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Braze vs Customerscore.io Comparison (2026)
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Good recommendations?
Braze
4.7
(168)5
122
4
42
3
3
2
1
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Customerscore.io
4.8
(17)5
13
4
4
3
0
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Braze is a cloud-based customer engagement platform for B2C brands to orchestrate cross-channel messaging, activate first-party data.
Customerscore.io is a cloud-based AI customer success platform for B2B SaaS teams that delivers daily churn risk and expansion scores.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
No videos yet
Pricing
User reviews
4.7
168
5
4
3
2
1
122
42
3
1
0
- Value for money
- Ease of use
- Features
- Customer support
91%
would recommend this app4.8
17
5
4
3
2
1
13
4
0
0
0
- Value for money
- Ease of use
- Features
- Customer support
100%
would recommend this appPros
“It enables us to optimize customer journeys, run reliable A/B tests, and closely track engagement and revenue impact. While there are occasional challenges with usability and the overhead of maintaining clean templates, the platform’s flexibility and performance outweigh these downsides.”
KL
Katelyn L.
CRM Lead
“The combination of real‑time / event‑driven capabilities + strong segmentation + cross‑channel messaging — when set up well, you can treat customers very contextually: responding to actions, in the right channel, with relevant content.”
CN
Courtney N.
Customer Service Representative
“I like Braze´s great potential to integrate multiple data sources to leverage the power of our data streams and data models, which allows to convert them into meaninful smart marketing campaigns, to deliver the right message/nbo/nba at the right time or event, and with a meaninful feedback cycle to craft better customers journeys across all our business units.”
CS
Carlo S.
Head of Digital Transformation
Pros
Not enoughreviews yet
Cons
“The current integration with our own digital ID is still subpar, this makes it difficult to track which customer profile braze is using on our campaigns, as one customer can have multiple profiles, the support from braze engineers on this regard could be better.”
CS
Carlo S.
Head of Digital Transformation
“Large data ingestion of our flat audience files can be slow at times and create a bottleneck and wait times.”
AT
Alex T.
Senior Analyst, Email and Mobile Marketing
“For example, after launching a canvas, it is hard to update a few things: conversion events, action paths, experiment paths, etc.”
SK
Sara K.
Marketing Operations Manager
Cons
Not enoughreviews yet
- Vendor responds to reviews
- Last review7 months ago
- Vendor responds to reviews
- Last reviewa year ago
Key features
- Total features180
- 2-Way Messaging
- A/B Testing
- AI
- AI Copilot
- AI Copy Generation
- AI SMS
- AI Text Generation
- AI Text Summarization
- AI Writing Assistant
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Alerts
- Account Based Marketing
- Account Management
- Account level Analytics
- Account-Level Analytics
- Action Management
- Activity Dashboard
- Activity Tracking
- Ad Optimization
- Adaptive Content
- Adaptive Learning
- Advanced Data Filtering
- Advertising Management
- Alerts
- Alerts/Notifications
- Analytics
- App Notifications
- Applicant Tracking
- Application Attribution
- Application Management
- Approval Process Control
- Artificial Intelligence
- Assessment Management
- Audience Insights
- Audience Segmentation
- Audience Targeting
- Authentication
- Automated Alerts
- Automated Alerts and Tasks
- Automated Email Responses
- Automated Onboarding Workflows
- Automated Replies
- Automated Responses
- Automated Scheduling
- Automated Team Introductions
- Automated insights
- Automatic Replies
- Automatic URL Shortening
- Automation
- Autonomous Task Execution
- Autoresponders
- Background Checks
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- Behavioral Triggering
- Benefits Dashboard
- Brand Guidelines
- Branded Templates
- Breadth of Partner Applications
- Build
- Building and Personalizing Emails
- Bulk SMS
- Bulk WhatsApp Messaging
- CRM
- CRM & CDP Integration
- Calendar Management
- Calendaring
- Campaign Analysis
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Cancellation Management
- Candidate Management
- Chat/Messaging
- Chatbot
- Churn Management
- Churn Risk
- Cohort Analysis
- Collaboration Tools
- Communication Management
- Community Management
- Compensation Management
- Competency Management
- Competitor Monitoring
- Compliance Management
- Compliance Training
- Configurable Workflow
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Ideas
- Content Management
- Content Marketing
- Contextual Targeting
- Conversational Campaign Setup
- Conversational Messaging
- Conversational RCS
- Conversion Rate Optimization
- Conversion Tracking
- Coupons
- Coupons and Promotions
- Cross System integrations
- Cross-Channel Orchestration
- Cross-system Integration
- Custom Triggers
- Customer Communication
- Customer Data Management
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Management
- Customer Profiles
- Customer Segmentation
- Customer Segments
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Customize
- Dashboard
- Dashboards
- Data Import & Export Tools
- Data Import/Export
- Data Quality Management
- Data Security
- Data Storage Management
- Data Visualization
- Decision Making
- Discount Management
- Document Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Dynamic Content Optimization
- Dynamic Segmentation
- Electronic Forms
- Electronic Signature
- Email Campaign Management
- Email Campaigns
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Employee Database
- Employee Handbook
- Employee Management
- Employee Referral Management
- Encryption
- End-to-End Campaign Execution
- Engagement Tracking
- Evaluation Management
- Event & Data Ingestion
- Event Triggered Actions
- Experience Management
- Feedback Management
- File Management
- For Marketing and Advertising
- Forms Library
- Funnel Analysis
- Funnels
- Generative AI
- Geofencing
- Geotargeting
- Goal Management
- Goal-Based Campaign Planning
- Grammar Check
- HR Management
- HTML
- Health Score
- Help Desk Management
- Initiative Management
- Integrations
- Integrations - Mobile Marketing
- Interaction Tracking
- Interactive Messages
- Interactive Reports
- Internationalization
- Interview Scheduling
- Issues
- Job Application Management
- Job Description Management
- Job Management
- Journey Mapping
- Journey Optimization
- Journey Reporting
- Keyword Tracking
- Knowledge Base Management
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring and Grading
- Lifecycle Management
- Link Shortening
- List Management
- Live Chat
- Location-Based Marketing
- Loyalty Program
- MMS
- MMS Marketing
- Machine Learning
- Manage Email Deliverability
- Marketing Automation
- Marketing Calendar
- Marketing Lead Database
- Marketing Management
- Mass Texting
- Message Personalization
- Messaging
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimized
- Mobile Responsive
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multi-Product Analytics
- Multi-step Planning
- Multivariate Testing
- NPS of Customers
- Natural Language Interaction
- Natural Language Processing
- Notification Editor
- Notification Scheduling
- Notifications
- Offer Letter Approvals
- Offer Letter Templates
- Omnichannel Outreach
- Onboarding
- Onboarding Process Reporting
- Open Rate Tracking
- Optimization
- Orientation Workflow Management
- Payroll Management
- Performance & Reliability
- Performance Management
- Performance Metrics
- Performance and Reliability
- Personalization
- Personalized Content Creation
- Personalized Discounts
- Pipeline Management
- Playbooks
- Polls/Voting
- Predictive Analytics
- Predictive Audience Segmentation
- Proactive Assistance
- Product Data Management
- Product Engagement
- Quality Assurance
- Real-Time Data
- Real-Time Notifications
- Real-time Alerts
- Recruitment Management
- Referral Management
- Referral Tracking
- Reminders
- Renewal Management
- Reporting & Dashboards
- Reporting & Statistics
- Reporting/Analytics
- Retention
- Retention Tracking
- Revenue Impact
- Revenue Management
- Review Monitoring
- Role-Based Permissions
- Scalability
- Segmentation
- Self Service Portal
- Sentiment
- Sentiment Analysis
- Session Recording
- Social Media Integration
- Support Ticket Management
- Survey/Poll Management
- Surveys
- Surveys & Feedback
- Task Management
- Third-Party Integration
- Third-Party Integrations
- Time-to-Productivity Reporting
- Training Management
- Upsell Opportunities
- Usage Tracking/Analytics
- User Management
- User Onboarding
- User level Analytics
- User, Role, and Access Management
- User-Level Analytics
- Total features180
- 2-Way Messaging
- A/B Testing
- AI
- AI Copilot
- AI Copy Generation
- AI SMS
- AI Text Generation
- AI Text Summarization
- AI Writing Assistant
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Alerts
- Account Based Marketing
- Account Management
- Account level Analytics
- Account-Level Analytics
- Action Management
- Activity Dashboard
- Activity Tracking
- Ad Optimization
- Adaptive Content
- Adaptive Learning
- Advanced Data Filtering
- Advertising Management
- Alerts
- Alerts/Notifications
- Analytics
- App Notifications
- Applicant Tracking
- Application Attribution
- Application Management
- Approval Process Control
- Artificial Intelligence
- Assessment Management
- Audience Insights
- Audience Segmentation
- Audience Targeting
- Authentication
- Automated Alerts
- Automated Alerts and Tasks
- Automated Email Responses
- Automated Onboarding Workflows
- Automated Replies
- Automated Responses
- Automated Scheduling
- Automated Team Introductions
- Automated insights
- Automatic Replies
- Automatic URL Shortening
- Automation
- Autonomous Task Execution
- Autoresponders
- Background Checks
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- Behavioral Triggering
- Benefits Dashboard
- Brand Guidelines
- Branded Templates
- Breadth of Partner Applications
- Build
- Building and Personalizing Emails
- Bulk SMS
- Bulk WhatsApp Messaging
- CRM
- CRM & CDP Integration
- Calendar Management
- Calendaring
- Campaign Analysis
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Cancellation Management
- Candidate Management
- Chat/Messaging
- Chatbot
- Churn Management
- Churn Risk
- Cohort Analysis
- Collaboration Tools
- Communication Management
- Community Management
- Compensation Management
- Competency Management
- Competitor Monitoring
- Compliance Management
- Compliance Training
- Configurable Workflow
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Ideas
- Content Management
- Content Marketing
- Contextual Targeting
- Conversational Campaign Setup
- Conversational Messaging
- Conversational RCS
- Conversion Rate Optimization
- Conversion Tracking
- Coupons
- Coupons and Promotions
- Cross System integrations
- Cross-Channel Orchestration
- Cross-system Integration
- Custom Triggers
- Customer Communication
- Customer Data Management
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Management
- Customer Profiles
- Customer Segmentation
- Customer Segments
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Customize
- Dashboard
- Dashboards
- Data Import & Export Tools
- Data Import/Export
- Data Quality Management
- Data Security
- Data Storage Management
- Data Visualization
- Decision Making
- Discount Management
- Document Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Dynamic Content Optimization
- Dynamic Segmentation
- Electronic Forms
- Electronic Signature
- Email Campaign Management
- Email Campaigns
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Employee Database
- Employee Handbook
- Employee Management
- Employee Referral Management
- Encryption
- End-to-End Campaign Execution
- Engagement Tracking
- Evaluation Management
- Event & Data Ingestion
- Event Triggered Actions
- Experience Management
- Feedback Management
- File Management
- For Marketing and Advertising
- Forms Library
- Funnel Analysis
- Funnels
- Generative AI
- Geofencing
- Geotargeting
- Goal Management
- Goal-Based Campaign Planning
- Grammar Check
- HR Management
- HTML
- Health Score
- Help Desk Management
- Initiative Management
- Integrations
- Integrations - Mobile Marketing
- Interaction Tracking
- Interactive Messages
- Interactive Reports
- Internationalization
- Interview Scheduling
- Issues
- Job Application Management
- Job Description Management
- Job Management
- Journey Mapping
- Journey Optimization
- Journey Reporting
- Keyword Tracking
- Knowledge Base Management
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring and Grading
- Lifecycle Management
- Link Shortening
- List Management
- Live Chat
- Location-Based Marketing
- Loyalty Program
- MMS
- MMS Marketing
- Machine Learning
- Manage Email Deliverability
- Marketing Automation
- Marketing Calendar
- Marketing Lead Database
- Marketing Management
- Mass Texting
- Message Personalization
- Messaging
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimized
- Mobile Responsive
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multi-Product Analytics
- Multi-step Planning
- Multivariate Testing
- NPS of Customers
- Natural Language Interaction
- Natural Language Processing
- Notification Editor
- Notification Scheduling
- Notifications
- Offer Letter Approvals
- Offer Letter Templates
- Omnichannel Outreach
- Onboarding
- Onboarding Process Reporting
- Open Rate Tracking
- Optimization
- Orientation Workflow Management
- Payroll Management
- Performance & Reliability
- Performance Management
- Performance Metrics
- Performance and Reliability
- Personalization
- Personalized Content Creation
- Personalized Discounts
- Pipeline Management
- Playbooks
- Polls/Voting
- Predictive Analytics
- Predictive Audience Segmentation
- Proactive Assistance
- Product Data Management
- Product Engagement
- Quality Assurance
- Real-Time Data
- Real-Time Notifications
- Real-time Alerts
- Recruitment Management
- Referral Management
- Referral Tracking
- Reminders
- Renewal Management
- Reporting & Dashboards
- Reporting & Statistics
- Reporting/Analytics
- Retention
- Retention Tracking
- Revenue Impact
- Revenue Management
- Review Monitoring
- Role-Based Permissions
- Scalability
- Segmentation
- Self Service Portal
- Sentiment
- Sentiment Analysis
- Session Recording
- Social Media Integration
- Support Ticket Management
- Survey/Poll Management
- Surveys
- Surveys & Feedback
- Task Management
- Third-Party Integration
- Third-Party Integrations
- Time-to-Productivity Reporting
- Training Management
- Upsell Opportunities
- Usage Tracking/Analytics
- User Management
- User Onboarding
- User level Analytics
- User, Role, and Access Management
- User-Level Analytics
Integrations
- Total integrations27
- Adobe Campaign
- Amazon Redshift
- AppsFlyer
- BigQuery
- Chargebee
- ClickHouse
- Customer.io
- Databricks
- Delphi AI
- Domo
- Drupal
- Facebook Business Suite
- Fin
- Google Ads
- Google Cloud Storage
- Hightouch
- HubSpot Sales Hub
- Intelex Document Control Software
- Iterate
- Lob
- Lokalise
- Looker
- Mention Me
- Mixpanel
- Movable Ink
- PAR Punchh
- Simon AI
- Snowflake
- Tableau
- Tally
- Talon.One
- Unanet ERP GovCon
- Total integrations6
- Adobe Campaign
- Amazon Redshift
- AppsFlyer
- BigQuery
- Chargebee
- ClickHouse
- Customer.io
- Databricks
- Delphi AI
- Domo
- Drupal
- Facebook Business Suite
- Fin
- Google Ads
- Google Cloud Storage
- Hightouch
- HubSpot Sales Hub
- Intelex Document Control Software
- Iterate
- Lob
- Lokalise
- Looker
- Mention Me
- Mixpanel
- Movable Ink
- PAR Punchh
- Simon AI
- Snowflake
- Tableau
- Tally
- Talon.One
- Unanet ERP GovCon
