Mixpanel vs Lucky Orange

Google Analytics 360

Hotjar

Mouseflow

Crazy Egg

Amplitude

CleverTap

Compare Mixpanel and Lucky Orange based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Amplitude is a mobile analytics platform focused on providing access to the behavioral layer of user data

Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.

CleverTap helps you retain your mobile users. It brings together user data with an omnichannel approach on a centralized platform. It is a comprehensive and user-friendly solution to all your behavioural app analytics, user engagement and retention needs.

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Activity Dashboard

AI Copilot

Alerts/Notifications

Audience Targeting

Campaign Management

Campaign Tracking

Cohort Analysis

Collaboration Tools

Communication Management

Conversion Tracking

Customer Journey Mapping

Customer Segmentation

Dashboard

Data Connectors

Data Discovery

Data Import/Export

Data Management

Data Visualization

Drag & Drop

Engagement Tracking

Event Triggered Actions

Funnel Analysis

Goal Setting/Tracking

In-App Events Tracking

Interactive Reports

KPI Monitoring

Machine Learning

Multi-Channel Data Collection

Multiple Site Management

Multivariate Testing

Pageview Tracking

Performance Metrics

Predictive Analytics

Predictive Modeling

Product Data Management

Push Notifications

Referral Tracking

Reporting/Analytics

Retention Tracking

Revenue Tracking

Single Page View

Tagging

Usage Tracking/Analytics

User Interaction Tracking

Visual Analytics

Visualization

Website Analytics

Mixpanel

Web-based

Fantastic customer service - very responsive to any need. We had a couple of issues which have been solved pretty smoothly thanks to them.

VP Engineering

I found the interface hard to use at first. Also it was really annoying the lack of options to easily create "Read only" dashboards.

Advisory Board Member

When working Mixpanel is fantastic. It can help companies see their acquisition, activation, retention, revenue and referral.

Associate Product Manager

It's great for preliminary analysis. The UI is super neat and any person can get started with little-to-no setup.

Software Engineer

One of the best product which allow tracking user interaction with the application. Easy integration with frontend and backend (nodeJS) projects.

Product Designer

It is very easy to visualize and read on the screen the data exhibit. And it has a great set of filters and options to display and configure your own insights and reports.

Marketing Manager

I use Mixpanel to determine how campaigns are working and how customers are performing according to my efforts. It's a great tool and easy to use.

It is highly useful for those products which are based on customer service over web like hotel bookings, resume creation, etc.

Growth Marketing Lead

Chart creation is really straight forward. Moreover, if you use Segment, Mixpanel will work great with it.

Marketing strategist 

Powerful, comprehensive tool to track and analyze user actions and behavior patterns.

Business Analyst

Overall I am really satisfied with the software for my daily use. It really is a value for money and makes working really easy.

It's feature-rich software, funnel analytics specially designed form mobile application is very good.

Marketing Lead

It remains a good and affordable tool after all i wish if they can approve their features more.

The ability to get insights from data in minutes. No need to be an expert, it's really easy to use for any product person.

Overall it has been kind of a love and hate relationship. Again when the integration was done correctly I loved the tool but everytime I want to create a new event , I need the tech support.

Trafic Manager

Quite heavy to understand, not always very simple. Too much fonctionnality and no real segmentation.

Rigid notification center and no mail reports.

Design Lead

Some simple things are hard i.e. "show me a a list of events that exist in our product.

Mixpanel screenshot

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Hotjar provides website heatmaps and behavior analytics tools that reveal how visitors interact with websites. The platform combines visual feedback through heatmaps and session recordings with direct user input via surveys and feedback collection, allowing businesses to identify conversion blockers and optimize user experience. Hotjar integrates with popular tools like Google Analytics and Zapier to deliver comprehensive insights about website performance.

Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns. 
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes.

Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

A/B Testing

Access Controls/Permissions

Activity Tracking

Anonymous Feedback

Autoresponders

Behavior Analytics

Behavior Tracking

Behavioral Analytics

Campaign Analytics

Campaign Segmentation

Canned Responses

Charting

Chat/Messaging

Click Tracking

Commenting/Notes

Configurable Alerts

Contact Database

Conversion Rate Optimization

Customer Activity Tracking

Customer History

Customer Profiles

Customizable Branding

Customizable Fields

Customizable Forms

Customizable Questions

Customizable Templates

Dashboard Creation

Data Analysis Tools

Dynamic Content

Element Analytics

Email Alerts

Event Logs

Feedback Management

For Sales Teams/Organizations

For Websites

Form Analytics

Heatmaps

Hover Maps

Image Overlay

Interaction Tracking

Issue Tracking

Keyword Tracking

Lead Capture

Lead Generation

Live Chat

Mobile Friendly Test

Monitoring

Multi-Campaign

Multi-Channel Distribution

Multi-Language

Multiple Question Types

Multiple User Accounts

Offline Form

Proactive Chat

Real-Time Analytics

Real-time Consumer-facing Chat

Real-Time Data

Real-Time Monitoring

Real-Time Notifications

Real-Time Reporting

Reporting & Statistics

Screen Activity Recording

Scroll Maps

Search/Filter

Session Recording

Statistical Analysis

Survey Builder

Survey/Poll Management

Surveys & Feedback

Territorial Mapping

Third-Party Integrations

Time on Site Tracking

Transcripts/Chat History

Transfers/Routing

Trend Analysis

Lucky Orange

"Easy to use app"

Lucky orange is phenomenal at showing live guest engagement. This has additionaly assisted me with developing and contact a greater crowd and monitor my progress.

Merchandiser and Creative

It can help you make better UX decisions on your website. The customer service is great.

Easy to use, visual, no code needed. It's the perfect tool to understand better the user behavior and to improve our e-commerce results.

Luckyorange is shockingly good value for money, with great features that exceed the competition, I honestly don't know how they do it.

Advertising Strategist

I am so happy with lucky orange. I have learned a lot and have been able to give my clients a lot of information that I didn't expect to see otherwise.

Senior Marketing Specialist

It has been quite good and was a good transition away from another provider we used to have that didn't really give us the information we needed.

We have used it briefly to see how it might help us with content strategy and correcting some website navigation issues, however, the marketing potential with this tool is pretty great.

Integration with Google Analytics 4 is seamless, providing a robust way to feed detailed analytics directly for comprehensive data analysis.

Study Coordinator

I had the experience with website monitoring using Lucky Orange and didn't use any other features. I really appreciated the user-friendly interface and customer support (chat).

Marketing Executive

Absolutely flawless at the current price point. Lucky Orange offers just about everything you'd expect from more expensive competitors.

director

I love the ease of use and overall accurate analytics.

I have loved this software and am considering adding it to all of our organization's websites for the upcoming year.

Marketing Director

I thought I had a store with fantastic user experience based on my previous shopify stores, but turns out what I learned so far doesn't apply to all stores.

Account Executive

Sometimes there is misattribution and gives you wrong data. The data can also not provide really valuable insight, for example they customer is just moving quickly through the site.

Mixpanel vs Lucky Orange Comparison (2026)

Mixpanel

Lucky Orange

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives