Preframe - 2026 Pricing, Features, Reviews & Alternatives

Preframe is a cloud-based buyer journey platform that replaces disconnected intake forms and booking tools with a single, connected workflow for capturing, qualifying, routing, and converting inbound inquiries. Designed for businesses where the first prospect interaction drives revenue outcomes, Preframe sits in front of existing CRM, calendar, and ad tools via integrations with ServiceTitan, Housecall Pro, Jobber, Salesforce, HubSpot, Google, and others. Target industries include home services and contracting — roofing, remodeling, exteriors, renovation, windows, and shower and bath — as well as medical practices and any business reliant on inbound inquiry conversion.

Preframe is built around five connected products. Smartforms deliver guided intake that qualifies leads as information is collected, including adaptive price conditioning to set buyer expectations early. Scheduling allows qualified buyers to book appointments directly, reducing back-and-forth coordination. Contacts consolidates the full buyer record in one place, while Enrichment automatically appends additional context to every record. Analytics tracks submissions, appointments, and revenue by source and outcome, giving teams visibility into pipeline performance. A Routing product directs each inquiry to the right team member or next step based on captured data.

Preframe surfaces buyer intent, budget, service fit, and recommended next steps before the first outreach, giving sales teams clarity on lead priority and response approach. A White Glove option provides done-for-you setup and ongoing management by the vendor's team, reducing implementation burden for businesses without dedicated operations resources. The result is a structured, guided experience for buyers from the first touchpoint and a complete, actionable view of each lead for the teams receiving them.