Mailjet vs Omnisend

Mailchimp

Brevo

Constant Contact

SendGrid

Klaviyo

Drip

Compare Mailjet and Omnisend based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

Gmail

Gmail is a free, advertising-supported email service offered as part of Google Workspace (formerly G Suite), with 15GB of storage, color-coded inbox filters, and 'unsend' button

Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers  design, deliver, and automate  email newsletter while developers power transactional email via robust API platform. 

A/B Testing

Access Controls/Permissions

Activity Tracking

Alerts/Notifications

Archiving & Retention

Audience Targeting

Autoresponders

Campaign Analytics

Campaign Management

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Click Tracking

Collaboration Tools

Contact Database

Contact Management

Customer Journey Mapping

Customer Segmentation

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Templates

Data Import/Export

Data Recovery

Domain Check

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Sequences

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

Form Builder

GDPR Compliance

Generative AI

Geolocation

HTML Editor

Inbox Management

Landing Pages/Web Forms

Lead Capture

List Management

Marketing Automation

Message Personalization

Mobile Optimization

Monitoring

Multi-Language

Multiple User Accounts

Newsletter Management

Personalization

Preview Functionality

Process/Workflow Automation

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Notifications

Real-Time Reporting

Real-Time Updates

Reporting/Analytics

Reporting & Statistics

Response Management

Routing

Scheduling

Segmentation

Simple Mail Transfer Protocol (SMTP)

Social Media Integration

Spam Blocker

Subscriber Management

Syntax Check

Team Management

Template Management

Third-Party Integrations

Unsubscribe Database

Visual Analytics

Website Publishing Options

Workflow Management

WYSIWYG Editor

Most reviewers indicate Mailjet offers strong value for money, especially for startups and small businesses, and they appreciate the generous free plan. Some reviewers report Mailjet becomes expensive for advanced features, and mention recurring payment frustrations.

Value for money

Reviews for Mailjet come from a wide variety of industries, including Information Technology and Services (15% of reviewers), Marketing and Advertising (12%), and Computer Software (9%). The most frequent use case for Mailjet cited by reviewers is email marketing (76% of reviewers).

Open Source

Mailjet

Web-based

Starter

Essential

Premium

Custom

Human Resources Generalist

I send monthly marketing emails for our engineering company, and Mialjet provides me with everything I need to make them great.

I spend a few days trying Mailgun and and other email services but they didn't work, the onboarding was difficult and they mostly lack documentation.

Direct Marketing Coordinator

The slight difference in goals would be the only thing in my mind, I make emails for an attraction and not a sales business.

Manager

The platform feels user-friendly with a drag-and-drop editor that makes it easy to build branded emails quickly.

Designer

One of the interesting features of this system is that you can send transactions and emails on the same platform.

At this stage, I haven’t used it long enough to fully test deliverability, reporting, or automations.

Owner

The template customization options could be a bit more more flexible.

Marketing Team Lead

Mailjet is an ideal tool for creating and sending emails marketing campaigns and newsletters.

I like using Mailjet, but I don't like that some emails are tagged as spam, so I have to check the spam.

Email Marketing Speciliast

From email creation, testing, sending and statistics.

Product Manager

We do not store any contacts and we only use this service for transactional emails.

AI is also kinda useless I used very good prompts to generate a template but it wasn't good at all.

Blocking an account without notifying the account holder beforehand is an irresponsible practice. If there was a legitimate concern, we should have been informed and given an opportunity to address it rather than being abruptly cut off.

Web Developer

Free plan of mailjet is limited in terms of number of mail sending per month

The free tier Mailjet offers comes with 200 emails/day, 6000 emails/month. When you upgrade to the essential package, you get up to 50k emails and features like segmentation and email verification for $35/month (10% discount annually.)

marketing coordinator

I like how you can see a lot of stats based on email.

Good deliverability (emails less likely to land in spam).

We chose Mailjet because it had packages based on the amount of messages sent.

Customer Success

I appreciate their marketing insights, and I love the bots vs human metrics!

would have kept using if customer support helped. But they lost me too much money from not being helpful

It offers drag and drop features, by which it is easier to user to design and sending mail

Digital Marketer

It comes with helpful email marketing and automation features.

Email Marketing Specialist

ease to use - the layouts are good, and very ease to use - but having some basic template would be great

They suspended our account without notice because they suspect spam is being sent.

It's been pretty user-friendly, and the team seems happy to help their users succeed.

On-Premise and Cloud Infrastructure Manager

the solution seems a bit technical on the API part

I'm still learning how to get the most out of the design module.

The API is okay, they have a good deliverability and it's important for an emailing company.

Senior Marketing Manager

Email delivery is practically guaranteed, and you can track each individual message's progress, receipt, and opening.

The multi-editing options are a joke, and there is no way you can send emails to some contacts in a list instead of all.

Yoga teacher, Healer, Homeopath

We signed up for an account in order to send out emails.

Sales Development Representative

It also provides email templates that can be customized to suit your branding and messaging needs.

sales

Digital Marketing Manager

Simple email builder and reliable delivery rates.

Free tier doesn't give you enough features to  try to determine if this is the right email marketing service for you.

Digital Strategist

Solid email marketing tool with good automation.

It said the account had been closed for undisclosed reasons. How strange!

I always come away both happy and boosted in info.

Founder

It was really simple to set up and import our databse

CRM & digital campaign manager

Also saved section are more in control.- Quickly update linked section to apply in all concerned mails.

Sending history management is bit complex to solve issues.   as It's not easily identifiable for concerned campaigns

The campaign editing options are extremely limited even in a paid version.

Also, even to remove a contact from a list, you need to upload a freaking CSV file!

Email Sending

Campaign Emails

Email Spam

Customer Support

Transactional Emails

Account Management

Design and Layout

Pricing

Setup

Unpredictable account suspensions

80% of reviewers feel negative about Mailjet’s account management practices. Users report sudden account suspensions or blocks without prior notice or clear justification, sometimes affecting paid accounts or critical business operations. Reviewers say that resolving these issues is difficult, with slow reinstatement and limited communication from support. Some users indicate that repeated or arbitrary suspensions have led to loss of trust and business disruption. Many feel that the lack of transparency and proactive notification makes account management unreliable.

Laggy interface and slow loading

68% of reviewers feel negative about Mailjet’s performance and speed. Users report that the web interface can be slow to load, with delays navigating between pages and performing tasks. Reviewers mention that the system can be click-heavy, requiring repeated actions before responses occur. Some users say the automation tools lag behind competitors and that slow server response times impact their workflow. Many feel that these performance issues make managing large lists or campaigns time-consuming and frustrating.

Strict spam controls and blockages

67% of reviewers feel negative about Mailjet’s handling of email spam and blocked messages. Users report that emails are sometimes tagged as spam or blocked without clear explanations, making it difficult to identify and resolve issues. Reviewers say the process for unblocking addresses is manual and slow, and they find it challenging to understand why certain emails are restricted. Some users mention that legitimate emails occasionally end up in spam folders, and they feel the strict controls can disrupt their campaigns or communications unexpectedly.

Slow and unhelpful support

Co-Owner

The service is the worst ever, I've never seen a reply on my ticket coming and it has been a week since I've made it.

56% of reviewers feel negative about Mailjet’s customer support. Users report slow response times, lack of phone or chat options, and reliance on ticketing systems that often result in delayed or unhelpful answers. Reviewers indicate that support interactions can be repetitive, impersonal, and sometimes fail to resolve issues. Some users feel frustrated by the lack of proactive communication, especially during account or technical problems. Many say that inconsistent or unsatisfactory support experiences have impacted their ability to resolve urgent matters efficiently.

Flexible newsletter creation

87% of reviewers feel positive about Mailjet’s newsletter features. Reviewers indicate that the drag-and-drop editor and template tools make it easy to design professional-looking newsletters, even for those with little technical experience. Users say scheduling and managing campaigns is straightforward, and they value the ability to save drafts and revisit previous newsletters. Some users report that the platform is suitable for both regular and ad hoc communications, and they appreciate the statistical insights provided after sending. Many feel Mailjet simplifies the process of reaching their audience with engaging content.

Quick and simple setup

83% of reviewers feel positive about Mailjet’s setup process. Reviewers say initial configuration is straightforward, with clear instructions and a logical workflow that makes getting started easy. Users appreciate that the platform can be set up quickly for multiple projects and that features like SPF/DKIM are simple to implement. Some users report that importing data and integrating with other tools is hassle-free, and they value the minimal effort required to get the system running. Many feel the setup process is accessible for both technical and non-technical users.

Intuitive user experience

84% of reviewers feel positive about Mailjet’s ease of use. Reviewers appreciate that the platform is straightforward, user-friendly, and quick to learn, even for beginners. They say navigation is simple, administration is easy, and the interface is intuitive, making it accessible for both individuals and teams. Users indicate that the software requires minimal effort to operate and that onboarding new users is uncomplicated. Some reviewers feel the overall workflow is logical and efficient, allowing them to focus on their tasks without being hindered by complex processes or confusing menus.

Affordable and scalable plans

Fullstack Web Developer

Mailjet offer various plans based on the size of your projects (there is even a fully functional free one for very small projects).

87% of reviewers feel positive about Mailjet’s pricing. Users appreciate the availability of a generous free tier and the competitive rates for paid plans, which they say are suitable for startups, small businesses, and larger organizations. Reviewers mention the flexibility to scale plans as their needs grow, and value the clear, honest pricing structure. Some users feel Mailjet offers better value compared to competitors, especially for those with large subscriber lists or low-frequency sending needs. Many indicate that the cost-effectiveness allows them to manage budgets efficiently while accessing essential features.

Reliable email delivery tools

84% of reviewers feel positive about Mailjet’s email sending capabilities. Users report that email delivery is dependable, with features like detailed tracking, scheduling, and statistics on opens and clicks. Reviewers appreciate the ability to manage transactional and marketing emails from one platform, and value the REST API and SMTP integration options. Some users say the system is easy to configure for websites and third-party applications, and they find the monitoring tools helpful for ensuring messages reach recipients. Many feel the platform supports both small and large-scale campaigns effectively.

Mailjet vs Omnisend Comparison (2026)

Mailjet

Omnisend

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives