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Account Based Marketing Software

Last updated: April 2026

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85 software options

Personyze logo

Deliver AI-driven recommendations & website personalization

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Personyze offers a complete website personalization solution with behavioral targeting, email personalization, recommendations engine, and marketing automation functionality. This one toolset includes everything you need to provide relevant and engaging experiences at every digital touch-point.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Recotap logo

AI-enabled account-based marketing platform

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Recotap is an artificial intelligence (AI)-enabled account-based marketing platform designed to help businesses target, engage with and convert accounts using personalized messages, audience intelligence, and visitor tracking, among other capabilities. Teams can gain insights into contacts' behavior and interest patterns, and predict possibilities for marketing qualified accounts (​MQAs​).

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Propensity logo

Account based marketing automation for SMBs

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Propensity is an account-based marketing platform built for small B2B growth teams that uses intent data to automate account-based marketing campaigns and hand off high quality leads to sales. Features include building niche audiences, launching ABM campaigns from playbooks, and automating qualified leads into CRMs daily.

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LeadAngel logo

Manage Leads in Real Time

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LeadAngel provides cloud-based solutions for automated lead routing, distribution, and follow-up. Our technology allows companies to create real-time marketing campaigns that allow them to attract and engage customers through targeted messaging.

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Salespanel  logo

Identify, track, and qualify leads.

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Salespanel serves as a comprehensive B2B lead generation, analytics, and customer journey tracking tool. Integrate first-party data seamlessly into your CRM to unveil qualified leads.

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Paperflite logo

Marketing content management platform for sales

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Paperflite is a marketing content management platform that enables sales teams to discover, distribute, share and track content with buyers. Paperflite is designed to help marketing and sales teams curate, organize and distribute content with content tracking, sharing, intelligence, and more. From tracking PDF's to videos, Paperflite gives real-time engagement analytics on how the content is being used, accessed, viewed and shared by end-users.

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ZoomInfo Chat logo

Perfectly balances highly-targeted, human-first experiences.

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Powered by ZoomInfo’s B2B data, ZoomInfo Chat perfectly balances human-first, highly-targeted experiences for your most important visitors. ZoomInfo Chat has the ability to create highly scalable personalized AI-driven nurture experiences via chatbot for everyone else.

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BAZO logo

Marketing Automation, Lead Management, Sales Forecasting

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BAZO will show you which companies visit your website and suggest the ones you should contact. The app will collect contact details and the full history of your new lead's visit. The LinkedIn plug-in will allow you to build relationships with potential customers.

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CUFinder logo

Data enrichment and lead generation tool

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CUFinder provides accurate company and contacts data with various filters.

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Gather logo

Cloud-based data capture platform for small to large firms

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Gather is a cloud-based application designed to help small to large businesses manage data capture processes across sales, marketing & customer engagement channels. The platform allows users to scan information from business cards using OCR, capture data offline & directly sync with business CRMs.

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Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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Happierleads logo

Identify all of your B2B website visitors that work remotely

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Reach out to companies showing high buying intent, but not converting. We are the only solution that accurately track website visitors when they work from home or while using personal devices. The system allows users to identify anonymous visitors, segment traffic, and connect with decision makers.

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LeadBoxer logo

B2B Online lead generation without forms

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LeadBoxer is a sales lead generation and lead scoring platform for B2B sales teams of any size

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Magileads logo

Business starts her

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Magileads is an automated sales prospecting & lead generation tool, designed to help sales teams protect & retain leads & transform new prospects into customers. Features include automated emails, reports and analytics, points scoring, prospect targeting, behavioral statistics & CRM integration.

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Factors.ai logo

B2B Account Intelligence & Analytics Platform

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Factors.ai is built for sales & marketing teams at high-growth B2Bs and helps them with building pipeline by surfacing hidden intent signals across website, CRM, LinkedIn, & G2.

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Lead Liaison logo

Marketing Automation platform

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Lead Liaison Marketing Automation is a cloud-based marketing automation and lead generation, nuturing & qualification application for SMBs

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Relayto logo

Bringing your documents to life.

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Check out how RELAYTO can make your documents come to life, relayto.com/showcase and book a meeting with us: https://rla.to/meet-with-relayto

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LeadGnome logo

A web service that mines email replies to campaigns

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LeadGnome is a Web-based software that mines email replies to generate new leads and adds them to the campaigns

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Sopro logo

B2B Lead Generation - Flood Your Inbox With Qualified Leads

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Sopro’s ABM service targets high-value accounts with precision. Expert teams build hyper-focused lists, craft multi-channel outreach, manage compliance and buyer signals, then send qualified leads straight to your CRM.

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Salesflare logo

Intelligent CRM for small and medium-sized B2B businesses

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Salesflare is an intelligent CRM for small and medium sized B2B businesses doing account based marketing and sales. Unlike other CRMs, it's specifically built for this. It fully automates your account information and timelines and nudges you to follow up, so tracking accounts is easier than ever.

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Luna logo

AI-powered Email Personalization & Lead Generation Tool

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Luna is an AI assistant that suggests high-quality B2B leads and sends personalized cold emails that get replies

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Lead411 logo

Lead411 is the Only Unlimited B2B Lead Generation Platform!

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Lead411 helps power account-based marketing by giving your team accurate, intent-driven contact data and advanced targeting filters. Quickly identify key decision-makers, engage with precision, and align your outreach with buying signals for better results.

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UserGems logo

Automate job tracking to close 3x more deals this quarter.

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Find leads that are 3x more likely to buy

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Close logo

The conversation-first CRM for small, scaling sales teams

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Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

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