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Account Based Marketing Software

Last updated: April 2026

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52 software options

Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Salespanel  logo

Identify, track, and qualify leads.

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Salespanel serves as a comprehensive B2B lead generation, analytics, and customer journey tracking tool. Integrate first-party data seamlessly into your CRM to unveil qualified leads.

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BAZO logo

Marketing Automation, Lead Management, Sales Forecasting

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BAZO will show you which companies visit your website and suggest the ones you should contact. The app will collect contact details and the full history of your new lead's visit. The LinkedIn plug-in will allow you to build relationships with potential customers.

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CUFinder logo

Data enrichment and lead generation tool

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CUFinder provides accurate company and contacts data with various filters.

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Happierleads logo

Identify all of your B2B website visitors that work remotely

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Reach out to companies showing high buying intent, but not converting. We are the only solution that accurately track website visitors when they work from home or while using personal devices. The system allows users to identify anonymous visitors, segment traffic, and connect with decision makers.

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Magileads logo

Business starts her

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Magileads is an automated sales prospecting & lead generation tool, designed to help sales teams protect & retain leads & transform new prospects into customers. Features include automated emails, reports and analytics, points scoring, prospect targeting, behavioral statistics & CRM integration.

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LeadBoxer logo

B2B Online lead generation without forms

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LeadBoxer is a sales lead generation and lead scoring platform for B2B sales teams of any size

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Lead Liaison logo

Marketing Automation platform

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Lead Liaison Marketing Automation is a cloud-based marketing automation and lead generation, nuturing & qualification application for SMBs

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Relayto logo

Bringing your documents to life.

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Check out how RELAYTO can make your documents come to life, relayto.com/showcase and book a meeting with us: https://rla.to/meet-with-relayto

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Sopro logo

B2B Lead Generation - Flood Your Inbox With Qualified Leads

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Sopro’s ABM service targets high-value accounts with precision. Expert teams build hyper-focused lists, craft multi-channel outreach, manage compliance and buyer signals, then send qualified leads straight to your CRM.

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Salesflare logo

Intelligent CRM for small and medium-sized B2B businesses

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Salesflare is an intelligent CRM for small and medium sized B2B businesses doing account based marketing and sales. Unlike other CRMs, it's specifically built for this. It fully automates your account information and timelines and nudges you to follow up, so tracking accounts is easier than ever.

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Luna logo

AI-powered Email Personalization & Lead Generation Tool

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Luna is an AI assistant that suggests high-quality B2B leads and sends personalized cold emails that get replies

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Lead411 logo

Lead411 is the Only Unlimited B2B Lead Generation Platform!

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Lead411 helps power account-based marketing by giving your team accurate, intent-driven contact data and advanced targeting filters. Quickly identify key decision-makers, engage with precision, and align your outreach with buying signals for better results.

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Close logo

The conversation-first CRM for small, scaling sales teams

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Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

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Jobin.cloud logo

Source, engage and hire in one AI recruiting workspace

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Jobin.cloud is an all-in-one AI recruiting and business development platform for agencies and lean hiring teams. Source talent or clients, enrich profiles, automate LinkedIn and email outreach, and manage every conversation, note and pipeline stage inside a CRM.

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EngageBay CRM logo

Integrated sales & marketing software for growing teams

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AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

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Capture logo

Web-based marketing solution with inbuilt analytics

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Capture is a marketing solution with inbuilt analytics that offers a variety of features for small to large-sized organizations. These include visitor traffic analysis, mailing list management, lead scoring, and audience segmentation. The application comes with an e-form recovery feature that helps campaign managers track and assigns unique identifiers to visitors who fill out forms on your website or landing page.

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Ortto logo

Build journeys that drive revenue.

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Your customer data, marketing automation & analytics, together.

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User.com logo

The engine of growth. An all in one solution for user data.

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User.com is marketing automation platform aimed at boosting engagement and improving conversion by using a single data source for your customers, reaching them through a wide range of communication channels: email, live chat, chatbot, push notifications, and many more; all available in one place.

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Visitor Queue logo

Identify Website Visitors & Personalize Their Experience

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Visitor Queue is a B2B lead generation software designed to help companies of all sizes convert website visitors into sales leads using website visitor identification and B2B website personalization.

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Tableau logo

Visual analytics platform for data exploration

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Tableau is a business intelligence and analytics platform that enables users to connect to databases, create data visualizations, and share insights. The platform offers deployment options including cloud-based, self-hosted, and desktop environments with drag-and-drop functionality for building interactive dashboards. It features AI-based analytics capabilities, integration with Salesforce CRM, and supports visual storytelling and collaboration across organizations.

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AdRoll ABM logo

Account-based execution, made easy

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RollWorks, a division of AdRoll Group, is a marketing platform that helps B2B marketers drive revenue growth by forging more meaningful customer relationships.

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Pipedrive logo

Cloud-based CRM solution for salespeople

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Pipedrive is an easy to implement CRM software tool that helps you focus on the activities that drive deals to close.

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Apollo.io logo

Find ideal prospects and convert them into customers.

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End-to-end outbound sales platform. Find prospects, communicate at scale, win deals. Easily, from one place.

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Sendoso logo

Direct mail automation & account-based marketing software

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Sendoso is a direct mail automation software designed to help businesses send electronic or physical gifts, handwritten notes, and direct mail to customers. It enables organizations to streamline account-based marketing (ABM), demand generation, field marketing, customer experience, and sales development operations via a unified platform.

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