and business needs.

Owner

I can sell my products and services online and provides with all the tools to run my ecommerce, also I like that I can customize everything with my logo and colors to make it feel more personal.

Graphic Design

Squarespace offers good templates, powerful built-in tools and a sleek drag-and-drop editor, perfect for building a professional site without coding.

It also allows us to stand up legitimate product pages allowing us to sell directly to dealers and customers with a variety of options and configurations.

Software Developer

For the small brands we support, Squarespace allows me to set up good-looking sites faster; I spend less time on boilerplate and more on messaging, SEO basics, calls to action.

The only negative thing about Squarespace is that it doesn't support multi currencies, and sometimes my clients from outside the state have to use third parties to be able to acquire my services or buy my products.

Product Owner

Squarespace allows for limited customisation of templates, so if you want your site to look different to the template, you are out of luck.

What I liked most about square space was it had decent styles for templates and it allowed for me to learn pass the challenges at created my first website.

Performance Marketing Specialist

You can set your branding guidelines (colors, logo, etc.) and it incorporates it into the page layouts and templates seamlessly so it matches your brand.

Escrow Manager

The design options and ability to create the graphics that you need make this packed full of every feature you need to create your website pages quickly and professionally.

Admin

It allows you to have complete control of page layout as well as giving a lot of prebuilt templates.

Advertising

The drag-and-drop features make it easy and intuitive to build pages, giving you the freedom to easily adjust layouts, add images, videos, and interactive elements.

Executive Team Leader

Squarespace allocates free CSS templates and only involves drag and drop editor functionality to create and design websites and landing pages.

I like about Squarespace, is that has an easy journey to create website for small businesses with the opportunity of enhance with different features.

Founder CEO

For some of our clients, the drag and drop builder is ideal for them to make their own updates (honestly, why are you paying someone else to change a photo?)  

Squarespace allowed my small business to accept a variety of payment types quickly, with very competitive rates.

The platform offers high-quality templates that are visually appealing right out of the box, and flexible enough to customize for any brand/style.

President

A workaround we used was to build a permanent 'Programs' page with a calendar embed (with an external service like Google Calendar), but this shouldn’t be something needed for a premium platform.

Designer

It has been an incredible platform to build client's websites and create simple tutorials for them to manage their own sites.

The level of CSS you need to know for customization can be an issue for some people, however, there are good online resources to teach you.  

It was very helpful to have templates to design our website; without a specific designer, we were able to launch a full-functioning website within 1 day of starting.

NUTRITIONIST

Overally, I was impressed by the all-in-one solution that SquareSpace offered that enabled me to get a professional-looking website live much quicker.

Pages load quickly, the interface is clean, and the mobile‑responsive designs require almost no extra work.

Backend Software Developer

I use Squarespace on a daily basis at workplace to streamline website design and creative & portfolio showcases.

The only two reasons we switched to a different platform for hosting our site was because a web designer friend of mine asked to help us with our website so we could work on creating some paywall aspects and other multimedia offerings.

They dropped their prices while keeping the same multitude of page layout, social media features, and ability to buy/donate straight from the site.

Some of the setups can be a little tricky to find due to the range of different options the platform offers, but with a little tenacity, they aren't much of a hurdle.

Lead Editor

Squarespace allows for easy invoicing and has an intuitive platform to find the information you need.

Admin-webmaster

Many cool features are free like the ability to create calendars, add events, and create passwords for different parts of your website.

Squarespace vs B12 Comparison (2026)

Squarespace

B12

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives