I am a web developer and their API is fantastic to use. It is easy and straightforward.
Some things within their GUI are hard to find and some extra logging features for developers would be handy.
Likelihood to recommend: 10/10
Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.
- Great suggestive features such as email-body formatting tips - Nice delivery and send-out time - Extensive scenario handling for segmentations and optional blocks - Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)
- Some features and configurations can be a bit hard to figure out without a fairly technical background - Email builder templates felt a bit restrictive in terms of styling and formatting options
Likelihood to recommend: 9/10
We recently switched from another email marketing site/tool and decided to go with Campaign Monitor due to having everything (testing, design, deployment) on the site. No more sending a test email to separate websites. Their customer support was super helpful with the transition.
Campaign Monitor had everything our company was looking for and more. We like that you can use their template or bring in your own. We like the option to use just a text version for emails. We LOVE that we can send out 2 versions of one campaign by trying a different subject line. You get to see what gets the best click rate. We also LOVE that there is a built in SPAM check as well as testing email in many email clients...Outlook, Mobile, etc.
It takes a little bit getting used to setting up a custom email. I find myself going back and forth from the different screens. I just need to get used to using the site as it is new for us.
Likelihood to recommend: 8/10
There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.
It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.
There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.
Likelihood to recommend: 3/10
Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full service, easy to use email platform.
Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.
I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool. I also sometimes wish I could edit the HTML on particular sends.
Likelihood to recommend: 10/10
All with 24/7 support.
A 15% discount is offered for nonprofits.
Keeping customers loyal requires frequent communication. Campaign Monitor is an email marketing solution that makes it easier for digital agencies, marketers, and businesses of all sizes to send personalized email messages and relevant offers to their fans and customers.
Mobile-ready templates, spam testing, inbox previews, and A/B testing make Campaign Monitor a reliable solution for creating, sending, and optimizing advanced email marketing campaigns. The web-based platform is currently used by more than two million people at 120,000 businesses located around the globe.
Campaign Monitor is an email marketing platform for businesses that makes it possible for users to design their own personalized messages for customers and fans. In addition to creating and sending customized email messages, Campaign Monitor also provides a way for users to optimize their campaigns through detailed reports and advanced analytics.
Campaign Monitor allows businesses to create branded, personalized emails using a drag-and-drop email builder. List management tools help businesses build segmented lists based on their own criteria. Meanwhile, campaigns can easily be automated to ensure the right customers are receiving the right messages at optimal times.
Of course, successful campaigns require more than just top-notch designs and automation features. They also require optimization, which Campaign Monitor provides. The solution includes tools for tracking the success of email marketing campaigns in real-time. At a glance, users can see who opened their emails, who shared their emails, and what the people they’re sharing them with are saying to their friends.
Campaign Monitor’s DIY email builder enables users to design branded, personalized emails. These emails are optimized for every inbox, regardless of whether the recipient is using a desktop or mobile device to retrieve his or her messages.
One of the first steps when developing a new email campaign is to select a design using Campaign Monitor’s email builder. Campaign Monitor offers a range of designs, each with flexible layouts that ensure no two business emails look exactly alike. Drag-and-drop elements let you place images and text in the right spots within your messages. You can also set up your emails to display different content for different subscribers based on their preferences. This is called dynamic content.
List segmentation features make it possible for businesses to send relevant content to the customers or fans who are most likely to convert. Campaign Monitor’s list management tools provide for subscriber segmentation, triggered messaging, personalized content, and webhooks.
Send your messages to the subscribers most likely to be interested in your content at the time when they’re most likely to convert. Using whichever information you have — user preferences, past campaign activity, location, purchase histories, and demographics, for example—you can create segmented lists. Dynamic content is also a useful way to send messages to subscribers based on the information you know about them.
Automated campaigns work seamlessly in the background. Once they’re setup, a business simply imports its subscriber or customer information into Campaign Monitor, and then sits back while the cloud-based application sends their pre-designed messages at optimal times.
As a Campaign Monitor user, you can set up triggered emails to automatically go out to selected customers whenever certain criteria has been met. For example, depending on your industry, you might want to set up a recurring email that goes out to fans before their memberships expire. Or, you may want to send a thank you email to customers whenever new online transactions have gone through.
Analytics are the key to optimizing modern email marketing campaigns. Campaign Monitor’s platform includes a substantial analytics and reporting component, which allows users to see who opened their emails and what aspects of their messages were most interesting or relevant to recipients. Businesses can also see who their emails were shared with.
Start tracking the results of your campaign for future optimization efforts. When you embed “Like” or “Tweet” buttons in your marketing emails, you’ll be able to see exactly who shared your emails and what those sharers said to their friends and followers on social networks like Twitter and Facebook. Campaign Monitor also has an iPhone app that you can use to see who is joining your lists and watch what’s going on with your campaigns in real-time, regardless of whether you’re sitting in front of a computer.
Campaign Monitor integrates with more than 100 third-party applications. These applications include Salesforce, Facebook Subscribe, Lytics, MailSync, Zapier, Podio, Enlist iPad App, Unbounce, Wufoo, and many others.
Campaign Monitor offers monthly basis and unlimited plans starting at $29. Campaign Monitor plans include 24/7 support. Businesses also have the option of paying per campaign. This option costs $5 per campaign, plus 1 cent per recipient.