Marketing Attribution Software

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34 apps

LeadsRx   

61
Multichannel marketing attribution for B2B & B2C
LeadsRx provides online & offline marketing attribution in B2B and B2C enterprises that tracks campaign performance across all marketing touchpoints. Read more about LeadsRx
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Multichannel marketing attribution for B2B & B2C
LeadsRx provides online & offline marketing attribution in B2B and B2C enterprises that tracks campaign performance across all marketing touchpoints. Read more about LeadsRx
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Funnel   

10
Advertising Analytics Platform for Online Marketers
Funnel takes messy, siloed data from 500+ platforms and automatically make it Business-Ready. Fully harmonized, always accessible, and can be sent to any destination. Read more about Funnel
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Advertising Analytics Platform for Online Marketers
Funnel takes messy, siloed data from 500+ platforms and automatically make it Business-Ready. Fully harmonized, always accessible, and can be sent to any destination. Read more about Funnel
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Measured   

5
Media incrementality testing & attribution software
Profitably scale your marketing by up to 100%! We provide media incrementality testing w/ cross-channel, marketing attribution view on your media. Turn on 100+ audience level experiments across Google, Facebook & 70+ media platforms. Integrated w/ all major publishers, deploy in less than 24 hours. Read more about Measured
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Media incrementality testing & attribution software
Profitably scale your marketing by up to 100%! We provide media incrementality testing w/ cross-channel, marketing attribution view on your media. Turn on 100+ audience level experiments across Google, Facebook & 70+ media platforms. Integrated w/ all major publishers, deploy in less than 24 hours. Read more about Measured
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Oribi   

15
Say Goodbye To Old Marketing Analytics!
Data is not the goal, more conversions is! With Oribi, you know what visitors are doing on your site and easily optimize their journeys. An extremely easy interface, a smart algorithm, and the right set of features make Oribi your tool to monitor, analyze, optimize, and share your marketing efforts. Read more about Oribi
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Say Goodbye To Old Marketing Analytics!
Data is not the goal, more conversions is! With Oribi, you know what visitors are doing on your site and easily optimize their journeys. An extremely easy interface, a smart algorithm, and the right set of features make Oribi your tool to monitor, analyze, optimize, and share your marketing efforts. Read more about Oribi
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TapClicks   

92
Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises. Read more about TapClicks
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Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises. Read more about TapClicks
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Hive9   

3
Marketing resource management and optimization solution
Hive9 is a marketing resource management solution, which helps businesses plan marketing campaigns and optimize their budget to improve return on investment (ROI). The platform comes with a centralized database, which enables managers to store sales and marketing data for future reference. Read more about Hive9
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Marketing resource management and optimization solution
Hive9 is a marketing resource management solution, which helps businesses plan marketing campaigns and optimize their budget to improve return on investment (ROI). The platform comes with a centralized database, which enables managers to store sales and marketing data for future reference. Read more about Hive9
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Attribution   

10
Multi-touch attribution for B2B and B2C marketers
Allocated percentages to your conversions from your ad spend in one dashboard. Read more about Attribution
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Multi-touch attribution for B2B and B2C marketers
Allocated percentages to your conversions from your ad spend in one dashboard. Read more about Attribution
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Looker   

130
Analytics Evolved
Looker, a data platform, makes it simple for anyone to find, navigate and understand their data. Looker platform has an analytics interface for exploring data, a reusable development paradigm for curating data experiences, and an extensible API set so the data can exist in other systems. Read more about Looker Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.
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Analytics Evolved
Looker, a data platform, makes it simple for anyone to find, navigate and understand their data. Looker platform has an analytics interface for exploring data, a reusable development paradigm for curating data experiences, and an extensible API set so the data can exist in other systems. Read more about Looker Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.
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Funnelll   

2
Marketing campaign optimization
Funnelll is a web-based marketing solution designed to help marketers track customer activity on business websites and run advertising campaigns to drive lead conversions. It provides heatmaps, and lets users view client session recordings in order to analyze and optimize the customer experience. Read more about Funnelll
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Marketing campaign optimization
Funnelll is a web-based marketing solution designed to help marketers track customer activity on business websites and run advertising campaigns to drive lead conversions. It provides heatmaps, and lets users view client session recordings in order to analyze and optimize the customer experience. Read more about Funnelll
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Odyssey Attribution   

2
Marketing attribution & spend recommendation for advertisers
Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards. Read more about Odyssey Attribution
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Marketing attribution & spend recommendation for advertisers
Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards. Read more about Odyssey Attribution
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ActiveDEMAND   

67
An integrated marketing solution for marketers & agencies
ActiveDEMAND tracks your prospect’s full cross-channel marketing attribution across display, social, paid search, phone calls, email and more. Read more about ActiveDEMAND
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An integrated marketing solution for marketers & agencies
ActiveDEMAND tracks your prospect’s full cross-channel marketing attribution across display, social, paid search, phone calls, email and more. Read more about ActiveDEMAND
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Veritone Attribute   

0
Media attribution for radio & TV broadcasters
Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more… Read more about Veritone Attribute
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Media attribution for radio & TV broadcasters
Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more… Read more about Veritone Attribute
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twik   

2
Real-time business intelligence and website optimization
twik is an automated website optimization tool that utilizes AI and machine learning to help businesses create an engaging visitor experience by monitoring and updating content in real-time. Features include popups, bots, conversion tracking, currency converters, call-to-action widgets, and more. Read more about twik
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Real-time business intelligence and website optimization
twik is an automated website optimization tool that utilizes AI and machine learning to help businesses create an engaging visitor experience by monitoring and updating content in real-time. Features include popups, bots, conversion tracking, currency converters, call-to-action widgets, and more. Read more about twik
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Dreamdata.io   

10
Multi-touch, account-based attribution and revenue analytics
Dreamdata.io is a marketing attribution and revenue analytics tool for multi-tech stack businesses that provides actionable analysis and insights on metrics including benchmark growth, revenue predictions, content ROI, loan-to-value of ads, ABM, pipeline velocity, lifetime value of ads, and more. Read more about Dreamdata.io
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Multi-touch, account-based attribution and revenue analytics
Dreamdata.io is a marketing attribution and revenue analytics tool for multi-tech stack businesses that provides actionable analysis and insights on metrics including benchmark growth, revenue predictions, content ROI, loan-to-value of ads, ABM, pipeline velocity, lifetime value of ads, and more. Read more about Dreamdata.io
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CallTrackingMetrics   

26
The Only All-in-One Call Tracking & Contact Center Solution
CallTrackingMetrics is marketing attribution, conversation intelligence, and contact center solution. Capture the full customer journey across teams. Track all of your conversations across calls, texts, form fills, and chats in one platform. Read more about CallTrackingMetrics
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The Only All-in-One Call Tracking & Contact Center Solution
CallTrackingMetrics is marketing attribution, conversation intelligence, and contact center solution. Capture the full customer journey across teams. Track all of your conversations across calls, texts, form fills, and chats in one platform. Read more about CallTrackingMetrics
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Adobe Analytics  

143
Marketing attribution software
Adobe Analytics is a marketing attribution software which enables businesses of all sizes to measure & understand the impact of their customer interactions using a range of tools including web analytics, marketing analytics, attribution, predictive analytics, multi-channel data collection, and more… Read more about Adobe Analytics
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Marketing attribution software
Adobe Analytics is a marketing attribution software which enables businesses of all sizes to measure & understand the impact of their customer interactions using a range of tools including web analytics, marketing analytics, attribution, predictive analytics, multi-channel data collection, and more… Read more about Adobe Analytics
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PixelMe  

19
All-in-one link management platform
Brand, Track & Share your own branded short URLs through one powerful platform. Read more about PixelMe
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All-in-one link management platform
Brand, Track & Share your own branded short URLs through one powerful platform. Read more about PixelMe
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TrackMaven  

23
Content Marketing, Marketing Analytics, Marketing Attribution
TrackMavens marketing analytics platform helps you prove ROI and improve results. Read more about TrackMaven
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Content Marketing, Marketing Analytics, Marketing Attribution
TrackMavens marketing analytics platform helps you prove ROI and improve results. Read more about TrackMaven
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Cake  

16
Performance Marketing Software
Measure true customer acquisition costs across channels against customer lifetime value, enhance campaign performance and media mix. Read more about Cake
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Performance Marketing Software
Measure true customer acquisition costs across channels against customer lifetime value, enhance campaign performance and media mix. Read more about Cake
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Bizible  

11
B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
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B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
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Improvado  

15
Marketing data aggregation tool
Improvado is a marketing data aggregation tool which allows users to connect a range of marketing platforms and business intelligence tools without developers. Read more about Improvado
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Marketing data aggregation tool
Improvado is a marketing data aggregation tool which allows users to connect a range of marketing platforms and business intelligence tools without developers. Read more about Improvado
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AppsFlyer  

16
Mobile attribution and marketing analytics for app marketers
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking. Read more about AppsFlyer
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Mobile attribution and marketing analytics for app marketers
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking. Read more about AppsFlyer
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Adjust  

15
Business intelligence solution for mobile app marketers
Adjust is a cloud-based business intelligence solution which helps marketing agencies & mobile app marketers track engagement across digital channels & discover the sources of online traffic. Adjust provides insight into the entire app download journey, including user engagement, behavior, & more. Read more about Adjust
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Business intelligence solution for mobile app marketers
Adjust is a cloud-based business intelligence solution which helps marketing agencies & mobile app marketers track engagement across digital channels & discover the sources of online traffic. Adjust provides insight into the entire app download journey, including user engagement, behavior, & more. Read more about Adjust
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Voluum  

14
Affiliate, Marketing Attribution
Cloud-based solution for businesses that helps manage affiliate campaigns via traffic distribution, anti-fraud kit, and more. Read more about Voluum
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Affiliate, Marketing Attribution
Cloud-based solution for businesses that helps manage affiliate campaigns via traffic distribution, anti-fraud kit, and more. Read more about Voluum
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DemandJump  

6
Consumer Insights - Cross-Channel Analytics - Attribution
Channel Optimization - Consumer Research - Content Marketing Insights - Analytics. Read more about DemandJump
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Consumer Insights - Cross-Channel Analytics - Attribution
Channel Optimization - Consumer Research - Content Marketing Insights - Analytics. Read more about DemandJump
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Marketing Attribution Software Buyers Guide

Marketing Attribution Software Comparison

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