CinnaLab - 2026 Pricing, Features, Reviews & Alternatives

CinnaLab.io is a cloud-based partner relationship management (PRM) platform for B2B SaaS vendors running resellers, referral partners or implementation partners.

Core functions:

- Program Designer: drag-and-drop tiers, incentives, prerequisites and rewards that trigger automatically on a closed deal.

- Built-in electronic signature: every CinnaLab tenant comes with Documenso e-signature already embedded and connected, with no separate account or setup. Invite partners to sign the NDA and partner agreement, decide who signs, and choose which fields each signer completes.

- Partner onboarding: automated journeys that start the moment a partner signs, with training, tasks and progress tracking.

- Lead management: partner-submitted leads qualified with BANT scoring and routed to the right partner manager.

- Deal registration: partner deals tracked stage by stage on a pipeline board, from submission to closed-won.

- Commissions and payouts: commissions calculated per deal, with pending and paid status visible to the partner.

- Training and certification: CinnaLab's own built-in e-learning CMS to create courses, quizzes and certifications and track each partner's progress, with no external LMS needed.

- Knowledge base and assets: sales and marketing content distributed to partners by program and tier.

- Dashboards: pipeline, conversion, revenue by partner, and partner health segments (Champions, Developing, At Risk, Inactive).

- AI assistant: a 24/7 multilingual assistant that answers partner questions about onboarding, deals and training, and escalates to a human.

Partner portal: a branded portal where partners see deals, tasks, courses, assets, tier progress and commissions. Resellers working with several vendors switch between them in the Vendor Hub.

Integrations: HubSpot (native) and CRM integration on paid plans, Slack notifications, embedded Documenso e-signature, and a native MCP server so MCP-compatible AI assistants can query partner data in plain language.

Plans: Freemium ($0, free forever), Starter ($69/month), Growth ($199/month) and Scale ($599/month), priced per partner manager. Annual billing saves 10%; paid plans include a 14-day free trial with no credit card.