Race Entry - 2026 Pricing, Features, Reviews & Alternatives

Race Entry offers all the tools you need for a successful race and run club: membership, registration, booth sales, sponsorship management, volunteer management, email marketing, merchandising, online race results, race maps, growth tools, and more.

Race Entry’s software is free to race directors and club organizers. The company charges 4.97% + $1.25 fee per signup, which includes credit card processing and merchant fees. Most pass the fee to participants, though it is possible to cover these fees yourself instead.

Offer a simple signup process to your athletes. Race Entry’s two-page registration and club signup makes it easy. These pages are also fully customizable to match your branding and to include questions unique to your race.

Track the effectiveness of your marketing campaigns with Race Entry’s growth tools. Use small discounts to get participants to share your registration page with their friends on Facebook. It’s easy to create buzz and generate more participants. Encourage referrals with rebates for each new athlete your participants get to sign up.

Send automated, customizable emails encouraging people to finish their registration with a link so all they have to do is review their information and finish payment. Easily track your campaign effectiveness with custom promo codes. Build a loyalty program to encourage athletes to make your race a tradition.

Send emails to your participants and prospective participants. Race Entry’s email tool offers fully customizable emails and the ability to schedule sends. Automatically include your logo, your sponsor logos, and links to your social media accounts.

Fundraise more effectively with dedicated pages that track progress and let participants make fundraising teams. You can also include a donation opportunity on your registration page.

Sell booths, sponsorships, and more online, too. Manage your full sponsor sales cycle from initial outreach to automated renewals. Track payments from sponsors in Race Entry’s software, and display sponsors with links to their offers from your marketing page. Automatically show sponsor logos in your email footers.

Track merchandise inventory and sales in Race Entry’s software. Add merchandise sales to your registration page or use a separate page just for merchandise. You can even use Race Entry’s integrated app to sell it at packet pick-up or the finish line.

Benefit from real-time, detailed reports on revenue and participants. Track expenses alongside all of your revenue for forecasting and more insights.

Boost your effectiveness with multi-user permissions and access. Ensure everything gets done on time with built-in project management software – assign tasks and track deadlines.

Coordinate with volunteers on Race Entry’s platform – post tasks, view sign-ups, and track attendance and hours.

Spend less time on customer service by allowing self-edits, deferrals, and transfers. Let participants fully manage their registration details themselves. Set deadlines for self-edits so there aren’t changes after you place your shirt orders. You can also set fees for deferrals and transfers.

Make race day memorable with race maps and a dynamic results page. Create a race map with all of the details: aid station and portapotty locations, elevation, and more. Use these maps in your marketing and for participants to prepare. Display results with Race Entry’s timing integrations. Race Entry’s individualized results pages also display photos and a finish line video with each participant. Photos and video automatically sort and display by bib number.

You’ll also receive support from a dedicated account manager. Ask them questions and get help using Race Entry’s software.