App comparison
Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.
Learn why GetApp is free
Ortto Pricing, Features, Reviews and Alternatives
Ortto FAQs
Ortto product overview
What is Ortto?
Ortto is the product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has empowered over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a powerful suite of BI tools. The teams at Microsoft, Bltly, Typeform, LiveChat, Greenpeace and Patreon create remarkable customer journeys with Ortto.
Key benefits of using Ortto
Typical customers
Platforms supported
Support options
Training options
Not sure about Ortto? Compare it with a popular alternative
Starting from
29
Per month
Flat Rate
Starting from
16
Per month
Usage Based
Ortto pricing information
Value for money
4.4
/5
107
Starting from
29
Per month
Flat Rate
Pricing options
Value for money contenders
Ortto features
Functionality
4.3
/5
107
Total features
131
16 categories
Most valued features by users
Functionality contenders
Ortto users reviews
Overall Rating
4.6
/5
107
Positive reviews
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend8.66/10
76
21
7
2
1
Richard H.
John T.
Garrett G.
Overall rating contenders
Ratko I.
Used monthly for 2+ years
Review source
Share this review:
Onboarded more than 100 users for a client. Created clients out of inquiries.
Easy to setup first for simple campaigns. Reporting is quite powerful and easy to use. Integrates with a few powerful apps (Slack, Segment, Instapage). Ability to create powerful campaigns with a lot of triggers and actions (no limit)
Price is too high. A bit more complex than what you can find in guides - you need to talk to support to fully understand it. Some things need to be sorted through support. Can't change account name or invoice details.
Jamie M.
Information Technology and Services, 11-50 employees
Used daily for 2+ years
Review source
Share this review:
Autopilot is a marketers dream tool. You can create a 'journey' for almost any task, from sending out an email newsletter to creating an advanced nurture journey based on segmentation, rules, lead owners, default and custom fields, website actions and much, much more. If you use tools such as Salesforce and Segment then you can get even more out of the tool with less work, but I personally don't use either and I still get a huge ROI on the product. They also just updated the email building tool which was a very welcome update.
It would be great if the tool worked with other CRM's than just Salesforce. Some of the actions and triggers, particularly when it comes to API triggers are quite limited so some improvements with that would be great. The price can get quite high with large numbers of contacts and the business plan selected (A/B testing, API triggers and more). I would also like to see an end-user subscription management feature added so that I can fully move away from other email tools (i.e. MailChimp) whilst being compliant with the likes of GDPR.
Alex K.
Media Production, 11-50 employees
Used daily for 2+ years
Review source
Share this review:
We used Autopilot for two+ years and now we're looking to move it off.
Autopilot is really good to get you thinking about user journeys and how your customers should be getting information through your funnel.
The user thresholds are frustrating and they will move up in costs very quickly. The most frustrating is the lack of customer support.
Verified reviewer
Higher Education, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
Autopilot allows us affordable access to tremendous marketing automation potential from one-off email bursts to complicated journeys that follow our prospects through the entire funnel. After more than a year of searching for a program that could integrate with our website, Facebook, Salesforce and Twilio and do so affordably, Autopilot has been an unbelievable value. The program has occasional rough edges, especially in terms of designing and editing audience segments for journeys, and producing emails, but it's the best combination of ease-of-use, breadth of capabilities and affordability I've found in this space. Would strongly recommend to cash-strapped small organizations with a limited contact base.
Affordability for a small contact list Ease of use Visual Journey Builder Salesforce integration Features for price
Limits in contact segmentation Limits in triggers for actions Email editing suite can be a little basic
Adrian D.
Marketing and Advertising, 1-10 employees
Used weekly for 2+ years
Review source
Share this review:
I have been using Autopilot for over two years and have enjoyed every moment of the journey. The price is excellent and I love the heads up feature. This feature alone has increased conversions considerably for me. I like that Autopilot is easy to integrate and like the journey builder. I love that you can customize the experience depending on weather someone has clicked, opened, left unread. It's everything you could want.
I wished they had their own form builder. Currently the software will scan forms and integrate that way but it would be great if we could build own own from withing Autopilot. Other than that there aren't any other cons for me.
© 2010-2023 GetApp. All Rights Reserved.
GetApp® is a registered trademark of Nubera eBusiness S.L. Nubera eBusiness uses its own and third-party cookies. By using the website you are accepting the use of these cookies. To get more information about our cookies click here.