Buffer vs SocialPilot

Hootsuite

Zoho Social

Sprout Social

Later

OneUp

PromoRepublic

Compare Buffer and SocialPilot based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Later is a web-based marketing platform, designed to help businesses plan and schedule posts across social media platforms including Instagram, Facebook, Twitter, and Pinterest. The drag and drop calendar tool allows users to plan social posts for the week ahead and monitor engagement in real time.

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

@mentions

Alerts/Notifications

Automated Publishing

Automated Scheduling

Calendar Management

Campaign Management

Collaboration Tools

Content Library

Content Management

Data Import/Export

Data Visualization

Multi-Account Management

Multi-Channel Campaigns

Performance Metrics

Post Scheduling

Reporting & Statistics

Reporting/Analytics

Social Media Integration

Social Media Monitoring

Social Promotion

Tagging

Third-Party Integrations

Buffer

Android

Web-based

iPad

iPhone

Marketing Manager

The scheduling was great and the reports are probably the best out there. It also has a great mobile app which never crashed on me.

Video Editor and Social Media Content Creator

Just choose the option that fits your needs. Another Buffer feature I love is the ability to share the same post to multiple platforms with the appropriate variations.

Company Director

It's great to help clients who have never used a scheduling platform before, it's quite easy to use and reliable.

author

I love social media schedulers, and this is a good one. I like that it's relatively inexpensive, and easy to connect with social media accounts.

Owner

Buffer has been one of the only platforms I've had trouble with when it comes to failed posts. It didn't happen that frequently, but it happened often enough that it was a pain point.

Good platform for scheduling you SOME posts, very easy to use and a big help for people with multiple SOME channels.

Its free  as well so you can try it out until you want to take its premium membership. Easy to set up, easy to connect and their customer support is also great.

Designer

If you're an avid social media user/manager with multiple accounts, it seems like a great resource for scheduling posts. They also have an extensive blog/education section, which is quite informative.

freelance VA

Since my client uses Pinterest, this a good alternative for Tail. The link shortener feature is my lifesaver.

Founder

Integration with BulkBuffer. All of this has made Buffer a win win for me.

Manager, People & Possibilities 

I do like the ease of use and functionality. It has a clean interface and you can select from a couple of different plan options, including one for posting and analyzing your social media accounts.

Creative Director 

Buffer is a great tool to use if you would like to schedule social media posts all in one go. It can help you post to multiple networks and also get handy reports on how your social media is doing.

So all in all I think Buffer does a great job for the price of the software. I do like how all analytics are in one place and how you can have multiple users and editors working on your social copy.

Blogger

I love how simple Buffer is to use, and I use it often for my Instagram. The UI/UX is very intuitive, and I like it that is not crammed with many unnecessary integrations.

It can be a little confusing to learn the interface and features of customizing for each platform.

Social Media Manager

But these generally are problems users can expect to encounter with any social scheduling platform.

Marketing Executive

Again, I'll sometimes post manually on Twitter so that I can tag accounts. Finally, you can post multiple images on posts, which is especially a drawback for Instagram.

Marketing

Must have to ensure your posting to your social media. Customer support is very fast too.

Buffer screenshot: Buffer web and mobile apps

Buffer screenshot: The Buffer dashboard

Buffer screenshot: View scheduled posts as a list or on a calendar

Buffer screenshot: Create custom posting schedule

Buffer screenshot: Customize message for each social media platform

Buffer screenshot: Use our browser extension to share from anywhere on the web

Buffer screenshot: Improve and report on social media results with analytics

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement by scheduling unlimited posts, managing social networks, tracking conversations, and measuring performance from a single dashboard

One AI-powered marketing platform for multi-location and franchise brands that orchestrates and measures local marketing at scale

OneUp is a social media scheduling tools that supports Facebook, Instagram, Pinterest, LinkedIn, Twitter, and Google My Business.

SocialPilot is a social media marketing management solution for social media professionals & digital agencies, offering automated post scheduling, team & client collaboration, analytics & reporting, social inbox, content curation and so much more with a free 14-day trial.

Activity Dashboard

Approval Process Control

Blogs

Brand Guidelines

Campaign Planning

Channel Management

Commenting/Notes

Conversion Tracking

Customer Engagement

Customer Support

Customizable Branding

Customizable Reports

Dashboard

Digital Asset Management

Drag & Drop

Engagement Tracking

Influencer Tracking

Lead Management

Live Chat

Multi-Campaign

Multi-Channel Management

Multi-Channel Marketing

Real-Time Analytics

Role-Based Permissions

Social Performance Management

Task Management

Template Management

Trend Analysis

Website Analytics

Workflow Management

SocialPilot

Manager

It was great and I would recommend it to anyone with more than one social media accounts an want to have all of them at there fingertips.

Business Owner

Calendar functionality is great, and option to post content natively makes my posts look awesome. I also enjoy how easy the interface is to navigate.

Intuitive Reader

SocialPilot has been a lifesaver for me. The ease of use and price are outstanding.

Occasionally bulk scheduling fails, and there isn't a notification or queue alert to let you know something failed.

So the fact that SocialPilot makes postings for me on my behalf even when I am too busy to do so, counts very much in their favor. I love how SocialPilot does most of the work for me.

SocialPilot fit a perfect price point and got me connected to all of my social media accounts very quickly. I can make my posts and schedule them as I like.

Co-founder

Mainly a problem with Instagram, but manual posting for every post is painful.

Researcher

The customer support team for SocialPilot is amazing and they are very quick in response and gives you enough time to explain our queries.

Social Media Contractor

I like that you can link so many different types of accounts on one platform and that you can use the same text and image for multiple accounts if desired.

Owner/Designer

I like that I can schedule a post that I find from Facebook to a later date. I also like that it does not cost anything to look at analytics for your posts.

Extremely easy to use and to integrate across social media platforms. Fast to add channels as they come online, and slick interface for easy management.

Dog blogger en La vida con Pancho 

Its a great alternative for community managers.

Student

This software is intuitive and has a good schedule to produce more posts and publish later. Also, it integrates some of the biggest social media on the market.

Digital Marketer

Software is very easy to use and user friendly. I can easily post creatives and videos over, all social media platforms and I can get the analytics respectively.

Sales Director

Posting effortlessly to multiple sites is simple and fast. Easy to repeat the postings.

Graphic Designer

Their conference and support systems are very bad be careful and stay away.

owner

There are just some times, when messages to post comes one time in my mind or situation. But if I  will post all in one time, audience tend to skip/ disregard some messages.

Any social media manager knows that having a bank of content is necessary and difficult to uphold. SocialPilot came to the rescue with their queue of content.

Buffer vs SocialPilot Comparison (2026)

Buffer

SocialPilot

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives