AppsFlyer vs Singular Comparison

Overview

AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign...

Singular is a marketing intelligence and analytics solution designed to convert raw data into actionable insights. Businesses...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.1

(17)

5

4

3

2

1

3

12

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.0

(1)

5

4

3

2

1

0

1

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

Very good, wish they had better customer service.
Data visualization is certainly a plus in AppsFlyer. Once you're able to understand the difference across all the reports is easy to rapidly mine insights about traffic quality, deployment issues.
Pretty easy to use on daily basis, this app provides almost an unique capability to track your campaigns and converts for downloads.

Pros

Cons

Can't see actual revenues, only cohort revenues which is very confusing when looking for long term daily revenues. Can't download organic traffic reports at all which is a big flaw.
A bit expensive; however you can cut costs using it only when launching different campaigns or at regular intervals.

Cons

  • Vendor responds to reviews
  • Last review3 months ago
  • Vendor responds to reviews
  • Last reviewN/A

Key features

  • Total features24
  • A/B Testing
  • API
  • Activity Dashboard
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Advertising Management
  • Alerts / Escalation
  • Automatic Notifications
  • Business Intelligence
  • Campaign Analysis
  • Campaign Segmentation
  • Change Management
  • Channel Management
  • Compliance Management
  • Conversion Tracking
  • Customer Experience Management
  • Customer Profiling
  • Customer Segmentation
  • Customizable Reporting
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Email Marketing Management
  • Fraud Detection
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Performance Management
  • Performance Metrics
  • Predictive Analytics
  • ROI Analytics
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Notifications
  • Revenue Management
  • Risk Assessment
  • Secure Data Storage
  • Social Media Integration
  • Social Media Metrics
  • Total features23
  • A/B Testing
  • API
  • Activity Dashboard
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Advertising Management
  • Alerts / Escalation
  • Automatic Notifications
  • Business Intelligence
  • Campaign Analysis
  • Campaign Segmentation
  • Change Management
  • Channel Management
  • Compliance Management
  • Conversion Tracking
  • Customer Experience Management
  • Customer Profiling
  • Customer Segmentation
  • Customizable Reporting
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Email Marketing Management
  • Fraud Detection
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Performance Management
  • Performance Metrics
  • Predictive Analytics
  • ROI Analytics
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Notifications
  • Revenue Management
  • Risk Assessment
  • Secure Data Storage
  • Social Media Integration
  • Social Media Metrics

Integrations

  • Total integrations19
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations6
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

AppsFlyer vs. Singular

See how AppsFlyer and Singular stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.