This is your compare tray

Apps you want to compare will be listed here. Launch a head to head comparison at any time.

All categories

Mailchimp vs Autopilot Comparison

Add to Compare
Compare Similar Apps
Marketing 360
Salesforce Marketing Cloud
Agile CRM
Bitrix24
HubSpot Marketing Hub
Wrike

Overview

Category Leaders

MailChimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...

Category Leaders

Autopilot is marketing automation and customer journey software that helps companies acquire, nurture, and grow leads into...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

10

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

49

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

8,351

4,646

978

150

72

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

5

4

3

2

1

73

19

6

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

This software is great for social media, has advanced features with it and allows you to have a free trial with it. The email campaign is very straight forward and easy to use.
Mailchimp is the best, I have learned about their features, and they are perfect especially for a beginning business or business with a small following. They make it really easy for you to use.
The greatest benefit to using this program is the integration possibilities. It is compatible with a lot of the other software/programs we use so integration was seamless and saved time & money.

Pros

Customer service is incredible, so I feel like any issues or objectives I want to hit are fully supported by the team. I hope this only improves as they grow and doesn't become watered down.
Excellent, their customer service provides just that. They are knowledgeable and very responsive.
Their journey creator is flawless and even a non-techinical person can use it with ease. The have very robust APIs and you can confirgure autopilot pretty easily with their APIs.

Cons

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.
Very confusing, very difficult to figure out where to click , also when you input a wrong email address it blocks your whole process of sending emails to others.

Cons

To be told that you have to recreate a portion of a Journey from memory because someone accidentally deleted part of it during a Journey review can be quite frustrating.
The only knock on the product is the inability to filter out your synchronization with Pipedrive based on custom fields or some other value.
This was a real frustration, and I ended up just disconnecting Autopilot from the CRM in order to finish my test.
  • Vendor responds to reviews
  • Last review4 days ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features139
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Appointment Scheduling
  • Archiving & Retention
  • Assessment Management
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data
  • Design Management
  • Direct Mail Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Geolocation
  • Geotargeting
  • Goal Setting / Tracking
  • Image Library
  • Interaction Tracking
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Loyalty Program
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Order Processing
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Post Scheduling
  • Preview Functionality
  • Progress Tracking
  • Push Notifications
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Rich Text Editor
  • SMS Messaging
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking/Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • XML / RSS
  • eCommerce Management
  • Total features79
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Appointment Scheduling
  • Archiving & Retention
  • Assessment Management
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data
  • Design Management
  • Direct Mail Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Geolocation
  • Geotargeting
  • Goal Setting / Tracking
  • Image Library
  • Interaction Tracking
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Loyalty Program
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Projects
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Order Processing
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Post Scheduling
  • Preview Functionality
  • Progress Tracking
  • Push Notifications
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Rich Text Editor
  • SMS Messaging
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking/Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • XML / RSS
  • eCommerce Management

Integrations

  • Total integrations1343
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations59
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

Love it!

Reviewed 2 years ago

Great for entrepreneurs looking to build an online presence without having to initially pay!

Pros

Easy to sign up and start using right away. Blends in with most websites and landing pages and works on autopilot.

Cons

A little bit of a learning curve but not too bad. They continue to improve the interface and make it pretty easy to figure out.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Mailchimp logo

Mailchimp

Easy email and marketing automation

Reviewed 3 years ago
Pros

MailChimp is the marketing automation for dummies, and that's a compliment. Honestly, though, it takes very little learning, and their support team is responsive and quite helpful.

Cons

It does not have the reporting that other tools such as Autopilot (which is less intuitive), which allows to manage the process from beginning to end and control what is happening by each step.

Overall Rating
  • Ease of use
  • Features
  • Likelihood to recommend9/10

Share this review:

Mailchimp logo

Mailchimp

Create Email Campaigns with Drag & Drop Ease!

Reviewed a year ago

The drag & drop ease of creating great looking emails whether individually or in bulk campaigns makes my job much easier. Once created, I can then put my email campaigns on autopilot and move on to other tasks. It helps me look very professional with a minimal time investment.

Pros

Creating and sending emails whether individually or in bulk campaigns is a much easier task with the drag & drop creative abilities and the automation function that seriously puts your email tasks on autopilot.

Cons

I have been using Mailchimp for more than a few years and have not yet found anything about the program that I believe needs improvement.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Mailchimp logo

Mailchimp

Definitely a useful tool in small business. It can take the place of one to two employees easily.

Reviewed 3 years ago

Definitely had an influx of warm leads from this software. And its ability to give me analytical data on how long the recipient stayed on the page where they clicked anything and other such information was incredibly useful in implementing design changes which ultimately increased are number of successful contact attempts.

Pros

Setting up the mailing lists and scheduling tasks was quite simple with this software. It's easy to see the designers strive to make it intuitive for its clients to help them Reach Out to the maximum number of potential or perspective future clients. I also like that once everything was set it really could be just left alone and somewhat on autopilot.

Cons

What I didn't like about the software was from time to time I noticed that when I had people wishing to be removed from our marketing lists the process of their removal wasn't so seamless. Having to manually find them and reupload the list because from time to time it would include them again and it only takes one customer freaking out about being contacted again to have a issue in the future. Certain businesses or sectors of employment only have to have one employee complain to have a whole business blocked from correspondence even if that business is approved to reach out to them. I haven't used this program in a while because of this and it might be fixed right now. Let me restate that I actually still use the program but not in the same way because of the aforementioned issues.

Overall Rating
  • Ease of use
  • Features
  • Likelihood to recommend10/10

Share this review:

Mailchimp logo

Mailchimp

MailChimp is a great tool for small businesses!

Reviewed 4 years ago

Using MailChimp has allowed me to automate most of the administrative work that goes with my nutrition coaching business. It has definitely been a time saver!

Pros

I love that emails can easily be scheduled in advance and that you can copy campaigns to use again later. As a nutrition coach, I utilize MailChimp with a different approach that most. I have a template "client map" that outlines communications between me and my clients for a year. It includes healthy habits sent each week, kudos emails, rate step-down reminders, anniversary notes, and encouragement emails. Using Mailchimp, I'm able to schedule out the entire client map fairly easily so I can put those "touches" on autopilot so that my time is spent more on the coaching side of my business instead of the administrative end.

Cons

The process of scheduling the campaigns is a bit cumbersome. I'd like for it to be more streamlined - perhaps the ability to set defaults as to sender or subject line instead of having to type them for each client. But, again, I am utilizing this software in a manner in which I'm sure it wasn't created to be used.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Autopilot logo

Autopilot

Top Marks For Customer Service

Reviewed 4 years ago
Pros

I'm a visual person and I really enjoy seeing the blueprint of my email automation journey laid out in the format offered by Autopilot, They also demonstrate the incredible capability of their platform by using features to offer an incredible customer service experience. They saw I was searching their knowledge base, reached out to me as a courtesy, and answered a question I couldn't find the answer to. That saved me a lot of time.

Cons

It's fairly new, so it doesn't have all the plugins and features that more mature platforms like Mailchimp offer. I anticipate that they'll catch up relatively quickly.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Autopilot logo

Autopilot

We used Autopilot for sending emails and managing our database and found it user-friendly.

Reviewed 3 years ago
Pros

Setting up email journeys has never been easier than with Autopilot. It's really easy to visualize and customize email actions based on the recipient's actions.

Cons

It was not easily integrated with other softwares. This is why we eventually switched to Mailchimp because we needed it to work with a number of different softwares.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Autopilot logo

Autopilot

Lead Nurturing Finally More Visual with Autopilot

Reviewed 3 years ago
Pros

I really like the canvas that you can lay out the shapes and organize and plan lead nurture sequences. In my experience with lead nurture campaigns in other software, it is usually complicated with drop-down menus, hard to find email templates, etc. With Autopilot and the canvas structure, it is much easier for me to see what sequence I have set up and the timing of it all.

Cons

The biggest issue I have with Autopilot is that it doesn't have an RSS feed that we can tie into our company blog. We have had issues with MailChimp at times and wish Autopilot offered an RSS feed feature we could use as an alternative.

Overall Rating

    Share this review:

    Autopilot logo

    Autopilot

    Great modern automation tool

    Reviewed 5 years ago

    As far as messaging automation tools go, this is easily one of the best. I've used others before, including Infusionsoft, MailChimp, and Intercom - Autopilot is a great product, with an attractive price point, that offers just the right amount of features, in my opinion.

    Pros

    Great journey design interface. Bi-directional Salesforce sync. Better-than-most API exposure.

    Cons

    UI navigation can be a bit burdensome - it would be nice to be able to quickly launch new screens in new tabs (Alt+click doesn't work). Also, additional triggers would be useful, such as time-based (before an event)

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Autopilot logo

    Autopilot

    Great for automating Marketing requirements

    Reviewed 2 years ago

    Very good. Customer service is incredible, so I feel like any issues or objectives I want to hit are fully supported by the team. I hope this only improves as they grow and doesn't become watered down.

    Pros

    You can plan multiple campaigns visually and then share the boards (completed with annotations) with the client. This means everyone is on the same page and understands how the campaign will proceed. The customer support is also second to none - really good. It's also very visual - as someone who gets easily distracted and bored easily, being able to visualise campaigns in a physical way really helps.

    Cons

    The reporting in the email side of things could be better. Mailchimp, for example, provides decent reporting with easy actions (like automatic re-send to non-openers' - AP requires you do smart segmenting (which is actually better in the long term), but the mental journey to sort this out would be impossible without the customer support (so it isn't an issue).

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Autopilot logo

    Autopilot

    Marketing Automation on Steroids

    Reviewed 3 years ago
    Pros

    Autopilot is a marketers dream tool. You can create a 'jou