Gladly vs tawk.to

Zendesk Suite

LiveAgent

LiveChat

Tidio

Gorgias

Kustomer

Compare Gladly and tawk.to based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

The conversational AI platform for ecommerce that drives sales and resolves support inquiries through hyper-personalized, instant customer interactions.

Kustomer is the omnichannel customer management platform focused on delivering standout experiences - not resolving tickets.

Zendesk's fully customizable help desk solution makes things easy on your customers, sets your teams up for success, and keeps your business in sync. Reach customers on any channel and equip your agents with a full history of all interactions, including those tracked from various app integrations.

Gladly is the only CX AI that delivers cost savings AND customer devotion—built to engage, not deflect. Learn more at gladly.ai

Activity Tracking

AI Copilot

AI/Machine Learning

Alerts/Escalation

Automated Responses

Automated Routing

Automatic Call Distribution

Autoresponders

Batch Communications

Blended Call Center

Call Center Management

Call Conferencing

Call Logging

Call Monitoring

Call Recording

Call Routing

Call Scripting

Campaign Management

Canned Responses

Case Management

Chat/Messaging

Chatbot

Computer Telephony Integration

Content Management

Customer Communication

Customer Complaint Tracking

Customer Database

Customer Support

Customizable Branding

Dashboard

Document Storage

Email Management

Feedback Management

File Sharing

Forms Management

Help Desk Management

Inbound Call Center

Inbox Management

Interaction Tracking

Interactive Content

Issue Management

Issue Tracking

Knowledge Base Management

Knowledge Management

Live Chat

Macros/Templated Responses

Manual Dialer

Mobile Access

Multi-Channel Communication

Multi-Channel Data Collection

Multi-Channel Management

Natural Language Processing

Negative Feedback Management

On-Demand Communications

Online Voice Transmission

Outbound Call Center

Performance Metrics

Personalization

Predictive Analytics

Predictive Dialer

Proactive Chat

Progressive Dialer

Quality Assurance

Queue Management

Real-Time Chat

Real-time Consumer-facing Chat

Reporting/Analytics

Routing

Self Service Portal

Sentiment Analysis

Service Level Agreement (SLA) Management

SMS Messaging

Social Media Integration

Social Media Monitoring

Support Ticket Management

Survey/Poll Management

Surveys & Feedback

Template Management

Text Analysis

Third-Party Integrations

Transcripts/Chat History

Transfers/Routing

Voice Mail

Workflow Management

Gladly

Web-based

Vice President, Customer Support

We were starting from nothing and Gladly's unified suite of products and seamless integrations proved to be the solution that best fit our needs.

Customer Care Coordinator

The ability to have the customer as the focus and centralized around them is fantastic, it is the best system for customer support that I have used in 20 years.

Customer Service Representative 

Love how easy it is to help the customer in all forms of communication, everything being in one 🏼 place is beyond helpful. Not having to click through tabs is a life saver.

Affiliate Administrator

I loved the ability to communicate with our customers with ease. It also easy to organize your inbox which is convenient.

Customer Service Representative

Gladly is easy to use and makes everything easy to use! my overall experience is excellent and very satisfied.

Personal Trainer

The ability to see all customer interactions with those also on Gladly. The ability to add notes and tasks related to each customer helps keep things organized and the customer served.

Customer Service Associate

I love this software because of the many used and quality interactions.

Customer Service Team Lead

So easy to use to communicate with customers. They love the integration with shopify and how easy it is for us to locate orders.

Customer Service Agent

It is super user friendly, no need of anything like downloads, I may work anywhere and everywhere with Gladly.

Customer Relations Manager

The pricing works for our small team, it was easy to launch, support is responsive and helpful.

customer service

I dislike when you are trying to merge a call you have to press the hang-up button then it gives you the option to merge.

Director of Operations and CX

Gladly offers a true 360 degree view of our customers in a UI that is as easy as using a smartphone to text with.

It is the best tool for customer service that I've used in my life, and I've been working since 2014 on customer service.

CX/Soc Team Lead

Very easy to navigate topics, from email to phone, and has not crashed on us like prior software.

Team Lead

Reporting, it's hard to generate the per-hour reporting and small screen for writing an email.

Looking at a white screen all day is hard on the eyes.

Customer Service Rep

I like how they have added the features to cancel and refund within the website instead of access the student's accounts on a different website.

CX Advisor

It takes a while to adjust to the layout and design, and you have to be cautious to not have multiple tabs of it open or it will effect your analytics.

Gladly screenshot: Gladly's software in action

Gladly screenshot: Customer being informed of a flight status change with Gladly

Gladly screenshot: Customer conversation with Gladly AI

Gladly screenshot: Gladly's call summary in action

Large Enterprises

Mid Size Business

Small Business

LiveChat is a scalable customer engagement platform that leverages AI to help growing businesses streamline communication and drive growth. It helps businesses connect with visitors in real-time, streamline support workflows, and drive higher conversion rates through personalized, smart engagement.

Tidio is a customer service suite with help desk, live chat, chatbot, and AI agent options. Lyro, it's conversional AI chatbot, is capable of resolving up to 64% of incoming issues. Sign up for a free 7-day trial.

LiveAgent is a web-based help desk solution with AI features, managing support tickets from channels like email, VoIP, live chat, and social media. 

Start with a 30-day free trial, no credit card or contracts needed.

tawk.to is a cloud-based live chat & messaging solution designed to help businesses of all sizes connect with customers via a mobile application or website. The platform allows users to view chat history, as well as performance analytics, & monitor customer communication via customizable pages.

Activity Dashboard

Geotargeting

Offline Form

Real-Time Analytics

Real-Time Monitoring

Real-Time Notifications

Screen Sharing

tawk.to

Android

Windows

iPad

iPhone

Freelancer

The best thing about it is that it's free, and for a free chat, its a great experience - you're not going to find a better option.

Manager

The product is amazing and is even more so for its price tag - it’s offered free and the features are power packed to help me manage the stream of queries from my customers.

Co-founder & CAO

Take was helpful to me, considering the fact that it was available for free, since I was trying out lots of options then. I was happy with them as long as I used it.

Corporate Financial Controller

I do not have special concerns about the software even with the pricing. But one problem there was simply I can not decide whether it is the problem of G Suite or Tawk.to.

Founder

Overall I've had a good experience with Tawk, it's easy to add to your website and practically works with most of the themes out there plus it has all the facilities like other paid tools.

Head Product

Its interface is also very intuitive. Its other features like visitors tracking on our website is also really awesome.

Business Development manager

Not only great for talking with customers but a great visual tool.

Sales and Marketing

The best feature of Tawk.to is that the basic chat system (which is actually quite advanced for what it is) is forever free.

All in all, a very useful tool I can very highly recommend.

IT Manager

The notifications are inconsistent, and if you aren't monitoring it 24/7 you will miss people talking to you.

Marketing and Communications Officer

The chat notifications are A bit irritating. It would notify our boss if we didn't attend to chats.

Owner

The best free chat option to integrate with your website.

Director Of Operations And Business Development 

With the free plan, it includes three agents for a customer service team which is great considering Tidio's offer.

SAP Consultant

It is a software that allows any business owner to have a live chat on their business website - it's spectacular. It is easy, immediate, very user friendly.

Co owner

A Free version with no boundaries. A choose of canned responses and a great customer support.

Free to use and implement. Easy to integrate with WordPress.

President

Tawk accomplished the goal of adding chat support to my website without costing me any money to deploy it.

Occasionally when my computer updates I need to check the notification settings on the browser, as sometimes alerts are blocked upon my computer's restart.

Gladly vs tawk.to Comparison (2026)

Gladly

tawk.to

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives