Brevo vs Klaviyo

Mailchimp

HubSpot Marketing Hub

Constant Contact

Omnisend

SendGrid

Drip

Compare Brevo and Klaviyo based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

SendGrid is a solution that provides a cloud-based email infrastructure to help relieve businesses of the cost and complexity of maintaining custom email systems. It provides email delivery, scalability and real-time analytics along with APIs. The platform also offers SMTP service, email validation, deliverability insights, and dynamic templates, while supporting multiple programming languages including Node.js, Python, and Java.

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

A/B Testing

Activity Dashboard

Alerts/Notifications

Archiving & Retention

Autoresponders

Availability Management

Calendar Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Channel Management

Click Tracking

Collaboration Tools

Confirmations/Reminders

Contact Database

Contact Management

Content Management

Customer Journey Mapping

Customer Segmentation

Customer Surveys

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Customization

Data Import/Export

Data Recovery

Data Security

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

For Startups

Form Builder

GDPR Compliance

HTML Editor

Image Library

Interaction Tracking

Landing Pages/Web Forms

Lead Capture

Lead Engagement

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

List Management

Live Chat

Marketing Automation

Meeting Management

Message Personalization

Mobile Access

Mobile Optimization

Multi-Campaign

Multi-Channel Communication

Multi-Channel Marketing

Online Booking

Performance Metrics

Personalization

Pipeline Management

Preview Functionality

Queue Management

Real-Time Analytics

Real-Time Data

Reminders

Reporting & Statistics

Reporting/Analytics

Response Management

ROI Tracking

Routing

Sales Pipeline Management

Sales Reports

Scheduling

Segmentation

Shared Inboxes

Signature Management

Simple Mail Transfer Protocol (SMTP)

SMS Marketing

SMS Messaging

Social Marketing

Social Media Integration

Spam Blocker

Subscription Management

Tagging

Task Management

Template Management

Brevo

Android

Web-based

Windows

iPhone

Director

We use for email marketing and its been great for that. Creating campaigns is straight forward with a great tool for designing a campaign within the software.

President

Customer service was superb. They were awesome and I found the editor of the email easier to use than the competitor.

The product has some really good features at a great price. We use chat functionality on our website and it is super easy to design campaigns on the platform.

Proprietor

Also I was extremely impressed with Sendinblue technical support when I had an issue due to an error of my own making - they were responsive, helpful  and courteous.

HOD ITinfra

Very good once it is setup. The highlight of the entire experience is the excellent back end support , who is very understanding and fast in their responses.

Sales and Marketing Executive

A great combination of responsive and helpful customer support, easy to use and rich in tools schemata with a great value for money.

Managing Director

The Layout and features are the best, very user friendly and one of the best services in Email marketing category.

IT Coordinator

Transactional emails are amazingly easy to set up, once you know what you're doing. The UI/UX in clean and "friendly," and the customer support reps are knowledgeable and helpful.

Insurance Agent

Costumer service is outstanding. The platform in general is very intuitive and user friendly.

Sales Associate

Fortunately, I was able to get some helpful suggestions from "Sendinblue" to put things into action. Also, I was grateful that this site allows you to send 300 emails for free.

Marketing Head

I personally liked it very much as it’s very user friendly and lots of customisable templates are there. Most importantly it provides comprehensive analytics of campaign.

Owner

Great UI with very easy to implement APIs and packed full of features. I've been using SendInBlue for a good few years now and would strongly recommend to anyone needing an email sending service.

Software Developer

Additionally, sendinblue does a horrible job documenting and announcing their own vetting process. I once purchased SIB Credit and had no feedback as to why it wasn't credited to my account.

Easy to use interface, making setup a doddle. Simple to consume and operate API with robust guides and docs and brilliant automation and reporting capabilities.

VP of BI

Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal.

We'd gone to some trouble to transition our mailing list, learn the new interface, and get it linked to our website for subscriptions. We now feel that we were misled or tricked.

Business Owner 

I love the ability to create my newsletter my way and the price is great.

Until now i didn't see a single email go to a spam folder. I tested it even on a @live.com email which is very strict about spam.

Brevo screenshot: Brevo campaign creation

Brevo screenshot: Brevo performance overview

Brevo screenshot: Brevo sales pipeline

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Omnisend is an email marketing software designed specifically for ecommerce businesses. It combines email, SMS, and web push notifications in a single platform with pre-built automations for cart abandonment, welcome series, and post-purchase campaigns. The platform features advanced segmentation capabilities that update in real time based on customer behavior and integrates with multiple eCommerce tools.

Meet Drip: the world’s first direct-to-people platform that enables community-driven brands to take direct control of each stage of their customer’s journey. From collecting a new visitor’s email to rewarding repeat buyers, Drip helps brand-focused marketers automate their growth stress-free.

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

2-Way Messaging

Audience Targeting

Automated Responses

Behavior Tracking

Behavioral Analytics

Conversion Tracking

Customer Database

Customer Profiles

Data Integration

Generative AI

Lead Generation

Marketing Calendar

Mass Texting

Mobile Coupons

Monitoring

Multiple Data Sources

Multivariate Testing

Predictive Modeling

Real-Time Monitoring

Real-Time Reporting

Sales Analytics

Scheduled Messaging

Shortcodes

Third-Party Integrations

Web Forms

Website Visitor Tracking

WYSIWYG Editor

Klaviyo

Program Faciliator

The analytics are great, too. I also love that they automatically place subscribers in sub categories like potential sales or engaged subscribers.

Director of Ecommerce

We felt confident in their ability to successfully transition ESP platforms. The product itself is quite good and does everything you would expect it to.

Marketing Director

Klaviyo makes it super easy to segment customers based on any number of attributes. This has been such a great feature that I can really get granular about my audience.

Manager

The other huge plus is their amazing customer service. They are on their toes waiting to help you.

Overall we like Klaviyo. We've had a good experience with them and the customer service is always helpful.

M satisfied because the revenue generated with email marketing via klaviyo is really good and I definitely recommend it for every e-commerce store.

There's very little I dislike about this software. My only complaint is small - when creating a new sequence, you can't change the "trigger" that initiates the flow.

I like Klaviyo's flows the best. It's easy to learn how to trigger action-based flows from activities on your e-commerce site.

Growth marketer

Klaviyo offers the best email marketing analytics I have seen so far. The feature online best is the live analytics.

Brevo vs Klaviyo Comparison (2026)

Brevo vs Klaviyo Comparison (2026)

Brevo

Klaviyo

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives