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Guusto vs Cooleaf by ITA Group Comparison (2026)

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Good recommendations?

Guusto

Cooleaf by ITA Group

Overview

Inspire great employee performance!

Cooleaf is an employee experience platform that helps organizations to foster a culture of engagement, recognition, and growth. It offers a suite of tools and features to create a personalized, seamless, and enjoyable employee experience.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

4.8

/user

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

No pricing info

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.9

3.8K

3.6K

211

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

4.9

124

112

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

Pros

“Guusto is a leadibg recognition and rewards platform that helps organizations build great workplace cultures by making it easy to celebrate wins, reward great work, and recognize contributions in meaningful ways.”

Olusola O.

Crop Adjuster

“I receive a notification via my work email, access the link to the external site which prompts me to log in using my work email, and then reach the home page where I can see the dashboard showing who has sent me gifts, along with the menu pane that provides options like sending out gifts.”

Reem A.

Client Relations Specialist

“While sending rewards is quick and easy, there are fewer options for tailoring the experience - such as branded templates or more personalized messaging - especially for companies looking to align recognition with their internal culture or visual identity.”

Stanis M.

MIS

Pros

“Being able to send out gifts for anniversaries, birthdays, or any celebrations was rewarding.”

Monica R.

Human Resources Manager

“Lastly, I really like the webinars and educational/learning content Cooleaf provides, alonside goal tracking and personal development milestones.”

Stephen W.

Manager

“The wellness programs that promote physical and mental well being are obvious standout points, but I also appreciate the content dispersed related to health and wellness.”

Stephen W.

Manager

Cons

“My con is i got alot of emails in my account which is kinda annoying. And i had got visa giftcard and didn't get barcode to scan when I go to store i had to purchase stuff online.”

Jamie W.

Home health aid

“I dislike that Guusto rewards can sometimes have limited redemption options and occasional delays in receiving gift cards after completing hard work and achievements.”

SUNDEEP S.

Pharmacy asssiatnt

“There really isn't much to dislike about the platform. If I had to pick something, I would say that the mobile web interface can occasionally feel just a tiny bit slow to load when you are trying to quickly redeem a card on the go, but it's a minor issue.”

Bikram Y.

Concessions lead

Cons

“Potential for over- reliance”

Princess E.

customer operations adviser

“I made sure I checked off in the Remember Me area, it still does not work. And also for Employee Recognition I found it difficult to look to see who recognized me.”

Michelle F.

Cash Application Specialist

“sometimes i get confused when recognizing people what to put where, not sure what the difference is between tags and labels”

Gerrit B.

Sr UI Engineer