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Top Rated Customer Journey Mapping Tools Software with Engagement Tracking - Page 2

Last updated: April 2026

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68 software options

cxomni logo

The Leader in Customer Journey Management

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cxomni is a leading Journey Management platform combining mapping, analytics, and AI to optimize experiences and drive improvements.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Pathmonk logo

Lead generation and website optimization software

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Pathmonk enables businesses to optimize website conversions with current website traffic.

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Smartlook logo

Qualitative analytics for websites and mobile apps

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Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Apteco PeopleStage logo

Software for managing and automating multi-channel marketing

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Apteco PeopleStage is a campaign automation software for multi-channel marketing. It allows for real-time automation with event triggers, omnichannel orchestration, and AI-enhanced optimization. Integrating with key marketing and analytics tools, it streamlines data and workflows. Features include journey design, segmentation, campaign analysis, and contact management.

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MikMak logo

Commerce Intelligence and Orchestration Platform

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MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.

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Segment logo

Customer data hub

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Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices.

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XM for Customer Experience logo

Customer experience management (CXM) platform

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Qualtrics CustomerXM is a customer experience management platform that helps businesses collect feedback from across multiple channels and improve the customer journey. Key features include personalized consumer insights, trend analysis, digital reputation management, and behavior-based predictions.

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Hotjar logo

Digital experience insights for any business selling online

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Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

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Whatfix logo

Accelerate Digital Adoption

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Whatfix is advancing the "userization" of application technology, by empowering companies to maximize the ROI of digital investments.

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GetFeedback logo

Send better surveys. Collect better feedback.

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GetFeedback is easy-to-use online survey software designed to improve response rates.

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Leadoo logo

Converting existing traffic into leads & online sales

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Want to convert more sales and/or leads from your existing website traffic? Leadoo is built for one purpose: results. Leadoo, the World's first and only Lead-Driven Marketing Platform, turns your passive website visitors into qualified leads, in interactive and friendly ways.

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Fullstory logo

Every data point has a story to tell

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Fullstory surfaces the sentiment between clicks so enterprises can create better products and experiences that win lifelong loyalty.

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Similarweb logo

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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Planhat logo

Customer success platform

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Planhat is a Customer Success Platform that empowers organizations to acquire, service, and grow lifelong customers. This comprehensive customer platform serves as a single source of truth, providing sales, service, and success teams with an intuitive, action-first interface to streamline their workflows and drive successful outcomes.

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Selligent logo

Multi-channel marketing solution fusing insight & engagement

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Selligent is a multi-channel marketing solution for identifying customers, analyzing behavior across channels, and interpreting data with custom reports

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INSIDE logo

Cloud-based visual AI-powered customer engagement solutions.

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Powerfront offers an array of products enabling businesses to flawlessly replicate in-person experiences online, helping both the company’s own clients and their end-users to drastically improve operational efficiency and effectiveness.

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Centralpoint logo

Digital experience platform & content management solution

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Centralpoint by Oxcyon is a digital experience platform & content management solution for enterprises. The cloud-based tool allows users to control knowledge, data, documents, forms, emails, learning, compliance, & more whilst also providing features for managing employees, clients & partners.

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Pendo logo

Product usage & behavior data capture

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Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging

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Heap logo

All-in-one solution for creating great digital experiences.

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Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the improvements that will most impact your business. With One-Click Session Replay & Autocapture, teams can quickly improve conversion, retention, and customer delight.

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Mailchimp logo

Email and SMS marketing automation platform

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Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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Zoho PageSense is a complete A/B testing & CRO platform used by brands around the world for increasing their website's conversion rates.

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WebEngage logo

Marketing Automation & Customer Data Platform for Enterprise

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WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and highly effective for consumer tech enterprises and SMBs.

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Netcore Customer Engagement logo

AI-driven omnichannel growth platform

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Netcore’s customer journey mapping tool empowers marketers to build campaigns based on customer behavior and stages. Complex customer journeys can be mapped easily with drag-and-drop, and automated, and optimized on the go. You can deliver contextual messages across your channels and increase ROI.

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Involve.me logo

Create high-converting funnels that turn visitors into leads

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involve.me is a no-code lead generation funnel builder. It packs powerful tools for lead capture, lead routing, and lead scoring—helping you convert online visitors into qualified leads. Easily embed on your website or share with a simple URL.

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