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Braze Logo

Customer engagement platform

Last updated: December 2024

Braze - 2024 Pricing, Features, Reviews, & Alternatives

Table of Contents

What is Braze?

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

Starting from

ic-pricetag

No pricing info

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Braze's key features

Most critical features, based on insights from Braze users:

Reporting/Analytics
Mobile Optimization
A/B Testing
Template Management
Email Marketing
Segmentation

Features

4.6

/5

102

Ease of use

4.6

/5

102

All Braze features

List Management
Marketing Automation
Sales Analytics
Event Triggered Actions
Multi-Campaign
Customer Journey Mapping
Email Campaign Management
Multivariate Testing
Campaign Management
Campaign Planning
Drip Campaigns
Dynamic Content
Multi-Channel Marketing
Push Notifications
Customizable CTAs
ROI Tracking
Web Notifications
WYSIWYG Editor
Landing Pages/Web Forms
Preview Functionality
Multi-Channel Communication
Real-Time Analytics
Real-Time Data
HTML Editor
GDPR Compliance
Email Sequences
Email Management
Customizable Templates
Customizable Reports
Customer Segmentation
Contextual Targeting
Contact Management
Channel Management
Campaign Scheduling
Campaign Analytics
App Notifications
AI Content Creation

Braze awards

Braze alternatives

Braze logo
4.7
(102)

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No pricing info

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Free version
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Features
Value for Money
Customer Support
Constant Contact logo
4.4
(2.8K)
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12

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EmailOctopus logo
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Jobin.cloud logo
4.7
(165)
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Starting from

8.99

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Braze pricing

Pricing options
Free plan
Subscription
Free trial
Pricing range

Value for money

4.4

/5

102

Starting from

ic-pricetag

No pricing info

Braze support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
Knowledge Base

Training options

Documentation
In Person
Live Online
Webinars
Videos

Braze reviews

Overall rating

4.7

/5

102

Positive reviews

97

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.8/10
Rating distribution

5

4

3

2

1

75

24

2

1

0

Pros
I love how it enhances seamless engagement and interaction with our clients from anywhere anytime. It is possible to capture and retain new customers and has a very dedicated customer support team.
What i like best about Braze is how customer support of Braze responds to our issues when you we contact them. Also, it is cost friendly making it affordable to all sizes of companies.
The capabilities of Braze are brilliant. It is an effective email marketing service.
Cons
The Android SDK sometimes crashes, and they don't give priority to client problems, there was a time out production product start crashing a lot because of Braze problems.
If you are using Google Workspace the Custom SAML integration is horrible. Usually the setup with other companies takes a few hours, one week if there are issues.
Horrible Custom SAML SSO integration for Google Workspace companies.

Braze FAQs

Q. What type of pricing plans does Braze offer?

Braze has the following pricing plans:
Free Trial: Available | (No Credit Card required)

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Q. Who are the typical users of Braze?

Braze has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Q. What languages does Braze support?

Braze supports the following languages:
English, French, Japanese, Korean, Portuguese, Spanish


Q. Does Braze offer an API?

No, Braze does not have an API available.


Q. What level of support does Braze offer?

Braze offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base

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