Roccai - 2026 Pricing, Features, Reviews & Alternatives

Roccai is a cloud-based SaaS customer intent data platform that replaces static lead forms with short, interactive, AI-powered guides. Visitors answer a sequence of questions, receive real-time personalized product or service recommendations matched to their declared preferences, and optionally share contact details. All preference data is collected without cookies, with active visitor consent, and is GDPR-compliant by design. Collected intent data flows into existing CRM, email, and AI tools via API, with native integrations for Mailchimp, ActiveCampaign, Google Analytics, Power BI, Make, and Zapier.

The no-code guide builder supports multiple card types including swipe (yes/no), single-choice, multi-select, range, quiz, info, and input cards. AI reads an uploaded product feed (JSON, XML, or CSV) or website URL and auto-generates relevant questions, question order, and guide structure suited to the brand's goal. Tone-of-voice prompting allows AI-generated content to match brand style. Product feed sync keeps recommendations current as catalogs change. Each completed guide produces an AI-written lead summary covering the visitor's preferences, needs, and interests, giving sales and marketing teams structured context before first contact. Campaign tracking is available via UTM parameters and native campaign segmentation.

Guides are distributed across online and offline channels from a single platform: shareable URLs, embeddable scripts (landing pages, popups, banners), QR codes, newsletters, in-store touch screens, and paid social ad links. No developer or coding skills are required for setup, with deployment achievable in approximately one day. Roccai is suited to brands and businesses of any size operating in verticals where customer decisions are complex, including travel and tourism, real estate, education, e-commerce, fertility, finance, and museums, as well as any multi-option product or service catalog. Plans scale from small teams to enterprise.