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Omnisend
Marketing automation for smart ecommerce marketers
Omnisend Pricing, Features, Reviews and Alternatives
Omnisend FAQs
Omnisend has the following pricing plans:
Starting from: $16.00/month
Pricing model: Free, Subscription
These products have better value for money
Q. Who are the typical users of Omnisend?
Omnisend has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business
Q. What languages does Omnisend support?
Omnisend supports the following languages:
English
Q. Does Omnisend offer an API?
No, Omnisend does not have an API available.
Q. What other apps does Omnisend integrate with?
Omnisend integrates with the following applications:
Wix, OpenCart, 99minds, Swell, Pabbly Connect, PageFly, Shopify Plus, Make, Adobe Commerce, Formidable Forms, WooCommerce, Smile.io, Loox, UpViral, AfterShip, REVIEWS.io, Lootly, Re:amaze, PrestaShop, Zapier, Recharge, SyncSpider, Involve.me, Tidio, Glew, GrowthHero, Nosto, ConvertFlow, Poptin, Easyship, MESA, Rush, Fyrebox, Quizell, 29 Next, Supermetrics, OptiMonk, CartHook, Appy Pie, WordPress, Opinew, Gravity Forms, Shoplazza, Postscript, ShipStation, Trackingmore, VideoPeel, Klaviyo, EComposer, Getsitecontrol, LoyaltyLion, Typeform, Stamped.io, Personizely, POWR, Growave, TikTok, Meta for Business, Fomo, Justuno, Gorgias, Yotpo, ShippingChimp, Wisepops, Okendo, Stripo.email, Mailchimp, Gatsby, ViralSweep, Fera, Volusion, UpPromote: Affiliate Marketing, Digioh, Alloy, Intercom, BigCommerce, Elink.io, Shopify
Q. What level of support does Omnisend offer?
Omnisend offers the following support options:
Knowledge Base, Email/Help Desk, Chat, 24/7 (Live rep), FAQs/Forum
Omnisend product overview
What is Omnisend?
Trusted by 125k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey—reaching the right audience, with the right message at the right time. Capture and grow subscriber lists with landing pages & popups. Engage customers with ready-made email templates & newsletters. Boost conversions with pre-built automations like welcome, abandoned cart workflows, yearly birthday emails, and more. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more.
Key benefits of using Omnisend
Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce:
Create beautiful and professional email campaigns and newsletters in minutes with:
Grow your Email and SMS subscriber lists by collecting email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, a built-in Email List Cleaning tool to optimize your audience.
Improve your targeting with robust segmentation and boost your conversions with well-targeted, personalized messages across email, SMS, push and use the audience sync for Facebook & Google retargeting ads.
Create segments for:
Analyze your campaigns and your customers with real-time reporting:
We’ll be here every step of the way to help support you, no matter what plan you’re on. All customers have access to:
Typical customers
Platforms supported
Support options
Training options
Not sure about Omnisend? Compare it with a popular alternative
Starting from
16
Per month
Usage Based
Starting from
14.99
/user
Per month
Omnisend pricing information
Value for money
4.5
/5
733
Starting from
16
Per month
Usage Based
Pricing options
Value for money contenders
Omnisend features
Functionality
4.5
/5
733
Total features
107
18 categories
Most valued features by users
Functionality contenders
Omnisend users reviews
Overall Rating
4.7
/5
733
Positive reviews
97
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend8.82/10
547
167
17
2
0
David C.
Head of Marketing
Overall rating contenders
Akande D.
Marketing Communications Specialist
Consumer Goods, 1,001-5,000 employees
Review source
Transcript
Akande: My name is Akande, I'm a digital marketing specialist. And I rate Omnisend four to five. For more reviews like this, click the link below. So the other products that we considered, before going to Omnisend, were MailChimp and ActiveCampaign. And the reason that we switched from those products, even though they are good products, to Omnisend, is Omnisend had a very specific focus on Shopify and integrating with abandoned cart and also offering SMS messaging. Those are the primary reasons we made that move. Omnisend is really great for a lot of reasons. But I think one of the things that stands out is how it's able to natively integrate with platforms, like Shopify, and with WooCommerce, Magento, as well as have these automations for abandoned carts, for birthday reminders, and also have landing pages and pop-up forms that you can integrate into the website. It works really well with e-commerce, very seamless. And I think for what other offerings are in the market, it's priced very affordably and competitively. So when I think about all those things, from the functionality that it offers, to what you can actually do with it and how much it's going to cost a business, having an e-commerce platform or having a store, an online store, it makes the most sense. Onboarding and integrating Omnisend was really easy, didn't take very much time at all. I think we reached out to support maybe one time for a pretty advanced feature, just to confirm the process. But the help documentation, the workflow, everything makes total sense. It's really easy to pick up and start using right away. If you're thinking about using Omnisend, just keep in mind that it is Omnisend, it's an omni-channel platform. That means you could leverage email, SMS, messenger platforms. It's really great for an all around solution. The way I would describe it, it's communicating to your customer in every possible way. With that in mind though, it can't get more complex as you start building on it. And if you're looking for just a plug and play email solution, Omnisend might not be the best for you. But if you want to leverage and grow your e-commerce store and drive more revenue, it is absolutely a must-have for your business.
Fraser N.
Founder
Marketing and Advertising, 1-10 employees
Review source
Transcript
Fraser N.: Hi, I'm Fraser. I'm the founder of a marketing consultancy, and I'd like to give Omnisend four out of five. I considered a number of other options when using Omnisend. We actually switched from using MailChimp, but we also considered many others, particularly ones that are particularly built for e-commerce. The reasons we chose Omnisend were that it was compatible with Shopify, the platform that the main website was being built on, and it had particularly good e-commerce capability. That was the main factor. I've found Omnisend easy to integrate and onboard into the business. It works well with Shopify, which the website was built in, and that's most important of all. And it has got good e-commerce functionality built in, such as the ability to send abandoned cart emails and flows and welcome series and all that good stuff that you're looking for in a good e-commerce email system. Omnisend is a very good option if you're looking for e-commerce focused email software. Certainly worth the look. It does the basics very well. It's not quite as advanced as some of the others out there. But if you want something to get started quickly and easily with your e-commerce store, then it's a great option.
Cristian F.
Retail, 1-10 employees
Used daily for less than 6 months
Review source
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I have used Onmisend for a too small amount of time, unfortunately. From my short experience with it, it's a very complete software and now that I review it, I realize that I should probably give it a second chance in another project. The only reason that I didn't get to use it more is because my team was already used to MailChimp and we didn't have too much time to switch tools. But I have a new project in the next 2 months, that will start from 0, and will be giving the software a try for sure. They have SMS campaigns, which is why I was drawn to it in the first place.
Nothing to dislike, to be honest. It seems like a very complete set of software, priced decently and all.
Verified reviewer
Food & Beverages, 1-10 employees
Used daily for 2+ years
Review source
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My overall experiance is very good. I would recomende the product to other people or should i say i already did. We are currently running 4 websites on it and we will be doing more. So in my book they have a loyal customer. And yes we have tried others.
Price for performance doesn't come close to anyone. I think it is right there with Klaviyo but it is a lot cheaper. So that would be the part. Also i ti quite simple to use and to set up. The support is also very responsive but somethimes they don't have all ther right answers. But nevertheles they are there to help.
My least favorite feature is that i can't search by phone number in the contacts but you have to create a segment. I think the search needs a little work.
Julie K.
Wholesale, 1-10 employees
Used weekly for less than 6 months
Review source
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It's okay so far.
I like the design of the email templates.
The ease of creating and sharing link for landing pages could be more user friendly. There is currently no way to create a link for landing pages.
Heather S.
Retail, self-employed
Used weekly for 2+ years
Review source
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Omnisend has been great! I have friends trying to get me to switch to their provider all the time but they haven't used Omnisend and I'm hesitant to move anywhere when it's so easy to use and the customer service is so great. If it's not broken, don't fix it - right?!
The process of moving my emails over in the beginning was seamless. I love the copy feature so I'm not making a new email each week. I can just replace the content with relevant content to my new email campaign. Customer service is always very helpful and available through chat instead of waiting for an email that might not even answer the question I have (that's why I switched from my old provider).
The only issue I ever had was trying to type inside the content box, but they have since fixed that so it's no longer an issue.
Hilik H.
Marketing and Advertising, 1-10 employees
Used daily for 1-2 years
Review source
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Excellent.
The customer support is excellent. The product itself is user-friendly and easy to use.The automation and segmentation options are advanced and provide great solutions for effective marketing.
Compared to other software, I'm all satisfied and have no issues.
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