BrightEdge vs Ahrefs

Semrush

Moz Pro

Screaming Frog SEO Spider

Ubersuggest

Conductor

Moz Local

Compare BrightEdge and Ahrefs based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO.

Conductor helps businesses increase visibility, authority, & conversions across LLMs and traditional search engines through AI content generation, enterprise SEO/AEO, and website optimization.

Moz Pro is a search engine optimization tool that allows companies to improve their rankings, increase traffic, and gain more visibility in search results.

BrightEdge platform combines SEO and business metrics into one-click reports, provides actionable recommendations on the best opportunities to gain share of organic search traffic, enabling SEO managers and experts to focus their efforts for maximum impact.

Activity Dashboard

Content Management

Dashboard

Data Visualization

Keyword Rank Tracking

Keyword Research Tools

Keyword Tracking

Performance Metrics

Real-Time Reporting

Reporting & Statistics

Search/Filter

SEO Management

Tagging

Third-Party Integrations

Website Analytics

BrightEdge

Web-based

Director of IT and Digital Marketing

Additionally, they assign you a "success manager" who meets with you regularly to get the most out of the tool. Our success manager was great.

Assistant Manager - Digital Marketing

The tool helps in showing ranks and recommendations for individual keywords which is fantastic for a business like ours.

Content Manager

The folks at BrightEdge met with us weekly via webconference to review recommended action items to improve our SEO performance. They were always incredibly responsive and helpful.

Marketing Assistant

Great when working with multiple domains. Learning tools provided have been a great asset.

Sr Account Director

Software quality was superb. Data visualization was second to none, easy to "tell a story" with the data output from this product.

SEO Manager

The tool has some decent integrationsa and the cuce is pretty nice. I also really like the visualizations.

Marketing Operations Specialist

I really loved the ease of use, the reporting functionality, the website optimization recommendations, etc.

Senior Manager, SEO

Very faulty keyword research tools with extremely inaccurate, buggy results- Autopilot integration was pretty bad. It ended up breaking our build and their internal teams had no clue how to fix it.

Marketing Manager

Also, the service just doesn't work well, almost every time I use Brightedge it crashes, the UX is horrible and clumsy, and it requires so much manual entry.

Consultant

The dashboard can be cluttered and the data reported in data cube can be different than the keyword reporting tool which can be confusing.

Account Executive

Love how this tool integrates with analytics, and is able to compare our keywords against a short list of our competitors.

Manager, Demand Generation and Marketing Operations

At times, the workflow module within BrightEdge Content can be frustrating.

The [SENSITIVE CONTENT] even sent an email to my boss's boss, trying to argue that the marketing team is making a poor decision.

Marketing communications specialist

It's sometimes hard to navigate the different menus to find the features I'm looking for - not all of the options are named intuitively.

There is very little to dislike but the cost of the tool is fairly high.

SEO Specialist

Brightedge is a pleasure to use at several levels, although one feels that for the price it should be even more complete.

BrightEdge screenshot

Large Enterprises

Mid Size Business

Small Business

Enhance your visibility in local searches. Moz Local helps you maintain accurate business listings and manage your online reputation on Facebook, Google, and other sites.

Ubersuggest is a free online domain and keyword research tool that enables businesses to receive insights into traffic on competitor’s page and popular organic keyword phrases.

Screaming Frog SEO Spider is a search engine optimization (SEO) software that helps businesses create site visualizations, conduct spell checks, generate XML sitemaps, and more from within a unified platform. It enables staff members to crawl websites to identify broken links and server errors.

Ahrefs is an all-in-one SEO toolset that helps you rank higher and get more traffic.

Alerts/Notifications

Audit Management

Backlink Monitoring

Competitive Analysis

Data Import/Export

Keyword Analysis

Keyword Discovery

Link Management

Localization Automation

Mobile Keywords

Monitoring

Reporting/Analytics

Web Tracking

Web Traffic Reporting

Ahrefs

Content Editor

Ahrefs is pretty much how we gain success with SEO. The tool is so useful for finding keywords and content opportunities, and tracking your success.

Senior SEO Specialist (Freelance)

It's just one of these tools where you're having a damn hard time with finding anything you can dislike. If I'm forced to pick a con, I'll go with price.

Founder

It helps us deliver clarity & confidence to our clients about customer behavior in multiple channels. It is helpful for Customer Journey Mapping, Market Research, and Marketing Plan development.

For our agency, we were able to really fine-tune our keywords and find great linking opportunities. If you are looking for a program to capitalize and do the same, Ahrefs is a great place to start.

Digital Marketing Specialist

We're trying to ramp up our SEO efforts and Ahrefs has been a big help. Good value for money and is beginner friendly.

Full Stack Developer

They also offer the Ahrefs rank which is a really nice addition. In addition to that, they have great webinars and tutorials to watch and learn from.

Ads manager

Talking about the overall experience with Ahrefs I love the tool. It has helped me to rank my article on google as well as to find the best and working keywords for my ads.

Associate Marketing Manager

This tool is awesome for backlinks, keyword research and more. It also integrates with tools like Databox.

Seo and Convertion Rate Manager 

I became a big fan of Ahrefs and its community, practically I replace Semrush of my top1 seo tool with Ahrefs, I still use both of them in fact I use Semrush, Aherfs, Moz, Raventools and Majestic.

Marketing Director

It has helped us improve our backlink analyses. This has been a big benefit to our SEO team in our link building efforts.

In addition, I appreciate their attentive customer service representatives who are quick to answer questions or provide help when needed.

SEO PM

The data is obviously top-notch. But wow, is it intuitive.

Web Project Manager

Our clients can be a bit guilty of wanting to talk about what they want to be known for rather than what they are known for.

SEO Content Writer

It has everything and data filtration filters are so useful to see the required data. I like the feature to find out relevant sites and their rankings for keywords and DA PA etc.

It is a very expensive tool and does not have any affiliate program to offer. Even the smallest paid membership is expensive and comes with limited features and limited allowed searches per month.

This tool has helped me to rank my website on the first page of google. I consider it the best tool for organic keyword research and to find the SEO difficulty for each keyword.

Digital marketing manager

Ahrefs is able to pack a huge functionality into an affordable price.

Gives many features which other similar tools are missing.

BrightEdge vs Ahrefs Comparison (2026)

BrightEdge

Ahrefs

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives