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Zapier vs Workato Comparison (2026)

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Good recommendations?

Zapier

Workato

Overview

Zapier unlocks the power of automation for SMBs by connecting all the software your team relies on—without writing any code. With 6,000+ supported web apps, Zapier integrates with more tools than anyone, making all your systems more efficient.

Workato connects your cloud apps and automate your business. Easily enable powerful automation of business workflows and tasks across apps - no IT needed.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

29.99

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

No pricing info

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.7

2.2K

744

Value for money

Ease of use

Features

Customer support

83%

would recommend this app

4.6

Value for money

Ease of use

Features

Customer support

86%

would recommend this app

Pros

“With thousands of supported apps and conditional logic via Filters and Paths, we've connected tools across a logistics platform's stack without waiting on custom engineering for every new connection.”

Muhammad A.

Technical Project Manager

“For the dealership it connects leads and paperwork triggers into my CRM and notification tools without me having to manually enter anything, which keeps things moving even when I’m not sitting at a desk.”

Daniel S.

Manager

“I needed to make a change in the plan structure of our account, which relied on shared automations. Once we switched all those shared automations were turned off, providing me with no indication prior to the switch or on the day of the switch.”

Larry K.

IT Manager

Pros

“I use it regularly for automating processes and managing data between different tools, and it has made some of my day-to-day tasks much easier.”

Manuel V.

Coordinator

“Creating a basic recipe in Workato is quite easy due to not having the need to write code as it is a no code/low code platform which is great for non-technical users.”

Saleem B.

Training and Development Manager

“With Workato, we can automate repetitive tasks in our marketing campaigns, which allows us to save valuable time and resources.”

Karen M.

Senior Director of Marketing

Cons

“The pricing model based on the volume of executed tasks becomes extremely expensive for continuous industrial usage. If a sensor sends data in a continuous loop, the monthly plan can be consumed in just a few days”

Brad D.

Maintenance Manager - Amsoil Inc

“Complex multi-step Zaps with heavy conditional branching can get difficult to manage and troubleshoot once they grow past a certain size, and the visual builder starts to feel cluttered rather than clarifying.”

Muhammad A.

Technical Project Manager

“Occasionally, our cost will spike when running large volumes of data; however, every time I submit a ticket to their support team, they close it without ever fixing the Ruby code issues I have.”

Donnie M.

Chief Revenue Officer

Cons

“The pricing model can get expensive as your usage scales, and the learning curve can be steep for more advanced features or less technical users.”

Olarinde T.

Designer

“There are cases where commands are misunderstood by the Recipe Copilot and this results to several unexpected automation steps.”

Jaime A.

Director Comercial

“Unfortunately I Can't cache large datasets and it's expensive for a small company”

Kaltoum A.

Assistante