Buffer vs Hopper HQ

Hootsuite

Sprout Social

Loomly

Later

Bïrch

Fanpage Karma

Compare Buffer and Hopper HQ based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Later is a web-based marketing platform, designed to help businesses plan and schedule posts across social media platforms including Instagram, Facebook, Twitter, and Pinterest. The drag and drop calendar tool allows users to plan social posts for the week ahead and monitor engagement in real time.

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

@mentions

Alerts/Notifications

Automated Publishing

Automated Scheduling

Calendar Management

Campaign Management

Collaboration Tools

Content Library

Content Management

Data Import/Export

Data Visualization

Multi-Account Management

Multi-Channel Campaigns

Performance Metrics

Post Scheduling

Reporting & Statistics

Reporting/Analytics

Social Media Integration

Social Media Monitoring

Social Promotion

Tagging

Third-Party Integrations

Buffer

Android

Web-based

iPad

iPhone

Marketing Manager

The scheduling was great and the reports are probably the best out there. It also has a great mobile app which never crashed on me.

Video Editor and Social Media Content Creator

Just choose the option that fits your needs. Another Buffer feature I love is the ability to share the same post to multiple platforms with the appropriate variations.

Company Director

It's great to help clients who have never used a scheduling platform before, it's quite easy to use and reliable.

author

I love social media schedulers, and this is a good one. I like that it's relatively inexpensive, and easy to connect with social media accounts.

Owner

Buffer has been one of the only platforms I've had trouble with when it comes to failed posts. It didn't happen that frequently, but it happened often enough that it was a pain point.

Good platform for scheduling you SOME posts, very easy to use and a big help for people with multiple SOME channels.

Its free  as well so you can try it out until you want to take its premium membership. Easy to set up, easy to connect and their customer support is also great.

Designer

If you're an avid social media user/manager with multiple accounts, it seems like a great resource for scheduling posts. They also have an extensive blog/education section, which is quite informative.

freelance VA

Since my client uses Pinterest, this a good alternative for Tail. The link shortener feature is my lifesaver.

Founder

Integration with BulkBuffer. All of this has made Buffer a win win for me.

Manager, People & Possibilities 

I do like the ease of use and functionality. It has a clean interface and you can select from a couple of different plan options, including one for posting and analyzing your social media accounts.

Creative Director 

Buffer is a great tool to use if you would like to schedule social media posts all in one go. It can help you post to multiple networks and also get handy reports on how your social media is doing.

So all in all I think Buffer does a great job for the price of the software. I do like how all analytics are in one place and how you can have multiple users and editors working on your social copy.

Blogger

I love how simple Buffer is to use, and I use it often for my Instagram. The UI/UX is very intuitive, and I like it that is not crammed with many unnecessary integrations.

It can be a little confusing to learn the interface and features of customizing for each platform.

Social Media Manager

But these generally are problems users can expect to encounter with any social scheduling platform.

Marketing Executive

Again, I'll sometimes post manually on Twitter so that I can tag accounts. Finally, you can post multiple images on posts, which is especially a drawback for Instagram.

Marketing

Must have to ensure your posting to your social media. Customer support is very fast too.

Buffer screenshot: Buffer web and mobile apps

Buffer screenshot: The Buffer dashboard

Buffer screenshot: View scheduled posts as a list or on a calendar

Buffer screenshot: Create custom posting schedule

Buffer screenshot: Customize message for each social media platform

Buffer screenshot: Use our browser extension to share from anywhere on the web

Buffer screenshot: Improve and report on social media results with analytics

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Loomly is an easy-to-use social media management platform that helps you craft, optimize, schedule and analyze content for all social platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, Snapchat, Pinterest, Google, and custom channels.

Fanpage Karma is a powerful all-in-one social media management tool designed for social media teams and agencies. It offers analytics/benchmarking, community management, publishing/scheduling, research, and monitoring features. 

Ads automation and management for Meta Ads, Google Ads, TikTok Ads and Snapchat Ads: set up automated rules, launch campaigns in bulk, promote the best posts, check the data around all aspects of your ad campaigns, analyze audiences and creatives.

Hopper is an automated planning & scheduling tool for Instagram, enabling brands to create, plan, schedule & preview posts in advance, across multiple accounts

Approval Process Control

Campaign Analytics

Campaign Planning

Campaign Scheduling

Commenting/Notes

Customer Engagement

Customer Segmentation

Drag & Drop

Engagement Tracking

Image Library

Multi-Campaign

Multi-Channel Management

Multi-Channel Marketing

Real-Time Analytics

Real-Time Data

Role-Based Permissions

Social Advertising

Social Performance Management

Visual Analytics

Workflow Management

Hopper HQ

Windows

It's super helpful and really useful in terms of Social Automisation. Now I can spend my time one the most important tasks.

Digital Marketing Strategist

Biggest benefit is time saving and the ability to schedule posts in advance. Also ease of use (instead of posting from your phone) and ability to scale out and manage multiple accounts.

Songwriting teacher

I love that I can upload  content I create on my computer directly from my computer. I also love that I can schedule posts in advance.

Customer service is awful - they overcharge and they do NOT let you cancel.

The staff and help center are amazing with any questions you might have. We use it for IG, FB, Linkedin and Twitter.

The customer service team are also very responsive and friendly - highly recommend Hopper HQ.

Boss

Customer service is a complete joke. Based on lack of features and bad attitude I won't use this garbage again.

The programme even allows us to set up dates and times that posts will be sent out which takes away a huge amount of stress/organisation to the job. Great product worth every penny.

marketing

I have used this for twitter and instagram posts. It is really a great and customer service is top notch.

owner

Overall, I love this software. It was dramatically reduced the amount of time we spend on updating our social media pages and I highly recommend this software - especially to small retail businesses.

Photographer

We needed a professional and easy to use Instagram scheduling application for our fast growing wedding photography business. HopperHQ is easy to use, cost effective and really works.

Director

Very easy to combine updates to all social platforms, great tools for building the content and getting everything consistent across your feeds.

Digital Marketer

Simple, intuitive tool, great scheduling funtionalities and possibility to apply filters directly without the need of logging in into any of your social media account.

President

Very intuitive and easy to create scheduled Instagram posts and the ability to see how your posts look.

Nothing I do not like so far. If there is any way to stop the failed posts ( I know this is most likely instagram).

Senior Account Manager

The only downside would be that LinkedIn isn't integrated.

Hopper HQ screenshot: Create, organise and visually plan all your social media posts.

Hopper HQ screenshot: Bulk create Instagram, Twitter, TikTok, Facebook, LinkedIn, YouTube, & Pinterest posts instantly with Hopper HQ.

Hopper HQ screenshot: Create your perfect Instagram and TikTok feed by dragging and dropping posts around your grid.

Hopper HQ screenshot: The most efficient way to research hashtags is within your scheduling tool. Research and implement your hashtag strategy whilst you plan, create and schedule your social media posts with Hopper HQ.

Hopper HQ screenshot: With our Teams feature, we're helping you to step-up your social media marketing game together and make collaborating with your teammates and clients even easier!

Hopper HQ screenshot: Whether you're an iOS or Android user, Hopper HQ has you covered with our native mobile apps, available on the Apple App Store and Google Play Store respectively.

With Hopper HQ's mobile apps, you can effortlessly plan and schedule on the go!

Buffer vs Hopper HQ Comparison (2026)

Buffer

Hopper HQ

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives